Hortonville is a city of 3,256 people in Wisconsin. At a median age of 44.4, this is an older place than the country as a whole. Growth has run 38% since 2000, or 899 more people. 26% of adults hold a bachelor's degree or higher. The foreign-born share is 4%. The poverty rate is 4.4%, under the national 12.5%.
At a glance
Average income
median household income $82,063, near the US median
US median: $82,259
Older
median age 44.4
US median: 38.9
Less educated
26% hold a bachelor's degree
US average: 36%
Less affordable
home values up 47%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Hortonville
What changed most since 1990
Median age31.2 → 44.4(+13.2 years)US over the same years: +6.0 years
White share99.1% → 86.9%(−12.2 pts)US over the same years: −17.8 pts
Median home value (2024 dollars)$136,324 → $263,900(+94%)US over the same years: +67%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)15.7%(22)
US avg: 26.4%
Gulf War (1990s)36.4%(51)
US avg: 24.3%
Vietnam era27.1%(38)
US avg: 33.1%
Korean War4.3%(6)
US avg: 4.5%
World War II0%(0)
US avg: 1%
Share of the 140 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Hortonville, decade by decade
Hortonville population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
2,029
$77,748
$136,324
11.0%
2.2
2000
2,357
$94,061
$179,615
16.9%
8.4
2010
2,711
$96,007
$210,463
23.3%
10.0
2020
3,028
$94,415
$213,076
20.5%
20.5
2024
3,256
$82,063
$263,900
25.8%
29.8
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
