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CITY · INCORPORATED 1850 · 2010 ACS

San Diego

California · 1,307,402 residents · 326.087 sq mi
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The short version

San Diego is wealthier than most US places, with a median household income of $62,480. Population has held roughly steady since 2000. 41% of adults hold a bachelor's degree or higher, well above the national rate of 28%. Median home value has more than doubled since 2000, reaching $503,700.

At a glance
Wealthier
above the US median
US median: $52,703
Younger
median age 33.6
US median: 37.2
More educated
41% hold a bachelor's degree
US average: 28%
Less affordable
home values up 81%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
1,307,402
+7%since 2000
from 1,223,400 in 2000
1990 – 2025
Population density
4,009 / sq mi
+7%since 2000
from 3,752 / sq mi in 2000
US average: 261
Median age
33.6
+3%since 2000
from 32.5 in 2000
US average: 37.2
Population, 1990 – 2024
1.1M1.2M1.3M1.3M1.4M1990201020202024San Diego
20241.4M
1990201020202024
Section 02

Income & economy

Median household income
$62,480
+8%inflation adjusted, since 2000
from $45,733 in 2000
US average: $52,703
1990 – 2024
Per capita income
$32,553
+38%since 2000
from $23,609 in 2000
US average: $27,286
Households earning $100K+
42.3%
+0.6 ptssince 2009
from 41.7% in 2009
US average: 33.3%
Poverty rate
14.1%
−0.5 ptssince 2000
from 14.6% in 2000
US average: 13.8%
Income inequality (Gini)
0.463
US average: 0.461
Workforce by industry, 2010
Information9.9%
US avg: 11.5%
Retail trade9.1%
US avg: 10.9%
Other services7.7%
US avg: 7%
Wholesale trade5.2%
US avg: 7.2%
Public administration4.9%
US avg: 4.9%
Finance & insurance3.5%
US avg: 5.1%
Arts, entertainment, food2.9%
US avg: 2.4%
Professional, scientific, technical2.9%
US avg: 4.2%
Transportation & warehousing2.5%
US avg: 3.1%
Education & health services0.6%
US avg: 0.9%
Agriculture, forestry, fishing0.4%
US avg: 1.9%
Construction0.3%
US avg: 1.4%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$503,700
+81%inflation adjusted, since 2000
from $220,000 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$1,259
+30%inflation adjusted, since 2000
from $763 in 2000
US average: $853
Owner-occupied
38.1%
−11.4 ptssince 2000
from 49.5% in 2000
51.7% rent
Vacancy rate
7.8%
+0.5 ptssince 2009
from 7.3% in 2009
US average: 12.1%
Owner cost-burdened
41.9%
+0.6 ptssince 2009
from 41.3% in 2009
US average: 30.9%
Renter cost-burdened
51.9%
+0.3 ptssince 2009
from 51.6% in 2009
US average: 46.8%
Afford Score
8.1
+68%since 2000
from 4.8 in 2000
1990 – 2024
RELATED:See current rent listings in San Diego on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic49.4%(603,892)
Black7.6%(92,830)
Hispanic / Latino25.4%(310,752)
Asian13.5%(164,895)
Other0%
Diversity Score79.8%(976,207)
2010
White, non-Hispanic45.1%(589,702)
Black6.3%(82,497)
Hispanic / Latino28.8%(376,020)
Asian15.6%(204,347)
Other3.9%(50,665)
Diversity Score85.2%(1,114,392)
Diversity Score
85
+7%since 2000
from 80 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
40.8%
+5.8 ptssince 2000
from 35.0% in 2000
US average: 27.9%
High school or higher
86.4%
+3.6 ptssince 2000
from 82.8% in 2000
US average: 84.9%
Graduate degree
16.1%
+2.8 ptssince 2000
from 13.4% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
22.4 min
+55%since 2000
from 14.4 min in 2000
US average: 25.2
Drive alone to work
75.1%
−0.7 ptssince 2009
from 75.8% in 2009
US average: 76.2%
Carpooled to work
9.4%
Unchangedsince 2009
from 9.4% in 2009
US average: 10.4%
Public transit
4.1%
+0.1 ptssince 2009
from 3.9% in 2009
US average: 4.7%
Worked from home
6.3%
+0.4 ptssince 2009
from 5.9% in 2009
US average: 4.1%
Walked to work
3.1%
+0.2 ptssince 2009
from 3.0% in 2009
US average: 2.8%
Biked to work
0.9%
Unchangedsince 2009
from 0.8% in 2009
US average: 0.5%
No vehicle available
7.1%
+0.1 ptssince 2009
from 7.0% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
11.7%
Unchangedsince 2009
from 11.7% in 2009
US average: 12.9%
Management & professional
44.6%
−24.8 ptssince 2009
from 69.4% in 2009
US average: 35.2%
Section 08

People & community

Male
50.5%
+0.2 ptssince 2009
from 50.3% in 2009
Female
49.5%
−0.2 ptssince 2009
from 49.7% in 2009
Foreign born
25.9%
+0.4 ptssince 2009
from 25.5% in 2009
US average: 12.8%
Veterans
10.3%
−38.7 ptssince 2009
from 49.0% in 2009
US average: 9.9%
Explore

Neighborhoods in San Diego

Allied GardensBalboa ParkBarrio LoganBay HoBay ParkBay TerracesBlack Mountain RanchCarmel MountainCarmel ValleyCastleClairemont Mesa EastClairemont Mesa WestColina del SolCollege EastCollege WestCore-ColumbiaCorridorDel CerroEastEgger HighlandsEncantoGolden HillHillcrestJomacha-LomitaKensingtonLa JollaLake MurrayLincoln ParkLinda VistaLogan HeightsMarinaMidtownMidway DistrictMira MesaMiramar Ranch NorthMission Bay ParkMission HillsMission Valley EastMorenaMountain ViewNestorNormal HeightsNorth CityNorth ClairemontNorth ParkOak ParkOcean BeachOcean CrestOtay MesaOtay Mesa WestPacific BeachParadise HillsPark WestPoint Loma HeightsRancho BernardoRancho PenasquitosRoseville - Fleet RidgeSabre SpringsSan YsidroScripps RanchSerra MesaSorrento ValleySouthcrestTalmadgeTierrasantaTorrey PinesUniversity CityUniversity HeightsValencia ParkNeighborhoods in San Diego
Drill deeper

Places similar to San Diego

Austin
Pop 1,002,632
Phoenix
Pop 1,665,481
Washington
Pop 693,645
Dallas
Pop 1,329,491
Places similar to San Diego
Head to head

Compare San Diego to nearby cities

SAN DIEGO VS
La Mesa
Income$95,028+52%
Home value$812,000+61%
Population59,914−96%
SEE FULL COMPARISON →
SAN DIEGO VS
Lemon Grove
Income$88,009+41%
Home value$705,400+40%
Population27,936−98%
SEE FULL COMPARISON →
SAN DIEGO VS
Santee
Income$113,394+81%
Home value$727,200+44%
Population58,205−96%
SEE FULL COMPARISON →
SAN DIEGO VS
El Cajon
Income$67,511+8%
Home value$681,700+35%
Population101,755−93%
SEE FULL COMPARISON →
Frequently asked

How many people live in San Diego, California?

San Diego, California has about 1,307,402 residents according to the 2010 American Community Survey.

What is the median household income in San Diego, California?

The typical household in San Diego, California earns about $62,480 a year. Half of households make more than that, and half make less.

Is San Diego, California expensive?

In San Diego, California, the median home is worth about $503,700, and the typical rent is about $1,259 a month.

How educated are people in San Diego, California?

About 40.8% of adults age 25 and over in San Diego, California hold a bachelor's degree or higher.

What is the poverty rate in San Diego, California?

About 14.1% of people in San Diego, California live below the federal poverty line.

Has San Diego, California grown since 1990?

Yes, San Diego, California has grown since 1990. The population has added about 196,853 residents, a change of about 18 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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