METRO AREA
Roanoke Metro
Roanoke, VA · 6 counties · 316,547 residents (2025 est.) · 1,867.568 sq mi
Time machine
VIEWING
COMPARE TO
The short version
Roanoke has lower-than-average household income, with a median household income of $70,385. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $244,820. It sits in the top 10% of US metro areas for household income.
At a glance
Lower income
below the US median
US median: $82,259
Older
median age 43.0
US median: 38.9
Average education
31% hold a bachelor's degree
US average: 36%
Less affordable
home values up 34%, inflation adjusted
US median home: $376,019
Section 01
Population & growth
PEP 2025 EST:316,547 residents (Census Bureau Vintage 2025, released March 2026)
Population, 1990 – 2024
2024315K
Age distribution, 2024
Under 55.1%(16,207)
5 to 95.3%(16,771)
10 to 146.1%(19,201)
15 to 196%(18,912)
20 to 245.7%(18,082)
25 to 3412%(37,900)
35 to 4412.1%(38,007)
45 to 5412.4%(38,911)
55 to 6414.1%(44,293)
65 to 7412.3%(38,742)
75 to 846.2%(19,623)
85 and over2.6%(8,337)
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy
$70,385
−3%inflation adjusted, since 2000
from $39,704 in 2000
US average: $82,259
1990 – 2024
Households earning $100K+
46.4%
+18.5 ptssince 2009
from 27.9% in 2009
US average: 53.3%
Workforce by industry, 2024
Information11.3%
Retail trade10.9%
Other services6.8%
Wholesale trade6.3%
Finance & insurance5.9%
Public administration5.3%
Professional, scientific, technical4.9%
Transportation & warehousing2.5%
Arts, entertainment, food1.3%
Education & health services1%
Agriculture, forestry, fishing1%
Construction0.6%
Manufacturing0.3%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03
Housing
$244,820
+34%inflation adjusted, since 2000
from $100,459 in 2000
US average: $376,019
1990 – 2024
3.5
+7%since 2009
from 3.2 in 2009
2009 – 2024
Our index: median home value divided by median household income. Lower is more affordable.
34
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
RELATED:See current rent listings in Roanoke on RentDataNow
Section 04
Race & ethnicity
2000
White, non-Hispanic84.4%(243,264)
Black12.1%(34,988)
Hispanic / Latino1.1%(3,269)
Asian1%(3,011)
Other0%
2024
White, non-Hispanic75.4%(237,646)
Black12.8%(40,326)
Hispanic / Latino5.4%(17,000)
Asian2.5%(7,785)
Other3.9%(12,229)
47
+36%since 2009
from 35 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
42
−5%since 2020
from 44 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins
Detailed origins & ancestry
Hispanic origin
Mexican1.8%(5,663)
Central American1.4%(4,489)
Honduran1.5%(3,233)
Puerto Rican0.7%(2,327)
South American0.5%(1,457)
Cuban0.3%(954)
Colombian0.3%(891)
Salvadoran0.3%(822)
Dominican0.2%(614)
Spaniard0.1%(337)
Costa Rican0.1%(214)
Ecuadorian0.1%(134)
+ 9 more hispanic origin groups with data
Guatemalan0.1%(126)
Bolivian0.1%(103)
Panamanian0.1%(94)
Peruvian0%(92)
Venezuelan0%(76)
Argentine0%(60)
Chilean0%(40)
Paraguayan0.1%(39)
Uruguayan0%(22)
Asian origin
Asian Indian0.8%(2,068)
Vietnamese0.3%(1,054)
Chinese0.3%(1,012)
Kazakh0.8%(827)
Filipino0.2%(734)
Nepalese0.4%(702)
Korean0.1%(376)
Cambodian0.1%(285)
Japanese0.1%(205)
Thai0.1%(93)
Taiwanese0%(46)
Pakistani0%(40)
+ 6 more asian origin groups with data
Ancestry
English15.3%(48,154)
German10.9%(34,395)
American10.6%(33,455)
Irish9.3%(29,194)
Italian2.4%(7,665)
Scottish2.3%(7,276)
Subsaharan African2%(6,098)
Scotch-Irish1.8%(5,631)
Polish1.4%(4,328)
French1.2%(3,796)
Dutch0.8%(2,613)
Arab0.6%(1,951)
+ 48 more ancestry groups with data
Norwegian0.5%(1,639)
Welsh0.5%(1,551)
Swedish0.5%(1,447)
British0.4%(1,321)
West Indian0.3%(921)
French Canadian0.3%(815)
Nigerian0.2%(731)
Danish0.2%(719)
Russian0.2%(700)
Hungarian0.2%(647)
Lebanese0.2%(631)
Greek0.2%(619)
Swiss0.2%(542)
Iraqi0.2%(475)
Haitian0.2%(466)
Slovak0.1%(454)
Romanian0.1%(425)
Czech0.1%(380)
Austrian0.1%(361)
Lithuanian0.1%(344)
Canadian0.1%(341)
Egyptian0.1%(301)
Ukrainian0.1%(294)
Jamaican0.1%(233)
Finnish0.1%(201)
Belgian0.1%(167)
Portuguese0.1%(158)
Turkish0.1%(143)
Trinidadian & Tobagonian0.1%(120)
Ghanaian0.1%(111)
Somali0.1%(110)
Armenian0%(108)
Iranian0.1%(105)
Latvian0%(95)
Serbian0%(95)
Croatian0%(92)
Israeli0%(75)
Slovene0%(64)
Ethiopian0%(55)
Brazilian0%(54)
Bulgarian0%(52)
Kenyan0%(44)
Australian0%(42)
Palestinian0%(37)
Jordanian0%(22)
Moroccan0%(9)
Barbadian0%(9)
Syrian0%(8)
Section 05
Education
High school or higher
92.3%
+12.9 ptssince 2000
from 79.4% in 2000
US average: 89.6%
Section 06
Commute & transportation
Section 07
Work & employment
Section 08
People & community
Marital status
Men 15+
Never married33.9%(42,613)
Married50.9%(64,015)
Widowed3.9%(4,876)
Divorced11.4%(14,337)
Women 15+
Never married29.4%(40,216)
Married46.4%(63,542)
Widowed11.8%(16,201)
Divorced12.4%(17,007)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
In this metro
Largest cities
RoanokeCENTRAL99,111Salem25,816Cave Spring25,742Hollins17,097Vinton7,967Rocky Mount4,973Daleville3,797North Shore3,638Cloverdale3,208Blue Ridge2,800Westlake Corner2,033Ferrum1,774Laymantown1,626Union Hall1,445Penhook1,250Buchanan1,212Glenvar829Fincastle825Henry Fork805Troutville468Boones Mill258New Castle120Eagle Rock67Glen Wilton66
What's inside
6 component counties
Drill deeper
Metros similar to Roanoke
Clarksville
Pop 349,001
Rockford
Pop 337,242
South Bend
Pop 324,538
Utica
Pop 285,611
Places similar to RoanokeHead to head
Compare Roanoke side by side
ROANOKE VS
Clarksville
Income$70,081same
Home value$250,970+3%
Population349,001+10%
SEE FULL COMPARISON →
ROANOKE VS
Rockford
Income$68,800−2%
Home value$172,788−29%
Population337,242+7%
SEE FULL COMPARISON →
ROANOKE VS
South Bend
Income$67,435−4%
Home value$196,800−20%
Population324,538+3%
SEE FULL COMPARISON →
ROANOKE VS
Utica
Income$69,815−1%
Home value$175,381−28%
Population285,611−10%
SEE FULL COMPARISON →
Frequently asked
How many people live in Roanoke, VA?
Roanoke, VA has about 314,986 residents according to the 2024 American Community Survey.
What is the median household income in Roanoke, VA?
The typical household in Roanoke, VA earns about $70,385 a year. Half of households make more than that, and half make less.
Is Roanoke, VA expensive?
In Roanoke, VA, the median home is worth about $244,820, and the typical rent is about $1,048 a month.
How educated are people in Roanoke, VA?
About 31.3% of adults age 25 and over in Roanoke, VA hold a bachelor's degree or higher.
What is the poverty rate in Roanoke, VA?
About 11.9% of people in Roanoke, VA live below the federal poverty line.
Has Roanoke, VA grown since 1990?
Yes, Roanoke, VA has grown since 1990. The population has added about 46,588 residents, a change of about 17 percent over that period.
Keep going
Explore from here
DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024