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MICROPOLITAN AREA · 2020 ACS

Roanoke Rapids Micro

Roanoke Rapids, NC · 2 counties · 66,093 residents · 1,260.448 sq mi
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The short version

Roanoke Rapids has notably lower household income than the US average, with a median household income of $36,714. Population has fallen 17% since 2000, a loss of 13,363 residents. 15% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value is $85,218. With a median age of 47.7, the population is older than the US median of 38.8.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 47.7
US median: 38.8
Less educated
15% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
66,093
−17%since 2000
from 79,456 in 2000
1990 – 2025
Population density
52 / sq mi
−17%since 2000
from 63 / sq mi in 2000
US average: 280
Median age
47.7
+26%since 2000
from 38.0 in 2000
US average: 38.8
Population, 1990 – 2024
63K68K72K76K81K1990201020202024Roanoke Rapids
202465K
1990201020202024
Section 02

Income & economy

Median household income
$36,714
−8%inflation adjusted, since 2000
from $26,513 in 2000
US average: $66,278
1990 – 2024
Per capita income
$22,442
+57%since 2000
from $14,256 in 2000
US average: $35,364
Households earning $100K+
20.5%
+5.9 ptssince 2009
from 14.6% in 2009
US average: 43.9%
Poverty rate
24.2%
+1.0 ptssince 2000
from 23.2% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade18.5%
US avg: 10%
Information12.1%
US avg: 11.1%
Finance & insurance6.4%
US avg: 5.5%
Wholesale trade6.3%
US avg: 6.7%
Professional, scientific, technical4.8%
US avg: 4.7%
Agriculture, forestry, fishing3.2%
US avg: 1.7%
Construction3.2%
US avg: 1.2%
Other services2.3%
US avg: 6.6%
Transportation & warehousing2.3%
US avg: 2.5%
Public administration1.8%
US avg: 4.7%
Education & health services1.6%
US avg: 0.8%
Arts, entertainment, food1.2%
US avg: 2%
Manufacturing0.1%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$85,218
−3%inflation adjusted, since 2000
from $58,465 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$712
+20%inflation adjusted, since 2000
from $395 in 2000
US average: $1,124
Owner-occupied
65.8%
−4.0 ptssince 2000
from 69.8% in 2000
34.2% rent
Afford Score
2.3
+5%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Roanoke Rapids on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic41.4%(32,872)
Black54.3%(43,114)
Hispanic / Latino0.9%(740)
Asian0.4%(330)
Other0%
Diversity Score63.1%(50,141)
Segregation Score0%
2020
White, non-Hispanic39.2%(25,905)
Black52%(34,386)
Hispanic / Latino2.7%(1,807)
Asian0.5%(308)
Other5.4%(3,582)
Diversity Score71.3%(47,143)
Segregation Score34.2%(22,576)
Diversity Score
71
+13%since 2000
from 63 in 2000
1990 – 2024
Segregation Score
34
Section 05

Education

Bachelor's degree or higher
14.8%
+3.8 ptssince 2000
from 11.0% in 2000
US average: 32.9%
High school or higher
79.6%
+15.1 ptssince 2000
from 64.6% in 2000
US average: 88.5%
Graduate degree
4.8%
+1.9 ptssince 2000
from 2.9% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
25.0 min
+47%since 2000
from 16.9 min in 2000
US average: 26.9
Drive alone to work
82.9%
−2.8 ptssince 2009
from 85.6% in 2009
US average: 75.1%
No vehicle available
10.1%
−2.5 ptssince 2009
from 12.6% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
6.9%
−8.2 ptssince 2011
from 15.1% in 2011
US average: 5.4%
Labor force participation
48.6%
−5.1 ptssince 2011
from 53.7% in 2011
US average: 63.4%
Management & professional
26.3%
−34.4 ptssince 2009
from 60.8% in 2009
US average: 39.3%
Section 08

People & community

Male
48.4%
+0.8 ptssince 2009
from 47.6% in 2009
Female
51.6%
−0.8 ptssince 2009
from 52.4% in 2009
Foreign born
1.8%
+0.5 ptssince 2009
from 1.3% in 2009
US average: 13.5%
Uninsured
12.5%
−71.6 ptssince 2013
from 84.1% in 2013
US average: 8.8%
In this metro

Principal cities

Roanoke RapidsCENTRAL14,386
What's inside

2 component counties

Halifax CountyCENTRAL46,534Northampton County16,491
Drill deeper

Metros similar to Roanoke Rapids

Gallup
Pop 68,119
Eagle Pass
Pop 58,823
Kinston
Pop 55,837
Gaffney
Pop 58,275
Places similar to Roanoke Rapids
Head to head

Compare Roanoke Rapids side by side

ROANOKE RAPIDS VS
Gallup
Income$47,668+30%
Home value$78,700−8%
Population68,119+8%
SEE FULL COMPARISON →
ROANOKE RAPIDS VS
Eagle Pass
Income$49,568+35%
Home value$158,700+86%
Population58,823−7%
SEE FULL COMPARISON →
ROANOKE RAPIDS VS
Kinston
Income$45,143+23%
Home value$120,500+41%
Population55,837−11%
SEE FULL COMPARISON →
ROANOKE RAPIDS VS
Gaffney
Income$50,288+37%
Home value$142,000+67%
Population58,275−8%
SEE FULL COMPARISON →
Frequently asked

How many people live in Roanoke Rapids, NC?

Roanoke Rapids, NC has about 66,093 residents according to the 2020 American Community Survey.

What is the median household income in Roanoke Rapids, NC?

The typical household in Roanoke Rapids, NC earns about $36,714 a year. Half of households make more than that, and half make less.

Is Roanoke Rapids, NC expensive?

In Roanoke Rapids, NC, the median home is worth about $85,218, and the typical rent is about $712 a month.

How educated are people in Roanoke Rapids, NC?

About 14.8% of adults age 25 and over in Roanoke Rapids, NC hold a bachelor's degree or higher.

What is the poverty rate in Roanoke Rapids, NC?

About 24.2% of people in Roanoke Rapids, NC live below the federal poverty line.

Has Roanoke Rapids, NC grown since 1990?

Yes, Roanoke Rapids, NC has shrunk since 1990. The population has lost about 10,221 residents, a change of about -13 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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