COUNTY
La Crosse County
Wisconsin · 121,339 residents (2025 est.) · 451.807 sq mi
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The short version
La Crosse County has lower-than-average household income, with a median household income of $73,013. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $257,000. It sits in the top 10% of US counties for household income.
At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 37.5
US median: 38.9
Average education
36% hold a bachelor's degree
US average: 36%
Less affordable
home values up 49%, inflation adjusted
US median home: $376,019
Section 01
Population & growth
PEP 2025 EST:121,339 residents (Census Bureau Vintage 2025, released March 2026)
Population, 1990 – 2024
2024120K
Age distribution, 2024
Under 54.7%(5,667)
5 to 95.4%(6,528)
10 to 145.7%(6,900)
15 to 197.7%(9,322)
20 to 2411%(13,251)
25 to 3412.7%(15,353)
35 to 4411.9%(14,325)
45 to 5410.7%(12,894)
55 to 6412%(14,464)
65 to 7410.7%(12,895)
75 to 844.9%(5,952)
85 and over2.4%(2,937)
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy
$73,013
+2%inflation adjusted, since 2000
from $39,472 in 2000
US average: $82,259
1990 – 2024
Households earning $100K+
48.8%
+21.4 ptssince 2009
from 27.4% in 2009
US average: 53.3%
Workforce by industry, 2024
Information14.3%
Retail trade12.5%
Wholesale trade5.9%
Other services5.7%
Finance & insurance4.7%
Public administration4.7%
Professional, scientific, technical3.7%
Transportation & warehousing2.8%
Arts, entertainment, food1.4%
Agriculture, forestry, fishing1%
Construction1%
Education & health services0.9%
Manufacturing0%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03
Housing
$257,000
+49%inflation adjusted, since 2000
from $94,400 in 2000
US average: $376,019
1990 – 2024
3.5
+18%since 2009
from 3.0 in 2009
2009 – 2024
Our index: median home value divided by median household income. Lower is more affordable.
55
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
RELATED:See current rent listings in La Crosse County on RentDataNow
Section 04
Race & ethnicity
2000
White, non-Hispanic93.7%(100,332)
Black0.9%(975)
Hispanic / Latino0.9%(990)
Asian3.1%(3,349)
Other0%
2024
White, non-Hispanic87.4%(105,302)
Black1.5%(1,762)
Hispanic / Latino2.7%(3,269)
Asian4.5%(5,423)
Other3.9%(4,732)
29
+66%since 2009
from 17 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
23
+19%since 2020
from 19 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins
Detailed origins & ancestry
Hispanic origin
Mexican1.6%(1,929)
Puerto Rican0.5%(579)
Central American0.2%(288)
South American0.2%(216)
Colombian0.1%(116)
Guatemalan0.1%(111)
Honduran0.1%(69)
Bolivian0%(58)
Cuban0%(50)
Dominican0%(47)
Salvadoran0%(44)
Spaniard0%(39)
+ 4 more hispanic origin groups with data
Asian origin
Hmong3.1%(3,721)
Filipino0.3%(387)
Chinese0.3%(361)
Asian Indian0.3%(351)
Korean0.1%(137)
Laotian0.1%(132)
Bangladeshi0.1%(126)
Vietnamese0%(48)
Pakistani0%(35)
Japanese0%(31)
Taiwanese0%(21)
Malaysian0%(16)
Ancestry
German40%(48,247)
Norwegian14.9%(17,991)
Irish13.5%(16,264)
English7.7%(9,302)
Polish5.1%(6,154)
Italian2.9%(3,466)
American2.7%(3,283)
French2.5%(3,049)
Czech2%(2,464)
Swedish1.7%(2,074)
Dutch1.5%(1,854)
Scottish1.3%(1,578)
+ 37 more ancestry groups with data
Danish0.8%(945)
Russian0.6%(711)
Swiss0.6%(704)
Welsh0.5%(607)
French Canadian0.5%(547)
Austrian0.4%(503)
Scotch-Irish0.4%(487)
Hungarian0.3%(369)
Subsaharan African0.3%(343)
Finnish0.3%(336)
Ukrainian0.3%(331)
Arab0.3%(314)
British0.2%(293)
Belgian0.2%(279)
Lithuanian0.2%(224)
Lebanese0.2%(220)
Serbian0.2%(197)
Greek0.2%(181)
Croatian0.1%(156)
Canadian0.1%(119)
Slovak0.1%(110)
Portuguese0.1%(74)
Romanian0.1%(72)
Syrian0.1%(65)
West Indian0.1%(65)
Jamaican0%(58)
Bulgarian0%(49)
Latvian0%(30)
Brazilian0%(28)
Palestinian0%(24)
Iranian0%(23)
Nigerian0%(19)
Turkish0%(17)
Slovene0%(15)
Ethiopian0%(14)
Moroccan0%(12)
Ghanaian0%(12)
Section 05
Education
High school or higher
96.5%
+6.9 ptssince 2000
from 89.7% in 2000
US average: 89.6%
Section 06
Commute & transportation
Section 07
Work & employment
Section 08
People & community
Marital status
Men 15+
Never married41.7%(20,710)
Married47.3%(23,509)
Widowed2.4%(1,188)
Divorced8.6%(4,286)
Women 15+
Never married36.3%(18,756)
Married44.7%(23,133)
Widowed8.2%(4,251)
Divorced10.8%(5,560)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Drill deeper
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Places similar to La Crosse CountyHead to head
Compare La Crosse County to nearby counties
LA CROSSE COUNTY VS
Monroe County
Income$69,467−5%
Home value$210,000−18%
Population46,572−62%
SEE FULL COMPARISON →
LA CROSSE COUNTY VS
Houston County
Income$79,825+9%
Home value$239,000−7%
Population18,400−85%
SEE FULL COMPARISON →
LA CROSSE COUNTY VS
Vernon County
Income$71,893−2%
Home value$223,800−13%
Population31,443−74%
SEE FULL COMPARISON →
LA CROSSE COUNTY VS
Trempealeau County
Income$76,313+5%
Home value$216,700−16%
Population31,171−74%
SEE FULL COMPARISON →
Frequently asked
How many people live in La Crosse County, Wisconsin?
La Crosse County, Wisconsin has about 120,488 residents according to the 2024 American Community Survey.
What is the median household income in La Crosse County, Wisconsin?
The typical household in La Crosse County, Wisconsin earns about $73,013 a year. Half of households make more than that, and half make less.
Is La Crosse County, Wisconsin expensive?
In La Crosse County, Wisconsin, the median home is worth about $257,000, and the typical rent is about $1,059 a month.
How educated are people in La Crosse County, Wisconsin?
About 36.5% of adults age 25 and over in La Crosse County, Wisconsin hold a bachelor's degree or higher.
What is the poverty rate in La Crosse County, Wisconsin?
About 12.4% of people in La Crosse County, Wisconsin live below the federal poverty line.
Has La Crosse County, Wisconsin grown since 1990?
Yes, La Crosse County, Wisconsin has grown since 1990. The population has added about 22,584 residents, a change of about 23 percent over that period.
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28 census tracts (top 20 by population)
Census Tract 102.02Census Tract 105Census Tract 104.03Census Tract 102.05Census Tract 102.04Census Tract 104.01Census Tract 107Census Tract 101.02Census Tract 101.01Census Tract 5Census Tract 2Census Tract 12Census Tract 103Census Tract 1Census Tract 7Census Tract 9Census Tract 104.04Census Tract 11.02Census Tract 106Census Tract 10Up the hierarchy
All counties in WisconsinDATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024