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COUNTY

Vernon County

Wisconsin · 31,443 residents (2025 est.) · 792 sq mi
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The short version

Vernon County is home to 31,049 people in Wisconsin. That puts it in the top 9% of US counties for household income. Owners hold 80% of the housing stock. 1% of locals were born outside the United States. About 25% of adults have finished a four-year degree. The typical home is worth $223,800, having roughly tripled since 2000.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 41.9
US median: 38.9
Less educated
25% hold a bachelor's degree
US average: 36%
Less affordable
home values up 55%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

31,049
+11%since 2000
from 28,056 in 2000
31,443 in 2025 (Census Bureau estimate)
1990 – 2025
39 / sq mi
+7%since 2009
from 37 / sq mi in 2009
US average: 281
41.9
+7%since 2000
from 39.1 in 2000
US average: 38.9
Land area
792 sq mi
Population, 19902024
25K27K28K30K32K19902000201020202024Vernon County
202431K
1990201020202024
Age distribution, 2024
Under 56.9%(2,127)
US avg: 5.6%
5 to 96.7%(2,083)
US avg: 6%
10 to 147.9%(2,438)
US avg: 6.4%
15 to 196.9%(2,140)
US avg: 6.6%
20 to 244.6%(1,422)
US avg: 6.5%
25 to 349.3%(2,900)
US avg: 13.7%
35 to 4411.1%(3,431)
US avg: 13.2%
45 to 5410.9%(3,379)
US avg: 12.2%
55 to 6414.6%(4,531)
US avg: 12.7%
65 to 7412.9%(4,019)
US avg: 10.2%
75 to 846.2%(1,940)
US avg: 5.1%
85 and over2.1%(639)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$71,893
+19%inflation adjusted, since 2000
from $33,178 in 2000
US average: $82,259
1990 – 2024
$36,396
+129%since 2000
from $15,859 in 2000
US average: $44,673
Households earning $100K+
47.4%
+26.3 ptssince 2009
from 21.1% in 2009
US average: 53.3%
13.1%
−1.1 ptssince 2000
from 14.2% in 2000
US average: 12.5%
0.425
+3%since 2010
from 0.411 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade13.9%
US avg: 9.9%
Information11.2%
US avg: 10.8%
Wholesale trade7.7%
US avg: 6.9%
Finance & insurance6.2%
US avg: 5.9%
Agriculture, forestry, fishing6%
US avg: 1.6%
Construction5.9%
US avg: 1.2%
Professional, scientific, technical4.7%
US avg: 5.1%
Other services4.2%
US avg: 6.7%
Public administration3.7%
US avg: 4.8%
Transportation & warehousing3%
US avg: 2.2%
Arts, entertainment, food2%
US avg: 1.9%
Education & health services1.5%
US avg: 0.9%
Manufacturing0.1%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$223,800
+55%inflation adjusted, since 2000
from $79,300 in 2000
US average: $376,019
1990 – 2024
$836
+25%inflation adjusted, since 2000
from $367 in 2000
US average: $1,442
80.3%
+1.2 ptssince 2000
from 79.1% in 2000
19.7% rent
11.7%
−0.2 ptssince 2009
from 11.8% in 2009
US average: 10.0%
2.46 people
+4%since 2009
from 2.36 people in 2009
US average: 2.54
20.3%
−10.6 ptssince 2009
from 30.9% in 2009
US average: 22.9%
28.9%
−0.7 ptssince 2009
from 29.5% in 2009
US average: 47.4%
3.1
+3%since 2009
from 3.0 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
62
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic98.4%(27,617)
Black0.1%(18)
Hispanic / Latino0.7%(186)
Asian0.2%(60)
Other0%
2024
White, non-Hispanic94.3%(29,271)
Black0.3%(90)
Hispanic / Latino1.8%(548)
Asian0.2%(65)
Other3.5%(1,075)
14
+149%since 2009
from 6 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
10
−38%since 2020
from 17 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican0.8%(238)
Cuban0.3%(84)
Guatemalan0.3%(84)
Puerto Rican0.2%(65)
Spaniard0%(11)
Asian origin
Filipino0.1%(29)
Chinese0%(4)
Pacific Islander origin
Ancestry
German32.8%(10,189)
Norwegian24.1%(7,483)
Irish9.2%(2,858)
English7.2%(2,233)
American3%(917)
Czech2.7%(851)
Italian2.7%(845)
French2.4%(736)
Polish2.3%(727)
Swedish1.5%(457)
Dutch1.1%(344)
Swiss1%(320)
+ 34 more ancestry groups with data
Scottish0.9%(294)
Scotch-Irish0.6%(195)
Danish0.5%(145)
Welsh0.3%(105)
Finnish0.2%(73)
Belgian0.2%(60)
Austrian0.2%(54)
Croatian0.2%(54)
Russian0.1%(45)
Hungarian0.1%(44)
Ukrainian0.1%(42)
Lithuanian0.1%(31)
Arab0.1%(26)
British0.1%(26)
Lebanese0.1%(21)
Armenian0.1%(19)
Greek0%(11)
Slovene0%(8)
Slovak0%(6)
Iranian0%(2)
Serbian0%(2)
Haitian0%(2)
Syrian0%(1)
Turkish0%(1)
Section 05

Education

24.9%
+11.0 ptssince 2000
from 14.0% in 2000
US average: 35.6%
High school or higher
90.3%
+11.4 ptssince 2000
from 78.9% in 2000
US average: 89.6%
8.5%
+4.0 ptssince 2000
from 4.5% in 2000
US average: 14.0%
Section 06

Commute & transportation

24.1 min
+44%since 2000
from 16.7 min in 2000
US average: 26.5
72.9%
−1.4 ptssince 2009
from 74.3% in 2009
US average: 68.9%
8.5%
−1.9 ptssince 2009
from 10.4% in 2009
US average: 8.5%
0.7%
+0.5 ptssince 2009
from 0.2% in 2009
US average: 3.2%
12.7%
+4.3 ptssince 2009
from 8.4% in 2009
US average: 15.0%
3.7%
−0.8 ptssince 2009
from 4.5% in 2009
US average: 2.4%
0.1%
−0.9 ptssince 2009
from 0.9% in 2009
US average: 0.4%
9.1%
+0.9 ptssince 2009
from 8.2% in 2009
US average: 8.3%
Section 07

Work & employment

2.5%
−3.4 ptssince 2011
from 5.8% in 2011
US average: 5.2%
59.5%
−4.9 ptssince 2011
from 64.4% in 2011
US average: 63.5%
Women 20-64 in the labor force
74.7%
+0.6 ptssince 2020
from 74.1% in 2020
US average: 74.6%
14.8%
+3.6 ptssince 2009
from 11.3% in 2009
US average: 13.1%
36.4%
+6.8 ptssince 2009
from 29.6% in 2009
US average: 42.5%
Section 08

People & community

50.8%
+0.7 ptssince 2009
from 50.1% in 2009
49.2%
−0.7 ptssince 2009
from 49.9% in 2009
0.9%
−0.3 ptssince 2009
from 1.3% in 2009
US average: 14.1%
7.4%
−3.4 ptssince 2009
from 10.8% in 2009
US average: 6.2%
10.6%
−0.2 ptssince 2012
from 10.8% in 2012
US average: 13.3%
15.0%
−2.9 ptssince 2013
from 17.9% in 2013
US average: 8.4%
80.4%
+13.6 ptssince 2017
from 66.8% in 2017
US average: 91.0%
Computer in household
87.1%
+4.7 ptssince 2020
from 82.4% in 2020
US average: 95.5%
93.1%
+2.3 ptssince 2020
from 90.8% in 2020
US average: 87.7%
88.7%
+0.5 ptssince 2016
from 88.2% in 2016
US average: 77.7%
1.0%
Unchangedsince 2016
from 1.0% in 2016
US average: 13.6%
Marital status
Men 15+
Never married29.5%(3,641)
Married56.5%(6,963)
Widowed2.9%(360)
Divorced11.1%(1,369)
Women 15+
Never married20.4%(2,466)
Married58.7%(7,082)
Widowed9%(1,088)
Divorced11.9%(1,432)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

15.0%
−2.9 ptssince 2013
from 17.9% in 2013
US average: 8.4%
51.7%
−0.3 ptssince 2020
from 52.0% in 2020
US average: 54.8%
Direct-purchase
15.3%
−0.1 ptssince 2020
from 15.4% in 2020
US average: 13.8%
21.7%
+1.5 ptssince 2020
from 20.2% in 2020
US average: 18.4%
15.2%
−1.1 ptssince 2020
from 16.3% in 2020
US average: 20.9%
VA health care
2.7%
+0.1 ptssince 2020
from 2.6% in 2020
US average: 2.2%
Any private
65.9%
−0.7 ptssince 2020
from 66.6% in 2020
US average: 67.1%
Any public
34.2%
+0.2 ptssince 2020
from 34.0% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)16.8%(286)
US avg: 26.4%
Gulf War (1990s)17.3%(295)
US avg: 24.3%
Vietnam era39.9%(678)
US avg: 33.1%
Korean War5.6%(95)
US avg: 4.5%
World War II0.7%(12)
US avg: 1%

Share of the 1,701 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Vernon County, Wisconsin?

Vernon County, Wisconsin has about 31,049 residents according to the 2024 American Community Survey.

What is the median household income in Vernon County, Wisconsin?

The typical household in Vernon County, Wisconsin earns about $71,893 a year. Half of households make more than that, and half make less.

Is Vernon County, Wisconsin expensive?

In Vernon County, Wisconsin, the median home is worth about $223,800, and the typical rent is about $836 a month.

How educated are people in Vernon County, Wisconsin?

About 24.9% of adults age 25 and over in Vernon County, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Vernon County, Wisconsin?

About 13.1% of people in Vernon County, Wisconsin live below the federal poverty line.

Has Vernon County, Wisconsin grown since 1990?

Yes, Vernon County, Wisconsin has grown since 1990. The population has added about 5,432 residents, a change of about 21 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →