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STATE · ADMITTED 1848 · 1990 CENSUS

Wisconsin

4,891,769 residents · 72 counties · 808 cities · 54,158 sq mi · 1,542 census tracts
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The short version

With 4,891,769 people, Wisconsin is a state. The typical home is worth $62,100. The population has fallen 9% since 2000. About 18% of adults have finished a four-year degree. Households earn $29,442 at the median, near the US median.

WI
Section 01

Population & growth

Total population
4,891,769
−9%vs 2000
vs 5,363,675 in 2000
1990 – 2024
Median age
32.9
−9%vs 2000
vs 36.0 in 2000
US average: 33.0
Land area
54,158 sq mi
Population, 1990 – 2024
4.8M5.1M5.4M5.7M6.0M19902000201020202024Wisconsin
20245.9M
1990201020202024
Age distribution, 1990
Under 57.4%(360,635)
US avg: 7.3%
5 to 97.7%(377,229)
US avg: 7.3%
10 to 147.2%(353,257)
US avg: 6.9%
15 to 197.1%(346,191)
US avg: 7.1%
20 to 247.4%(360,231)
US avg: 7.5%
25 to 3416.9%(825,109)
US avg: 17.5%
35 to 4414.9%(726,786)
US avg: 15.1%
45 to 549.8%(478,845)
US avg: 10.2%
55 to 648.4%(412,541)
US avg: 8.5%
65 to 747.4%(360,861)
US avg: 7.3%
75 to 844.5%(218,184)
US avg: 4%
85 and over1.5%(71,900)
US avg: 1.2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$29,442
−11%inflation adjusted, since 2000
vs $43,791 in 2000
US average: $30,130
1990 – 2024
Per capita income
$13,276
−38%vs 2000
vs $21,271 in 2000
US average: $14,340
Poverty rate
10.7%
+2.0 ptsvs 2000
vs 8.7% in 2000
US average: 13.2%
Section 03

Housing

Median home value
$62,100
−26%inflation adjusted, since 2000
vs $109,900 in 2000
US average: $93,722
1990 – 2024
Median gross rent
$399
−3%inflation adjusted, since 2000
vs $540 in 2000
US average: $450
Owner-occupied
66.7%
−1.7 ptsvs 2000
vs 68.4% in 2000
33.3% rent
Section 04

Race & ethnicity

2000
White, non-Hispanic87.3%(4,681,630)
Black5.6%(300,245)
Hispanic / Latino3.6%(192,921)
Asian1.6%(87,995)
Other0%
1990
White, non-Hispanic92.3%(4,514,315)
Black5%(244,305)
Hispanic / Latino1.8%(87,609)
Asian1.1%(53,058)
Other1.6%(80,091)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin
Mexican5.4%(319,907)
Puerto Rican1.1%(67,398)
South American0.4%(24,832)
Central American0.4%(24,216)
Colombian0.1%(8,441)
Cuban0.1%(7,171)
Nicaraguan0.1%(7,114)
Spaniard0.1%(6,396)
Guatemalan0.1%(5,849)
Honduran0.1%(4,727)
Dominican0.1%(4,298)
Peruvian0.1%(3,828)
+ 10 more hispanic origin groups with data
Venezuelan0.1%(3,772)
Salvadoran0.1%(3,409)
Argentine0%(2,647)
Ecuadorian0%(2,541)
Costa Rican0%(1,659)
Panamanian0%(1,429)
Chilean0%(1,199)
Uruguayan0%(868)
Bolivian0%(801)
Paraguayan0%(671)
Asian origin
Hmong1%(58,450)
Asian Indian0.6%(34,919)
Chinese0.4%(24,113)
Filipino0.2%(12,739)
Korean0.1%(7,475)
Vietnamese0.1%(6,601)
Burmese0.1%(6,508)
Laotian0.1%(4,052)
Pakistani0.1%(2,996)
Japanese0%(2,625)
Thai0%(1,866)
Malaysian0%(1,612)
+ 12 more asian origin groups with data
Nepalese0%(1,318)
Taiwanese0%(1,100)
Cambodian0%(1,016)
Kazakh0%(877)
Indonesian0%(532)
Sri Lankan0%(285)
Mongolian0%(150)
Uzbek0%(57)
Bhutanese0%(42)
Okinawan0%(24)
Pacific Islander origin
Samoan0%(946)
Chamorro0%(916)
Guamanian0%(170)
Tongan0%(158)
Fijian0%(37)
Ancestry
German35.8%(2,115,941)
Irish10.4%(613,046)
Polish7.6%(451,347)
English6.7%(397,241)
Norwegian6.1%(363,327)
American3.4%(203,034)
Italian3.4%(202,213)
French2.4%(144,545)
Swedish2.1%(124,541)
Dutch2%(117,544)
Czech1.2%(71,391)
Scottish1.1%(65,171)
+ 51 more ancestry groups with data
Danish0.8%(47,899)
Swiss0.8%(47,846)
Belgian0.7%(42,070)
French Canadian0.7%(40,496)
Finnish0.6%(35,683)
Subsaharan African0.6%(34,997)
Russian0.5%(32,254)
Welsh0.4%(23,581)
Austrian0.4%(21,529)
Hungarian0.3%(20,448)
Scotch-Irish0.3%(20,172)
Greek0.3%(17,406)
Arab0.3%(16,506)
Croatian0.2%(13,287)
British0.2%(13,260)
Lithuanian0.2%(12,747)
Slovak0.2%(11,823)
Ukrainian0.2%(10,782)
Slovene0.1%(7,704)
Serbian0.1%(7,634)
West Indian0.1%(6,768)
Canadian0.1%(5,874)
Romanian0.1%(4,686)
Lebanese0.1%(4,382)
Nigerian0.1%(4,270)
Portuguese0.1%(4,159)
Jamaican0.1%(3,988)
Somali0.1%(3,429)
Armenian0.1%(3,190)
Palestinian0%(2,770)
Brazilian0%(2,593)
Latvian0%(2,338)
Iranian0%(2,218)
Turkish0%(2,080)
Egyptian0%(1,871)
Bulgarian0%(1,746)
Ethiopian0%(1,704)
Australian0%(1,210)
Haitian0%(1,028)
Syrian0%(971)
Iraqi0%(828)
Jordanian0%(779)
Moroccan0%(757)
Kenyan0%(752)
Ghanaian0%(735)
Macedonian0%(704)
Israeli0%(526)
Guyanese0%(242)
Barbadian0%(113)
Section 05

Education

Bachelor's degree or higher
17.7%
−4.7 ptsvs 2000
vs 22.4% in 2000
US average: 20.3%
High school or higher
78.6%
−6.5 ptsvs 2000
vs 85.1% in 2000
US average: 75.2%
Graduate degree
5.6%
−1.6 ptsvs 2000
vs 7.2% in 2000
US average: 7.1%
Section 06

Commute & transportation

Average commute
20.3 min
+47%vs 2000
vs 13.8 min in 2000
US average: 21.9
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status (2024)
Men 15+
Never married36.5%(889,280)
Married51%(1,242,232)
Widowed2.6%(63,688)
Divorced9.8%(238,219)
Women 15+
Never married30.5%(747,138)
Married49.7%(1,217,183)
Widowed8.1%(197,671)
Divorced11.8%(288,245)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

Uninsured
5.2%
−3.9 ptssince 2013
from 9.1% in 2013
US average: 8.4%
Employer-based
60.5%
−1.6 ptssince 2020
from 62.1% in 2020
US average: 54.8%
Direct-purchase
15.1%
+0.3 ptssince 2020
from 14.8% in 2020
US average: 13.8%
Medicare
19.8%
+1.3 ptssince 2020
from 18.5% in 2020
US average: 18.4%
Medicaid
17.8%
+1.0 ptssince 2020
from 16.8% in 2020
US average: 20.9%
VA health care
2.2%
−0.2 ptssince 2020
from 2.4% in 2020
US average: 2.2%
Any private
73.4%
−1.7 ptssince 2020
from 75.1% in 2020
US average: 67.1%
Any public
35.1%
+2.1 ptssince 2020
from 33.0% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)20.8%(59,996)
US avg: 26.4%
Gulf War (1990s)18.8%(54,234)
US avg: 24.3%
Vietnam era36.6%(105,547)
US avg: 33.1%
Korean War5.1%(14,808)
US avg: 4.5%
World War II1.3%(3,770)
US avg: 1%

Share of the 288,078 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Largest cities

See all cities in Wisconsin →
1.Milwaukee562,407
2.Madison286,233
3.Green Bay106,675
4.Kenosha99,239
5.Racine77,908
6.Appleton75,452
7.Eau Claire72,465
8.Waukesha70,872
9.Oshkosh67,460
10.Janesville66,929
11.West Allis60,119
12.La Crosse50,784
13.Sheboygan49,376
14.Wauwatosa48,649
15.Fond du Lac44,541
16.Brookfield41,448
18.Wausau40,188
19.New Berlin39,953
20.Sun Prairie39,227
21.Oak Creek38,296
22.Greenfield37,159
23.Franklin36,687
24.Beloit36,649
25.Manitowoc34,671
26.Fitchburg34,615
27.West Bend32,268
29.Neenah27,638
30.Superior26,397
31.Stevens Point26,377
32.Muskego25,602
33.De Pere25,590
34.Caledonia25,229
35.Mequon25,120
36.Middleton23,115
37.Watertown22,704
38.Howard22,233
40.Germantown21,050
41.Onalaska20,297
43.Oconomowoc20,119
44.Fox Crossing19,320
45.Marshfield18,980
Section 03

Metropolitan & micropolitan areas

Metropolitan areas (13)
1.Milwaukee1,575,010
2.Madison709,685
3.Green Bay336,756
4.Appleton249,876
5.Racine198,919
6.Eau Claire176,647
7.Oshkosh174,218
8.La Crosse171,182
9.Kenosha168,448
10.Janesville166,472
11.Wausau139,432
12.Sheboygan118,047
13.Fond du Lac104,669
Micropolitan areas (13)
1.Whitewater106,127
2.Beaver Dam89,097
3.Watertown86,505
4.Manitowoc81,710
7.Baraboo66,652
8.Marinette65,515
9.Platteville52,446
10.Sparta46,572
11.Rice Lake46,484
12.Menomonie46,223
13.Shawano45,759

Metropolitan areas are built around an urban core of 50,000 or more people; micropolitan areas around a core of 10,000 to 50,000. A statistical area can cross state lines, so each is listed under its primary state.

Frequently asked

How many people live in Wisconsin?

Wisconsin has about 4,891,769 residents according to the 1990 Census.

What is the median household income in Wisconsin?

The typical household in Wisconsin earns about $29,442 a year. Half of households make more than that, and half make less.

Is Wisconsin expensive?

In Wisconsin, the median home is worth about $62,100, and the typical rent is about $399 a month.

How educated are people in Wisconsin?

About 17.7% of adults age 25 and over in Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Wisconsin?

About 10.7% of people in Wisconsin live below the federal poverty line.

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All 72 counties
Milwaukee CountyDane CountyWaukesha CountyBrown CountyRacine CountyOutagamie CountyWinnebago CountyKenosha CountyRock CountyMarathon CountyWashington CountyLa Crosse CountySheboygan CountyEau Claire CountyWalworth CountyFond du Lac CountySt. Croix CountyOzaukee CountyDodge CountyJefferson CountyManitowoc CountyWood CountyPortage CountyChippewa CountySauk CountyColumbia CountyCalumet CountyGrant CountyWaupaca CountyMonroe CountyBarron CountyDunn CountyPolk CountyDouglas CountyPierce CountyMarinette CountyShawano CountyOconto CountyOneida CountyGreen CountyClark CountyVernon CountyTrempealeau CountyDoor CountyLincoln CountyJuneau CountyWaushara CountyIowa CountyVilas CountyAdams CountyJackson CountyKewaunee CountyTaylor CountyLanglade CountyGreen Lake CountySawyer CountyLafayette CountyBurnett CountyWashburn CountyRichland CountyBayfield CountyAshland CountyMarquette CountyCrawford CountyRusk CountyPrice CountyBuffalo CountyForest CountyPepin CountyIron CountyFlorence CountyMenominee County

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →