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MICROPOLITAN AREA · 2010 ACS

Roanoke Rapids Micro

Roanoke Rapids, NC · 2 counties · 76,790 residents · 1,260.448 sq mi
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The short version

Roanoke Rapids has notably lower household income than the US average, with a median household income of $30,479. Population has declined 3% since 2000. 12% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value is $82,577. With a median age of 42.8, the population is older than the US median of 37.2.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 42.8
US median: 37.2
Less educated
12% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
76,790
−3%since 2000
from 79,456 in 2000
1990 – 2025
Population density
61 / sq mi
−3%since 2000
from 63 / sq mi in 2000
US average: 261
Median age
42.8
+13%since 2000
from 38.0 in 2000
US average: 37.2
Population, 1990 – 2024
63K68K72K76K81K1990201020202024Roanoke Rapids
202465K
1990201020202024
Section 02

Income & economy

Median household income
$30,479
−9%inflation adjusted, since 2000
from $26,513 in 2000
US average: $52,703
1990 – 2024
Per capita income
$17,196
+21%since 2000
from $14,256 in 2000
US average: $27,286
Households earning $100K+
14.6%
Unchangedsince 2009
from 14.6% in 2009
US average: 33.3%
Poverty rate
23.2%
+0.1 ptssince 2000
from 23.2% in 2000
US average: 13.8%
Income inequality (Gini)
0.463
US average: 0.461
Workforce by industry, 2010
Retail trade15.4%
US avg: 10.9%
Information13.4%
US avg: 11.5%
Wholesale trade6.9%
US avg: 7.2%
Finance & insurance4.7%
US avg: 5.1%
Professional, scientific, technical3.5%
US avg: 4.2%
Agriculture, forestry, fishing3.1%
US avg: 1.9%
Construction2.9%
US avg: 1.4%
Other services2.9%
US avg: 7%
Transportation & warehousing1.9%
US avg: 3.1%
Public administration1.7%
US avg: 4.9%
Education & health services1.2%
US avg: 0.9%
Arts, entertainment, food1.1%
US avg: 2.4%
Manufacturing0.1%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$82,577
+12%inflation adjusted, since 2000
from $58,465 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$560
+12%inflation adjusted, since 2000
from $395 in 2000
US average: $853
Owner-occupied
36.8%
−33.0 ptssince 2000
from 69.8% in 2000
33.5% rent
Vacancy rate
19.6%
−0.5 ptssince 2009
from 20.1% in 2009
US average: 12.1%
Owner cost-burdened
32.7%
+0.8 ptssince 2009
from 31.9% in 2009
US average: 30.9%
Renter cost-burdened
44.3%
−1.6 ptssince 2009
from 45.9% in 2009
US average: 46.8%
Afford Score
2.7
+23%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Roanoke Rapids on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic41.4%(32,872)
Black54.3%(43,114)
Hispanic / Latino0.9%(740)
Asian0.4%(330)
Other0%
Diversity Score63.1%(50,141)
2010
White, non-Hispanic39.3%(30,165)
Black54.5%(41,833)
Hispanic / Latino1.9%(1,457)
Asian0.5%(395)
Other5.1%(3,939)
Diversity Score69.7%(53,511)
Diversity Score
70
+10%since 2000
from 63 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
11.5%
+0.5 ptssince 2000
from 11.0% in 2000
US average: 27.9%
High school or higher
72.1%
+7.6 ptssince 2000
from 64.6% in 2000
US average: 84.9%
Graduate degree
4.1%
+1.2 ptssince 2000
from 2.9% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
23.0 min
+36%since 2000
from 16.9 min in 2000
US average: 25.2
Drive alone to work
84.6%
−1.0 ptssince 2009
from 85.6% in 2009
US average: 76.2%
Carpooled to work
11.7%
+1.2 ptssince 2009
from 10.5% in 2009
US average: 10.4%
Public transit
0.2%
Unchangedsince 2009
from 0.2% in 2009
US average: 4.7%
Worked from home
1.5%
−0.1 ptssince 2009
from 1.5% in 2009
US average: 4.1%
Walked to work
1.3%
−0.2 ptssince 2009
from 1.5% in 2009
US average: 2.8%
Biked to work
0.1%
Unchangedsince 2009
from 0.1% in 2009
US average: 0.5%
No vehicle available
12.3%
−0.3 ptssince 2009
from 12.6% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
18.1%
Unchangedsince 2009
from 18.1% in 2009
US average: 12.9%
Management & professional
26.1%
−34.7 ptssince 2009
from 60.8% in 2009
US average: 35.2%
Section 08

People & community

Male
47.8%
+0.3 ptssince 2009
from 47.6% in 2009
Female
52.2%
−0.3 ptssince 2009
from 52.4% in 2009
Foreign born
1.5%
+0.2 ptssince 2009
from 1.3% in 2009
US average: 12.8%
Veterans
8.9%
−37.6 ptssince 2009
from 46.5% in 2009
US average: 9.9%
In this metro

Principal cities

Roanoke RapidsCENTRAL14,386
What's inside

2 component counties

Halifax CountyCENTRAL46,534Northampton County16,491
Drill deeper

Metros similar to Roanoke Rapids

Gallup
Pop 68,119
Eagle Pass
Pop 58,823
Kinston
Pop 55,837
Gaffney
Pop 58,275
Places similar to Roanoke Rapids
Head to head

Compare Roanoke Rapids side by side

ROANOKE RAPIDS VS
Gallup
Income$47,668+56%
Home value$78,700−5%
Population68,119+8%
SEE FULL COMPARISON →
ROANOKE RAPIDS VS
Eagle Pass
Income$49,568+63%
Home value$158,700+92%
Population58,823−7%
SEE FULL COMPARISON →
ROANOKE RAPIDS VS
Kinston
Income$45,143+48%
Home value$120,500+46%
Population55,837−11%
SEE FULL COMPARISON →
ROANOKE RAPIDS VS
Gaffney
Income$50,288+65%
Home value$142,000+72%
Population58,275−8%
SEE FULL COMPARISON →
Frequently asked

How many people live in Roanoke Rapids, NC?

Roanoke Rapids, NC has about 76,790 residents according to the 2010 American Community Survey.

What is the median household income in Roanoke Rapids, NC?

The typical household in Roanoke Rapids, NC earns about $30,479 a year. Half of households make more than that, and half make less.

Is Roanoke Rapids, NC expensive?

In Roanoke Rapids, NC, the median home is worth about $82,577, and the typical rent is about $560 a month.

How educated are people in Roanoke Rapids, NC?

About 11.5% of adults age 25 and over in Roanoke Rapids, NC hold a bachelor's degree or higher.

What is the poverty rate in Roanoke Rapids, NC?

About 23.2% of people in Roanoke Rapids, NC live below the federal poverty line.

Has Roanoke Rapids, NC grown since 1990?

Yes, Roanoke Rapids, NC has grown since 1990. The population has added about 476 residents, a change of about 1 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

How we source and harmonize this data →