United States › Appleton METRO AREA · 2010 ACS
Appleton Metro Appleton, WI · 2 counties · 225,666 residents · 956 sq mi
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The short version
Appleton is home to 225,666 people. 4% of residents were born outside the United States. Owners hold 74% of the housing stock. The typical home is worth $154,628. The poverty rate is 7.9%, under the national 13.8%. The average commute runs 19 minutes.
At a glance
Wealthier
above the US median
US median: $52,703
Mid-age
median age 37.4
US median: 37.2
Average education
26% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01
Population & growth 236 / sq mi
+12%since 2000
from 211 / sq mi in 2000
from 34.6 in 2000
US average: 37.2
Population, 1990 – 2024
168K 189K 210K 232K 253K 1990 2000 2010 2020 2024 Appleton Age distribution, 2010
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Section 02
Income & economy $57,166
−10%inflation adjusted, since 2000
from $50,209 in 2000
US average: $52,703
from $21,938 in 2000
US average: $27,286
Households earning $100K+
from 34.7% in 2009
US average: 33.3%
from 4.5% in 2000
US average: 13.8%
Workforce by industry, 2010
Public administration 6.4%
Professional, scientific, technical 3.8%
Transportation & warehousing 3.2%
Agriculture, forestry, fishing 2%
Arts, entertainment, food 1.7%
Education & health services 0.6%
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$154,628
+15%inflation adjusted, since 2000
from $106,364 in 2000
US average: $225,659
$659
−1%inflation adjusted, since 2000
from $525 in 2000
US average: $853
from 74.0% in 2000
26.5% rent
from 4.9% in 2009
US average: 12.1%
2.52 people
Unchangedsince 2009
from 2.51 people in 2009
US average: 2.60
from 23.6% in 2009
US average: 30.9%
from 37.7% in 2009
US average: 46.8%
from 2.6 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04
Race & ethnicity 2000
White, non-Hispanic 93.6%(188,706)
Hispanic / Latino 1.8%(3,642)
2010
White, non-Hispanic 90.3%(203,691)
Hispanic / Latino 3.6%(8,049)
No data for the years selected.
Section 04 · Origins
Detailed origins & ancestry Hispanic origin
+ 6 more hispanic origin groups with data Ancestry
+ 38 more ancestry groups with data from 22.2% in 2000
US average: 27.9%
High school or higher
from 88.0% in 2000
US average: 84.9%
from 5.8% in 2000
US average: 10.2%
Section 06
Commute & transportation from 11.5 min in 2000
US average: 25.2
from 84.7% in 2009
US average: 76.2%
from 7.0% in 2009
US average: 10.4%
from 0.7% in 2009
US average: 4.7%
from 3.3% in 2009
US average: 4.1%
from 2.5% in 2009
US average: 2.8%
from 0.5% in 2009
US average: 0.5%
from 4.5% in 2009
US average: 8.7%
Section 07
Work & employment from 10.0% in 2009
US average: 12.9%
from 31.2% in 2009
US average: 35.2%
Section 08
People & community from 3.3% in 2009
US average: 12.8%
from 10.0% in 2009
US average: 9.9%
Marital status (2024)
Men 15+
Never married 32.3%(32,394)
Women 15+
Never married 25.7%(25,689)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage Showing 2024 (the nearest year with coverage data).
from 7.0% in 2013
US average: 8.4%
from 68.0% in 2020
US average: 54.8%
Direct-purchase
from 13.1% in 2020
US average: 13.8%
from 16.1% in 2020
US average: 18.4%
from 12.2% in 2020
US average: 20.9%
VA health care
from 1.9% in 2020
US average: 2.2%
Any private
from 79.4% in 2020
US average: 67.1%
Any public
from 26.6% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 24%(2,701)
Gulf War (1990s) 19.9%(2,237)
Share of the 11,258 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
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In this metro
Largest cities AppletonCENTRAL 75,452 Kaukauna 18,517 Menasha 18,385 Harrison 14,492 Little Chute 11,800 New London 7,726 Kimberly 7,556 Chilton 4,183 Kiel 3,973 Seymour 3,628 Combined Locks 3,626 Hortonville 3,340 Brillion 3,327 Sherwood 3,311 New Holstein 3,040 Black Creek 1,335 Hilbert 1,237 Shiocton 935 Dale 707 Stockbridge 654 Forest Junction 594 Bear Creek 418 Nichols 287 Brothertown 258 Potter 232 What's inside
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Frequently asked
How many people live in Appleton, WI? Appleton, WI has about 225,666 residents according to the 2010 American Community Survey.
What is the median household income in Appleton, WI? The typical household in Appleton, WI earns about $57,166 a year. Half of households make more than that, and half make less.
Is Appleton, WI expensive? In Appleton, WI, the median home is worth about $154,628, and the typical rent is about $659 a month.
How educated are people in Appleton, WI? About 25.7% of adults age 25 and over in Appleton, WI hold a bachelor's degree or higher.
What is the poverty rate in Appleton, WI? About 7.9% of people in Appleton, WI live below the federal poverty line.
Has Appleton, WI grown since 1990? Yes, Appleton, WI has grown since 1990. The population has added about 50,865 residents, a change of about 29 percent over that period.
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