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CITY

Menasha

Wisconsin · 18,385 residents (2025 est.) · 6.044 sq mi
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The short version

Menasha has lower-than-average household income, with a median household income of $64,698. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $191,800.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 37.6
US median: 38.9
Less educated
26% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
18,273
+12%since 2000
from 16,331 in 2000
1990 – 2025
Population density
3,023 / sq mi
+12%since 2000
from 2,702 / sq mi in 2000
US average: 281
Median age
37.6
+11%since 2000
from 34.0 in 2000
US average: 38.9

PEP 2025 EST:18,385 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
14K15K17K18K19K1990201020202024Menasha
202418K
1990201020202024
Section 02

Income & economy

Median household income
$64,698
−11%inflation adjusted, since 2000
from $39,936 in 2000
US average: $82,259
1990 – 2024
Per capita income
$36,055
+74%since 2000
from $20,743 in 2000
US average: $44,673
Households earning $100K+
43.7%
+21.0 ptssince 2009
from 22.7% in 2009
US average: 53.3%
Poverty rate
12.0%
+5.5 ptssince 2000
from 6.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.405
−5%since 2010
from 0.427 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade26.3%
US avg: 9.9%
Information10.6%
US avg: 10.8%
Finance & insurance6.3%
US avg: 5.9%
Professional, scientific, technical5.7%
US avg: 5.1%
Other services5.6%
US avg: 6.7%
Wholesale trade5.1%
US avg: 6.9%
Public administration4.7%
US avg: 4.8%
Transportation & warehousing3.3%
US avg: 2.2%
Agriculture, forestry, fishing0.8%
US avg: 1.6%
Construction0.8%
US avg: 1.2%
Arts, entertainment, food0.8%
US avg: 1.9%
Education & health services0.6%
US avg: 0.9%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$191,800
+23%inflation adjusted, since 2000
from $85,600 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$903
−1%inflation adjusted, since 2000
from $500 in 2000
US average: $1,442
Owner-occupied
64.3%
+2.9 ptssince 2000
from 61.5% in 2000
35.7% rent
Vacancy rate
4.6%
−1.2 ptssince 2009
from 5.9% in 2009
US average: 10.0%
Owner cost-burdened
14.7%
−14.5 ptssince 2009
from 29.2% in 2009
US average: 22.9%
Renter cost-burdened
43.5%
+2.4 ptssince 2009
from 41.1% in 2009
US average: 47.4%
Afford Score
3.0
+38%since 2000
from 2.1 in 2000
1990 – 2024
Gentrification Score
49
RELATED:See current rent listings in Menasha on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.9%(15,171)
Black0.5%(81)
Hispanic / Latino3.6%(590)
Asian1.6%(255)
Other0%
Diversity Score13.8%(2,248)
2024
White, non-Hispanic78.8%(14,393)
Black1.5%(278)
Hispanic / Latino12.3%(2,255)
Asian2.9%(529)
Other4.5%(818)
Diversity Score45.2%(8,252)
Diversity Score
45
+228%since 2000
from 14 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
25.8%
+8.2 ptssince 2000
from 17.6% in 2000
US average: 35.6%
High school or higher
93.4%
+7.7 ptssince 2000
from 85.7% in 2000
US average: 89.6%
Graduate degree
7.8%
+3.3 ptssince 2000
from 4.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
21.5 min
+62%since 2000
from 13.2 min in 2000
US average: 26.5
Drive alone to work
75.1%
−11.7 ptssince 2009
from 86.8% in 2009
US average: 68.9%
Carpooled to work
9.1%
+1.9 ptssince 2009
from 7.3% in 2009
US average: 8.5%
Public transit
0.8%
+0.5 ptssince 2009
from 0.3% in 2009
US average: 3.2%
Worked from home
12.7%
+10.0 ptssince 2009
from 2.7% in 2009
US average: 15.0%
Walked to work
1.3%
−0.2 ptssince 2009
from 1.5% in 2009
US average: 2.4%
Biked to work
0.4%
−0.1 ptssince 2009
from 0.4% in 2009
US average: 0.4%
No vehicle available
6.4%
+0.8 ptssince 2009
from 5.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.2%
−3.7 ptssince 2011
from 7.0% in 2011
US average: 5.2%
Labor force participation
70.5%
−1.3 ptssince 2011
from 71.7% in 2011
US average: 63.5%
Self-employed
6.6%
−0.4 ptssince 2009
from 6.9% in 2009
US average: 13.1%
Management & professional
31.3%
−29.5 ptssince 2009
from 60.8% in 2009
US average: 42.5%
Section 08

People & community

Male
49.4%
−0.1 ptssince 2009
from 49.5% in 2009
Female
50.6%
+0.1 ptssince 2009
from 50.5% in 2009
Foreign born
6.6%
+1.6 ptssince 2009
from 5.0% in 2009
US average: 14.1%
Veterans
5.8%
−40.9 ptssince 2009
from 46.7% in 2009
US average: 6.2%
With a disability
15.7%
+4.8 ptssince 2012
from 10.9% in 2012
US average: 13.3%
Uninsured
4.4%
−86.3 ptssince 2013
from 90.7% in 2013
US average: 8.4%
Broadband at home
90.5%
+17.4 ptssince 2017
from 73.1% in 2017
US average: 91.0%
English only at home
90.1%
−1.1 ptssince 2016
from 91.2% in 2016
US average: 77.7%
Spanish at home
5.3%
+0.3 ptssince 2016
from 5.0% in 2016
US average: 13.6%
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MENASHA VS
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MENASHA VS
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MENASHA VS
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Frequently asked

How many people live in Menasha, Wisconsin?

Menasha, Wisconsin has about 18,273 residents according to the 2024 American Community Survey.

What is the median household income in Menasha, Wisconsin?

The typical household in Menasha, Wisconsin earns about $64,698 a year. Half of households make more than that, and half make less.

Is Menasha, Wisconsin expensive?

In Menasha, Wisconsin, the median home is worth about $191,800, and the typical rent is about $903 a month.

How educated are people in Menasha, Wisconsin?

About 25.8% of adults age 25 and over in Menasha, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Menasha, Wisconsin?

About 12.0% of people in Menasha, Wisconsin live below the federal poverty line.

Has Menasha, Wisconsin grown since 1990?

Yes, Menasha, Wisconsin has grown since 1990. The population has added about 3,538 residents, a change of about 24 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →