United States › Rice Lake MICROPOLITAN AREA · 2010 ACS
Rice Lake Micro Rice Lake, WI · 1 counties · 45,870 residents · 863 sq mi
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The short version
Rice Lake is home to 45,870 people. At a median age of 43.1, this is an older place than the country as a whole. 18% of adults hold a bachelor's degree or higher. The foreign-born share is 2%. Home values have risen by half since 2000, reaching $134,500. 74% of homes are owner-occupied.
At a glance
Lower income
below the US median
US median: $52,703
Older
median age 43.1
US median: 37.2
Less educated
18% hold a bachelor's degree
US average: 28%
Less affordable
home values up 33%, inflation adjusted
US median home: $225,659
Section 01
Population & growth from 38.8 in 2000
US average: 37.2
Population, 1990 – 2024
40K 42K 44K 46K 47K 1990 2000 2010 2020 2024 Rice Lake Age distribution, 2010
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Section 02
Income & economy $42,601
−10%inflation adjusted, since 2000
from $37,275 in 2000
US average: $52,703
from $18,091 in 2000
US average: $27,286
Households earning $100K+
from 20.7% in 2009
US average: 33.3%
from 8.8% in 2000
US average: 13.8%
Workforce by industry, 2010
Agriculture, forestry, fishing 6.5%
Professional, scientific, technical 3.1%
Public administration 2.8%
Transportation & warehousing 2%
Arts, entertainment, food 1.8%
Education & health services 0.7%
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$134,500
+33%inflation adjusted, since 2000
from $80,000 in 2000
US average: $225,659
$595
+13%inflation adjusted, since 2000
from $417 in 2000
US average: $853
from 75.8% in 2000
26.3% rent
from 15.9% in 2009
US average: 12.1%
from 2.28 people in 2009
US average: 2.60
from 29.5% in 2009
US average: 30.9%
from 42.5% in 2009
US average: 46.8%
from 3.0 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04
Race & ethnicity 2000
White, non-Hispanic 97.1%(43,667)
2010
White, non-Hispanic 95%(43,567)
Hispanic / Latino 1.9%(862)
No data for the years selected.
Section 04 · Origins
Detailed origins & ancestry Ancestry
+ 32 more ancestry groups with data from 14.9% in 2000
US average: 27.9%
High school or higher
from 82.4% in 2000
US average: 84.9%
from 4.2% in 2000
US average: 10.2%
Section 06
Commute & transportation from 13.8 min in 2000
US average: 25.2
from 78.0% in 2009
US average: 76.2%
from 9.9% in 2009
US average: 10.4%
from 0.1% in 2009
US average: 4.7%
from 6.0% in 2009
US average: 4.1%
from 4.4% in 2009
US average: 2.8%
from 0.6% in 2009
US average: 0.5%
from 5.1% in 2009
US average: 8.7%
Section 07
Work & employment from 11.1% in 2009
US average: 12.9%
from 26.2% in 2009
US average: 35.2%
Section 08
People & community from 1.6% in 2009
US average: 12.8%
from 12.8% in 2009
US average: 9.9%
Marital status (2024)
Men 15+
Never married 27.8%(5,397)
Women 15+
Never married 21.9%(4,225)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage Showing 2024 (the nearest year with coverage data).
from 9.4% in 2013
US average: 8.4%
from 48.3% in 2020
US average: 54.8%
Direct-purchase
from 21.7% in 2020
US average: 13.8%
from 24.2% in 2020
US average: 18.4%
from 21.1% in 2020
US average: 20.9%
VA health care
from 3.2% in 2020
US average: 2.2%
Any private
from 68.6% in 2020
US average: 67.1%
Any public
from 41.6% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 13.3%(355)
Gulf War (1990s) 12.4%(332)
Share of the 2,669 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
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In this metro
Largest cities What's inside
1 component county Drill deeper
Metros similar to Rice Lake Head to head
Compare Rice Lake side by side RICE LAKE VS
Del Rio
Income $66,100 +55%
Home value $164,600 +22%
Population 47,835 +3%
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RICE LAKE VS
Bedford
Income $66,468 +56%
Home value $175,000 +30%
Population 45,568 −2%
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RICE LAKE VS
Clinton
Income $66,981 +57%
Home value $160,600 +19%
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RICE LAKE VS
Hillsdale
Income $64,242 +51%
Home value $176,100 +31%
Population 45,738 −2%
SEE FULL COMPARISON →
Frequently asked
How many people live in Rice Lake, WI? Rice Lake, WI has about 45,870 residents according to the 2010 American Community Survey.
What is the median household income in Rice Lake, WI? The typical household in Rice Lake, WI earns about $42,601 a year. Half of households make more than that, and half make less.
Is Rice Lake, WI expensive? In Rice Lake, WI, the median home is worth about $134,500, and the typical rent is about $595 a month.
How educated are people in Rice Lake, WI? About 17.6% of adults age 25 and over in Rice Lake, WI hold a bachelor's degree or higher.
What is the poverty rate in Rice Lake, WI? About 11.9% of people in Rice Lake, WI live below the federal poverty line.
Has Rice Lake, WI grown since 1990? Yes, Rice Lake, WI has grown since 1990. The population has added about 5,120 residents, a change of about 13 percent over that period.
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