COUNTY
St. Croix County
Wisconsin · 98,276 residents (2025 est.) · 722 sq mi
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Part of the Minneapolis metro area
Notable rankings
#144Highest median household incomeof 3,143$103,046The short version
St. Croix County is a county of 96,033 people in Wisconsin. The population has risen by half since 2000, adding 32,878 people. That puts it in the top 1% of US counties for household income. 78% of homes are owner-occupied. That is roughly 33% ahead of the Wisconsin median. The foreign-born share is 2%.
At a glance
Wealthier
median household income $103,046, above the US median
US median: $82,259
Mid-age
median age 40.4
US median: 38.9
More educated
39% hold a bachelor's degree
US average: 36%
Less affordable
home values up 46%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about St. Croix County
What changed most since 1990
- Population50,251 → 96,033 (+91%)US over the same years: +35%
- White share99.0% → 91.4% (−7.5 pts)US over the same years: −17.8 pts
- Median home value (2024 dollars)$179,045 → $377,700 (+111%)US over the same years: +67%
Among the 72 counties in Wisconsin
- 2nd in household income$103,046
- 4th in share with a bachelor's degree39.5%
- 4th in home value$377,700
- 47th in diversity score20.2
Section 01
Population & growth
96,033
+52%since 2000
from 63,155 in 2000
98,276 in 2025 (Census Bureau estimate)
1990 – 2025
Land area
722 sq mi
Population, 1990 – 2024
202496K
Age distribution, 2024
Under 55.6%(5,377)
5 to 96.9%(6,655)
10 to 146.7%(6,419)
15 to 196.7%(6,441)
20 to 245.2%(4,989)
25 to 3411.3%(10,856)
35 to 4414%(13,469)
45 to 5413.3%(12,793)
55 to 6414.2%(13,672)
65 to 7410%(9,638)
75 to 844.3%(4,134)
85 and over1.7%(1,590)
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy
$103,046
+3%inflation adjusted, since 2000
from $54,930 in 2000
US average: $82,259
1990 – 2024
Households earning $100K+
65.1%
+21.2 ptssince 2009
from 43.9% in 2009
US average: 53.3%
Workforce by industry, 2024
Retail trade17.1%
Information10.2%
Wholesale trade7.9%
Other services6.5%
Finance & insurance5.6%
Public administration5.2%
Professional, scientific, technical5.1%
Transportation & warehousing3%
Agriculture, forestry, fishing1.8%
Construction1.7%
Arts, entertainment, food1%
Education & health services0.5%
Manufacturing0.1%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03
Housing
$377,700
+46%inflation adjusted, since 2000
from $141,800 in 2000
US average: $376,019
1990 – 2024
3.7
+11%since 2009
from 3.3 in 2009
1990 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
55
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04
Race & ethnicity
2000
White, non-Hispanic97.4%(61,525)
Black0.3%(176)
Hispanic / Latino0.8%(483)
Asian0.6%(386)
Other0%
2024
White, non-Hispanic91.4%(87,799)
Black0.7%(643)
Hispanic / Latino3.1%(2,935)
Asian1.1%(1,064)
Other3.7%(3,592)
20
+84%since 2009
from 11 in 2009
1990 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
16
−20%since 2020
from 21 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins
Detailed origins & ancestry
Hispanic origin
Mexican2%(1,917)
South American0.5%(487)
Colombian0.3%(292)
Central American0.2%(175)
Puerto Rican0.1%(131)
Ecuadorian0.1%(122)
Costa Rican0.1%(118)
Chilean0%(45)
Guatemalan0%(44)
Dominican0%(29)
Uruguayan0%(27)
Cuban0%(25)
+ 4 more hispanic origin groups with data
Asian origin
Hmong0.6%(603)
Korean0.2%(151)
Asian Indian0.2%(150)
Filipino0.1%(95)
Vietnamese0%(35)
Chinese0%(21)
Cambodian0%(7)
Ancestry
German35.5%(34,062)
Norwegian14.5%(13,909)
Irish12%(11,564)
English7.2%(6,937)
Swedish6.7%(6,390)
Polish5%(4,805)
French3.6%(3,413)
American3.1%(3,019)
Italian3.1%(3,010)
Dutch1.9%(1,851)
Czech1.5%(1,452)
French Canadian1.2%(1,166)
+ 36 more ancestry groups with data
Scottish1.2%(1,156)
Finnish1.1%(1,009)
Danish0.8%(764)
Austrian0.5%(522)
Scotch-Irish0.4%(407)
Swiss0.4%(374)
Belgian0.3%(327)
Russian0.3%(316)
Arab0.3%(297)
Lebanese0.3%(249)
British0.2%(239)
Welsh0.2%(192)
Canadian0.2%(156)
Ukrainian0.2%(152)
Subsaharan African0.2%(147)
Croatian0.1%(133)
Serbian0.1%(129)
Hungarian0.1%(116)
Lithuanian0.1%(90)
Slovene0.1%(83)
Portuguese0.1%(75)
Slovak0.1%(65)
Ethiopian0.1%(54)
Australian0%(38)
Guyanese0%(32)
Greek0%(20)
Latvian0%(15)
Romanian0%(12)
Brazilian0%(10)
West Indian0%(9)
Jamaican0%(9)
Armenian0%(6)
Bulgarian0%(6)
Moroccan0%(5)
Syrian0%(2)
Egyptian0%(1)
Section 05
Education
High school or higher
96.9%
+5.3 ptssince 2000
from 91.6% in 2000
US average: 89.6%
Section 06
Commute & transportation
Section 07
Work & employment
Women 20-64 in the labor force
82.5%
−0.5 ptssince 2020
from 83.0% in 2020
US average: 74.6%
Section 08
People & community
Computer in household
96.5%
+2.6 ptssince 2020
from 93.9% in 2020
US average: 95.5%
Marital status
Men 15+
Never married31.1%(12,162)
Married57%(22,290)
Widowed2.2%(863)
Divorced9.6%(3,771)
Women 15+
Never married23.4%(8,999)
Married58.7%(22,586)
Widowed6.7%(2,588)
Divorced11.2%(4,323)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage
Direct-purchase
15.4%
+1.7 ptssince 2020
from 13.7% in 2020
US average: 13.8%
VA health care
2.4%
+0.2 ptssince 2020
from 2.2% in 2020
US average: 2.2%
Any private
82.8%
−2.8 ptssince 2020
from 85.6% in 2020
US average: 67.1%
Any public
27.3%
+4.4 ptssince 2020
from 22.9% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)26.2%(1,322)
Gulf War (1990s)21.6%(1,089)
Vietnam era34.8%(1,758)
Korean War1.6%(82)
World War II0.3%(15)
Share of the 5,047 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
St. Croix County, decade by decade
| Year | Population | Median household income | Median home value | Bachelor's degree+ | Diversity score |
|---|---|---|---|---|---|
| 1990 | 50,251 | $88,121 | $179,045 | 20.3% | 2.6 |
| 2000 | 63,155 | $100,064 | $258,311 | 26.3% | 6.3 |
| 2010 | 84,345 | $97,026 | $324,685 | 32.5% | 12.7 |
| 2020 | 93,536 | $103,005 | $320,099 | 36.8% | 20.5 |
| 2024 | 96,033 | $103,046 | $377,700 | 39.5% | 20.2 |
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
Drill deeper
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Places similar to St. Croix CountyHead to head
Compare St. Croix County to nearby counties
ST. CROIX COUNTY VS
Pierce County
Income$92,109−11%
Home value$333,700−12%
Population43,519−56%
SEE FULL COMPARISON →
ST. CROIX COUNTY VS
Washington County
Income$115,345+12%
Home value$422,000+12%
Population286,895+192%
SEE FULL COMPARISON →
ST. CROIX COUNTY VS
Dunn County
Income$74,824−27%
Home value$243,200−36%
Population46,223−53%
SEE FULL COMPARISON →
ST. CROIX COUNTY VS
Polk County
Income$77,219−25%
Home value$271,900−28%
Population45,803−53%
SEE FULL COMPARISON →
Frequently asked
How many people live in St. Croix County, Wisconsin?
St. Croix County, Wisconsin has about 96,033 residents according to the 2024 American Community Survey.
What is the median household income in St. Croix County, Wisconsin?
The typical household in St. Croix County, Wisconsin earns about $103,046 a year. Half of households make more than that, and half make less.
Is St. Croix County, Wisconsin expensive?
In St. Croix County, Wisconsin, the median home is worth about $377,700, and the typical rent is about $1,271 a month.
How educated are people in St. Croix County, Wisconsin?
About 39.5% of adults age 25 and over in St. Croix County, Wisconsin hold a bachelor's degree or higher.
What is the poverty rate in St. Croix County, Wisconsin?
About 6.6% of people in St. Croix County, Wisconsin live below the federal poverty line.
Has St. Croix County, Wisconsin grown since 1990?
Yes, St. Croix County, Wisconsin has grown since 1990. The population has added about 45,782 residents, a change of about 91 percent over that period.
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18 census tracts
Census Tract 1210Census Tract 1204.01Census Tract 1209.05Census Tract 1205.02Census Tract 1205.01Census Tract 1202.01Census Tract 1203Census Tract 1206.02Census Tract 1202.02Census Tract 1208.02Census Tract 1209.01Census Tract 1207Census Tract 1209.04Census Tract 1204.02Census Tract 1209.06Census Tract 1208.01Census Tract 1206.01Census Tract 120111 ZIP codes
ZIP 54016ZIP 54017ZIP 54025ZIP 54002ZIP 54023ZIP 54015ZIP 54013ZIP 54028ZIP 54082ZIP 54007ZIP 54027Up the hierarchy
All counties in WisconsinDATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024