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CITY

Neenah

Wisconsin · 27,638 residents (2025 est.) · 9.51 sq mi
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The short version

Neenah is home to 27,336 people in Wisconsin. The foreign-born share is 3%. There are 2,874 people per square mile. The typical home is worth $210,700, having more than doubled since 2000. The average commute runs 18 minutes. Median rent is $1,006 a month.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 38.0
US median: 38.9
Average education
36% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
27,336
+12%since 2000
from 24,507 in 2000
27,638 in 2025 (Census Bureau estimate)
1990 – 2025
Population density
2,874 / sq mi
+9%since 2009
from 2,635 / sq mi in 2009
US average: 281
Median age
38.0
+7%since 2000
from 35.4 in 2000
US average: 38.9
Land area
9.51 sq mi
Population, 1990 – 2024
23K24K25K27K28K19902000201020202024Neenah
202427K
1990201020202024
Age distribution, 2024
Under 55.1%(1,401)
US avg: 5.6%
5 to 97.6%(2,090)
US avg: 6%
10 to 146.6%(1,793)
US avg: 6.4%
15 to 196.9%(1,884)
US avg: 6.6%
20 to 244.6%(1,265)
US avg: 6.5%
25 to 3414.7%(4,024)
US avg: 13.7%
35 to 4414.7%(4,024)
US avg: 13.2%
45 to 5411.9%(3,241)
US avg: 12.2%
55 to 6412.1%(3,318)
US avg: 12.7%
65 to 749.2%(2,510)
US avg: 10.2%
75 to 844.3%(1,177)
US avg: 5.1%
85 and over2.2%(609)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$75,374
−10%inflation adjusted, since 2000
from $45,773 in 2000
US average: $82,259
1990 – 2024
Per capita income
$43,377
+79%since 2000
from $24,280 in 2000
US average: $44,673
Households earning $100K+
50.3%
+21.4 ptssince 2009
from 28.9% in 2009
US average: 53.3%
Poverty rate
8.6%
+3.3 ptssince 2000
from 5.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.441
+2%since 2010
from 0.433 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade25.9%
US avg: 9.9%
Information10.2%
US avg: 10.8%
Finance & insurance7.4%
US avg: 5.9%
Professional, scientific, technical7.1%
US avg: 5.1%
Wholesale trade5%
US avg: 6.9%
Other services5%
US avg: 6.7%
Public administration3.9%
US avg: 4.8%
Transportation & warehousing1.8%
US avg: 2.2%
Arts, entertainment, food1.3%
US avg: 1.9%
Education & health services0.3%
US avg: 0.9%
Agriculture, forestry, fishing0.3%
US avg: 1.6%
Construction0.2%
US avg: 1.2%
Manufacturing0.1%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$210,700
+25%inflation adjusted, since 2000
from $92,900 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,006
+6%inflation adjusted, since 2000
from $519 in 2000
US average: $1,442
Owner-occupied
66.2%
−3.7 ptssince 2000
from 70.0% in 2000
33.8% rent
Vacancy rate
4.7%
−0.4 ptssince 2009
from 5.2% in 2009
US average: 10.0%
Persons per household
2.39 people
+3%since 2009
from 2.31 people in 2009
US average: 2.54
Owner cost-burdened
14.6%
−8.2 ptssince 2009
from 22.8% in 2009
US average: 22.9%
Renter cost-burdened
41.3%
+2.8 ptssince 2009
from 38.5% in 2009
US average: 47.4%
Afford Score
2.8
+12%since 2009
from 2.5 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Gentrification Score
54
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic95.1%(23,295)
Black0.3%(79)
Hispanic / Latino2%(495)
Asian0.9%(232)
Other0%
2024
White, non-Hispanic82.5%(22,553)
Black1.7%(463)
Hispanic / Latino8.5%(2,330)
Asian2.7%(725)
Other4.6%(1,265)
Diversity Score
39
+186%since 2009
from 14 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican6.1%(1,660)
Puerto Rican1.4%(381)
Ecuadorian0.5%(150)
Cuban0.3%(71)
Dominican0.1%(22)
Guatemalan0.1%(15)
Asian origin
Chinese1.2%(330)
Hmong0.7%(188)
Korean0.2%(60)
Filipino0.1%(36)
Asian Indian0.1%(27)
Japanese0.1%(21)
Thai0%(5)
Pacific Islander origin
Ancestry
German39.6%(10,834)
Irish9.9%(2,710)
English7.8%(2,143)
Polish6%(1,652)
Norwegian4.9%(1,349)
American4.7%(1,277)
French4%(1,092)
Swedish2.9%(801)
Italian2.8%(772)
Dutch2.4%(647)
Scottish1%(269)
Finnish1%(264)
+ 28 more ancestry groups with data
Danish0.9%(237)
Czech0.8%(219)
Scotch-Irish0.5%(125)
Austrian0.4%(122)
Welsh0.4%(114)
Belgian0.4%(102)
Hungarian0.4%(101)
Swiss0.3%(93)
West Indian0.3%(74)
Russian0.2%(54)
Croatian0.2%(53)
British0.2%(48)
Slovene0.2%(42)
Slovak0.1%(37)
Arab0.1%(36)
Canadian0.1%(35)
Lithuanian0.1%(31)
Armenian0.1%(28)
Syrian0.1%(26)
Greek0.1%(25)
Portuguese0.1%(17)
Brazilian0.1%(15)
Ukrainian0.1%(14)
Nigerian0%(12)
Iranian0%(11)
Lebanese0%(10)
Section 05

Education

Bachelor's degree or higher
35.8%
+9.5 ptssince 2000
from 26.3% in 2000
US average: 35.6%
High school or higher
94.6%
+5.7 ptssince 2000
from 88.9% in 2000
US average: 89.6%
Graduate degree
12.6%
+5.1 ptssince 2000
from 7.5% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
18.1 min
+72%since 2000
from 10.5 min in 2000
US average: 26.5
Drive alone to work
79.9%
−6.8 ptssince 2009
from 86.7% in 2009
US average: 68.9%
Carpooled to work
6.1%
+0.3 ptssince 2009
from 5.8% in 2009
US average: 8.5%
Public transit
0.2%
−1.1 ptssince 2009
from 1.2% in 2009
US average: 3.2%
Worked from home
9.9%
+8.3 ptssince 2009
from 1.6% in 2009
US average: 15.0%
Walked to work
3.0%
+0.9 ptssince 2009
from 2.1% in 2009
US average: 2.4%
Biked to work
0.4%
−0.6 ptssince 2009
from 1.0% in 2009
US average: 0.4%
No vehicle available
5.3%
−0.7 ptssince 2009
from 6.0% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.2%
−4.0 ptssince 2011
from 6.2% in 2011
US average: 5.2%
Labor force participation
68.3%
−3.1 ptssince 2011
from 71.3% in 2011
US average: 63.5%
Women 20-64 in the labor force
78.4%
+1.4 ptssince 2020
from 77.0% in 2020
US average: 74.6%
Self-employed
10.8%
+0.4 ptssince 2009
from 10.4% in 2009
US average: 13.1%
Management & professional
36.3%
+1.2 ptssince 2009
from 35.1% in 2009
US average: 42.5%
Section 08

People & community

Male
51.3%
+2.8 ptssince 2009
from 48.5% in 2009
Female
48.7%
−2.8 ptssince 2009
from 51.5% in 2009
Foreign born
3.4%
+0.4 ptssince 2009
from 2.9% in 2009
US average: 14.1%
Veterans
6.3%
−3.7 ptssince 2009
from 10.0% in 2009
US average: 6.2%
With a disability
13.4%
+2.9 ptssince 2012
from 10.5% in 2012
US average: 13.3%
Uninsured
5.6%
−2.5 ptssince 2013
from 8.1% in 2013
US average: 8.4%
Broadband at home
92.2%
+11.6 ptssince 2017
from 80.6% in 2017
US average: 91.0%
Computer in household
96.2%
+4.7 ptssince 2020
from 91.5% in 2020
US average: 95.5%
Same house as last year
89.4%
+3.7 ptssince 2020
from 85.6% in 2020
US average: 87.7%
English only at home
94.1%
−0.2 ptssince 2016
from 94.3% in 2016
US average: 77.7%
Spanish at home
3.3%
−0.2 ptssince 2016
from 3.5% in 2016
US average: 13.6%
Marital status
Men 15+
Never married37.2%(4,140)
Married53.1%(5,905)
Widowed2%(228)
Divorced7.7%(853)
Women 15+
Never married30.4%(3,322)
Married47.8%(5,219)
Widowed7.9%(861)
Divorced13.9%(1,524)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Uninsured
5.6%
−2.5 ptssince 2013
from 8.1% in 2013
US average: 8.4%
Employer-based
63.3%
−0.4 ptssince 2020
from 63.7% in 2020
US average: 54.8%
Direct-purchase
13.1%
+2.2 ptssince 2020
from 10.9% in 2020
US average: 13.8%
Medicare
17.0%
+0.4 ptssince 2020
from 16.6% in 2020
US average: 18.4%
Medicaid
18.0%
−0.1 ptssince 2020
from 18.1% in 2020
US average: 20.9%
VA health care
1.9%
−0.2 ptssince 2020
from 2.1% in 2020
US average: 2.2%
Any private
74.8%
+1.4 ptssince 2020
from 73.4% in 2020
US average: 67.1%
Any public
32.6%
−0.6 ptssince 2020
from 33.2% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)26.7%(348)
US avg: 26.4%
Gulf War (1990s)22%(286)
US avg: 24.3%
Vietnam era41.7%(543)
US avg: 33.1%
Korean War0.5%(6)
US avg: 4.5%
World War II5.8%(75)
US avg: 1%

Share of the 1,302 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Neenah, Wisconsin?

Neenah, Wisconsin has about 27,336 residents according to the 2024 American Community Survey.

What is the median household income in Neenah, Wisconsin?

The typical household in Neenah, Wisconsin earns about $75,374 a year. Half of households make more than that, and half make less.

Is Neenah, Wisconsin expensive?

In Neenah, Wisconsin, the median home is worth about $210,700, and the typical rent is about $1,006 a month.

How educated are people in Neenah, Wisconsin?

About 35.8% of adults age 25 and over in Neenah, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Neenah, Wisconsin?

About 8.6% of people in Neenah, Wisconsin live below the federal poverty line.

Has Neenah, Wisconsin grown since 1990?

Yes, Neenah, Wisconsin has grown since 1990. The population has added about 4,117 residents, a change of about 18 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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