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METRO AREA

Racine Metro

Racine-Mount Pleasant, WI · 1 counties · 198,919 residents (2025 est.) · 332.611 sq mi
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Notable rankings
#41Most densely populatedof 925598
The short version

Racine has roughly average household income, with a median household income of $78,096. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $251,400. It ranks in the top 5% of US metro areas for household income.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 40.5
US median: 38.9
Less educated
28% hold a bachelor's degree
US average: 36%
Less affordable
home values up 25%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
197,532
+5%since 2000
from 188,831 in 2000
1990 – 2025
Population density
594 / sq mi
+5%since 2000
from 568 / sq mi in 2000
US average: 281
Median age
40.5
+12%since 2000
from 36.1 in 2000
US average: 38.9

PEP 2025 EST:198,919 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
173K180K187K194K202K1990201020202024Racine
2024198K
1990201020202024
Section 02

Income & economy

Median household income
$78,096
−11%inflation adjusted, since 2000
from $48,059 in 2000
US average: $82,259
1990 – 2024
Per capita income
$41,162
+89%since 2000
from $21,772 in 2000
US average: $44,673
Households earning $100K+
51.8%
+19.1 ptssince 2009
from 32.7% in 2009
US average: 53.3%
Poverty rate
10.3%
+1.9 ptssince 2000
from 8.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.425
Unchangedsince 2010
from 0.423 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade20.8%
US avg: 9.9%
Information11.6%
US avg: 10.8%
Wholesale trade7.7%
US avg: 6.9%
Finance & insurance6.5%
US avg: 5.9%
Professional, scientific, technical5.6%
US avg: 5.1%
Other services4.6%
US avg: 6.7%
Public administration3.3%
US avg: 4.8%
Transportation & warehousing2.5%
US avg: 2.2%
Agriculture, forestry, fishing1.2%
US avg: 1.6%
Construction1.2%
US avg: 1.2%
Education & health services0.9%
US avg: 0.9%
Arts, entertainment, food0.9%
US avg: 1.9%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$251,400
+25%inflation adjusted, since 2000
from $110,200 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,080
+8%inflation adjusted, since 2000
from $548 in 2000
US average: $1,442
Owner-occupied
71.0%
+0.4 ptssince 2000
from 70.6% in 2000
29.0% rent
Vacancy rate
6.1%
−0.6 ptssince 2009
from 6.8% in 2009
US average: 10.0%
Owner cost-burdened
21.5%
−8.2 ptssince 2009
from 29.7% in 2009
US average: 22.9%
Renter cost-burdened
40.6%
−5.3 ptssince 2009
from 45.9% in 2009
US average: 47.4%
Afford Score
3.2
+40%since 2000
from 2.3 in 2000
1990 – 2024
Gentrification Score
26
RELATED:See current rent listings in Racine on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic79.6%(150,238)
Black10.3%(19,441)
Hispanic / Latino7.9%(14,990)
Asian0.7%(1,331)
Other0%
Diversity Score41.3%(77,916)
Segregation Score0%
2024
White, non-Hispanic68.6%(135,438)
Black10.3%(20,442)
Hispanic / Latino15.1%(29,754)
Asian1.1%(2,247)
Other4.9%(9,651)
Diversity Score61.7%(121,968)
Segregation Score39%(77,032)
Diversity Score
62
+50%since 2000
from 41 in 2000
1990 – 2024
Segregation Score
39
−6%since 2020
from 41 in 2020
Section 05

Education

Bachelor's degree or higher
28.4%
+8.2 ptssince 2000
from 20.3% in 2000
US average: 35.6%
High school or higher
92.5%
+9.6 ptssince 2000
from 82.9% in 2000
US average: 89.6%
Graduate degree
9.3%
+3.0 ptssince 2000
from 6.3% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
23.9 min
+61%since 2000
from 14.9 min in 2000
US average: 26.5
Drive alone to work
77.4%
−7.5 ptssince 2009
from 84.9% in 2009
US average: 68.9%
Carpooled to work
8.6%
+0.3 ptssince 2009
from 8.3% in 2009
US average: 8.5%
Public transit
0.9%
−0.6 ptssince 2009
from 1.5% in 2009
US average: 3.2%
Worked from home
9.9%
+7.6 ptssince 2009
from 2.3% in 2009
US average: 15.0%
Walked to work
1.0%
−1.0 ptssince 2009
from 2.0% in 2009
US average: 2.4%
Biked to work
0.2%
−0.1 ptssince 2009
from 0.3% in 2009
US average: 0.4%
No vehicle available
5.2%
−1.1 ptssince 2009
from 6.3% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.4%
−4.3 ptssince 2011
from 8.7% in 2011
US average: 5.2%
Labor force participation
64.4%
−2.3 ptssince 2011
from 66.7% in 2011
US average: 63.5%
Self-employed
12.1%
+1.6 ptssince 2009
from 10.5% in 2009
US average: 13.1%
Management & professional
35.0%
−26.3 ptssince 2009
from 61.2% in 2009
US average: 42.5%
Section 08

People & community

Male
49.8%
+0.2 ptssince 2009
from 49.7% in 2009
Female
50.2%
−0.2 ptssince 2009
from 50.3% in 2009
Foreign born
4.9%
+0.2 ptssince 2009
from 4.7% in 2009
US average: 14.1%
Veterans
6.4%
−43.0 ptssince 2009
from 49.4% in 2009
US average: 6.2%
With a disability
14.3%
+3.1 ptssince 2012
from 11.2% in 2012
US average: 13.3%
Uninsured
5.7%
−83.8 ptssince 2013
from 89.5% in 2013
US average: 8.4%
Broadband at home
91.1%
+13.0 ptssince 2017
from 78.1% in 2017
US average: 91.0%
English only at home
90.9%
−0.8 ptssince 2016
from 91.6% in 2016
US average: 77.7%
Spanish at home
7.0%
+0.8 ptssince 2016
from 6.2% in 2016
US average: 13.6%
In this metro

Principal cities

RacineCENTRAL77,908Mount PleasantCENTRAL28,253
What's inside

1 component county

Racine CountyCENTRAL198,919
Drill deeper

Metros similar to Racine

Billings
Pop 193,603
Hilo
Pop 210,043
Dover
Pop 194,786
Coeur d'Alene
Pop 191,864
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Head to head

Compare Racine side by side

RACINE VS
Billings
Income$77,183−1%
Home value$356,419+42%
Population193,603−3%
SEE FULL COMPARISON →
RACINE VS
Hilo
Income$78,639+1%
Home value$519,300+107%
Population210,043+6%
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RACINE VS
Dover
Income$74,477−5%
Home value$316,600+26%
Population194,786−2%
SEE FULL COMPARISON →
RACINE VS
Coeur d'Alene
Income$81,861+5%
Home value$518,700+106%
Population191,864−4%
SEE FULL COMPARISON →
Frequently asked

How many people live in Racine-Mount Pleasant, WI?

Racine-Mount Pleasant, WI has about 197,532 residents according to the 2024 American Community Survey.

What is the median household income in Racine-Mount Pleasant, WI?

The typical household in Racine-Mount Pleasant, WI earns about $78,096 a year. Half of households make more than that, and half make less.

Is Racine-Mount Pleasant, WI expensive?

In Racine-Mount Pleasant, WI, the median home is worth about $251,400, and the typical rent is about $1,080 a month.

How educated are people in Racine-Mount Pleasant, WI?

About 28.4% of adults age 25 and over in Racine-Mount Pleasant, WI hold a bachelor's degree or higher.

What is the poverty rate in Racine-Mount Pleasant, WI?

About 10.3% of people in Racine-Mount Pleasant, WI live below the federal poverty line.

Has Racine-Mount Pleasant, WI grown since 1990?

Yes, Racine-Mount Pleasant, WI has grown since 1990. The population has added about 22,498 residents, a change of about 13 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

How we source and harmonize this data →