CensusEasy
CITY

Turtle Lake

Wisconsin · 1,023 residents (2025 est.) · 2.86 sq mi
Time machine
COMPARE TO
Part of the Rice Lake micropolitan area
Compare
The short version

Turtle Lake has notably lower household income than the US average, with a median household income of $61,250. Population has declined 10% since 2000. 22% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $157,500. Poverty is rare here, at 5.3% of residents.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 43.0
US median: 38.9
Less educated
22% hold a bachelor's degree
US average: 36%
Less affordable
home values up 36%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
960
−10%since 2000
from 1,065 in 2000
1990 – 2025
Population density
336 / sq mi
−10%since 2000
from 372 / sq mi in 2000
US average: 281
Median age
43.0
+14%since 2000
from 37.7 in 2000
US average: 38.9

PEP 2025 EST:1,023 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
7638971K1K1K1990201020202024Turtle Lake
2024960
1990201020202024
Section 02

Income & economy

Median household income
$61,250
+14%inflation adjusted, since 2000
from $29,485 in 2000
US average: $82,259
1990 – 2024
Per capita income
$45,834
+176%since 2000
from $16,591 in 2000
US average: $44,673
Households earning $100K+
36.6%
+24.7 ptssince 2009
from 12.0% in 2009
US average: 53.3%
Poverty rate
5.3%
−11.1 ptssince 2000
from 16.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.468
+28%since 2010
from 0.366 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade29.7%
US avg: 9.9%
Information10.7%
US avg: 10.8%
Finance & insurance3.5%
US avg: 5.9%
Professional, scientific, technical3.5%
US avg: 5.1%
Other services3.3%
US avg: 6.7%
Wholesale trade2%
US avg: 6.9%
Transportation & warehousing1.7%
US avg: 2.2%
Agriculture, forestry, fishing1.3%
US avg: 1.6%
Construction1.3%
US avg: 1.2%
Public administration1.3%
US avg: 4.8%
Arts, entertainment, food0.7%
US avg: 1.9%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$157,500
+36%inflation adjusted, since 2000
from $63,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$792
+6%inflation adjusted, since 2000
from $410 in 2000
US average: $1,442
Owner-occupied
59.1%
+4.8 ptssince 2000
from 54.3% in 2000
40.9% rent
Vacancy rate
7.7%
−1.2 ptssince 2009
from 8.9% in 2009
US average: 10.0%
Owner cost-burdened
11.6%
−20.3 ptssince 2009
from 31.9% in 2009
US average: 22.9%
Renter cost-burdened
23.3%
−27.2 ptssince 2009
from 50.5% in 2009
US average: 47.4%
Afford Score
2.6
+20%since 2000
from 2.2 in 2000
1990 – 2024
Gentrification Score
55
RELATED:See current rent listings in Turtle Lake on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic93.3%(994)
Black0%(0)
Hispanic / Latino1%(11)
Asian0.3%(3)
Other0%
Diversity Score3.4%(37)
2024
White, non-Hispanic92.3%(886)
Black0%(0)
Hispanic / Latino0%(0)
Asian1%(10)
Other6.7%(64)
Diversity Score18%(172)
Diversity Score
18
+423%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
21.7%
+10.9 ptssince 2000
from 10.8% in 2000
US average: 35.6%
High school or higher
93.8%
+15.5 ptssince 2000
from 78.4% in 2000
US average: 89.6%
Graduate degree
3.4%
−1.2 ptssince 2000
from 4.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
21.8 min
+55%since 2000
from 14.1 min in 2000
US average: 26.5
Drive alone to work
76.1%
+9.7 ptssince 2009
from 66.4% in 2009
US average: 68.9%
Carpooled to work
6.0%
−15.3 ptssince 2009
from 21.3% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
12.2%
+11.3 ptssince 2009
from 1.0% in 2009
US average: 15.0%
Walked to work
5.6%
−4.1 ptssince 2009
from 9.8% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
5.1%
−5.5 ptssince 2009
from 10.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.0%
−4.4 ptssince 2011
from 6.3% in 2011
US average: 5.2%
Labor force participation
67.2%
−2.8 ptssince 2011
from 70.0% in 2011
US average: 63.5%
Self-employed
10.9%
+2.2 ptssince 2009
from 8.6% in 2009
US average: 13.1%
Management & professional
35.9%
−29.3 ptssince 2009
from 65.2% in 2009
US average: 42.5%
Section 08

People & community

Male
42.5%
+0.9 ptssince 2009
from 41.6% in 2009
Female
57.5%
−0.9 ptssince 2009
from 58.4% in 2009
Foreign born
1.9%
+1.4 ptssince 2009
from 0.5% in 2009
US average: 14.1%
Veterans
5.8%
−34.1 ptssince 2009
from 39.9% in 2009
US average: 6.2%
With a disability
13.4%
−0.2 ptssince 2012
from 13.6% in 2012
US average: 13.3%
Uninsured
5.2%
−80.2 ptssince 2013
from 85.4% in 2013
US average: 8.4%
Broadband at home
76.3%
+20.2 ptssince 2017
from 56.1% in 2017
US average: 91.0%
English only at home
99.1%
+8.5 ptssince 2016
from 90.7% in 2016
US average: 77.7%
Spanish at home
0.0%
−6.5 ptssince 2016
from 6.5% in 2016
US average: 13.6%
Drill deeper

Places similar to Turtle Lake

Dagsboro
Pop 983
Five Points
Pop 1,097
Newport
Pop 906
Southport
Pop 873
Places similar to Turtle Lake
Head to head

Compare Turtle Lake to nearby cities

TURTLE LAKE VS
Rice Lake
Income$52,417−14%
Home value$193,800+23%
Population8,882+768%
SEE FULL COMPARISON →
TURTLE LAKE VS
New Richmond
Income$88,157+44%
Home value$285,100+81%
Population10,988+974%
SEE FULL COMPARISON →
TURTLE LAKE VS
Menomonie
Income$56,889−7%
Home value$220,800+40%
Population16,664+1529%
SEE FULL COMPARISON →
TURTLE LAKE VS
North Branch
Income$90,456+48%
Home value$322,300+105%
Population12,398+1112%
SEE FULL COMPARISON →
Frequently asked

How many people live in Turtle Lake, Wisconsin?

Turtle Lake, Wisconsin has about 960 residents according to the 2024 American Community Survey.

What is the median household income in Turtle Lake, Wisconsin?

The typical household in Turtle Lake, Wisconsin earns about $61,250 a year. Half of households make more than that, and half make less.

Is Turtle Lake, Wisconsin expensive?

In Turtle Lake, Wisconsin, the median home is worth about $157,500, and the typical rent is about $792 a month.

How educated are people in Turtle Lake, Wisconsin?

About 21.7% of adults age 25 and over in Turtle Lake, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Turtle Lake, Wisconsin?

About 5.3% of people in Turtle Lake, Wisconsin live below the federal poverty line.

Has Turtle Lake, Wisconsin grown since 1990?

Yes, Turtle Lake, Wisconsin has grown since 1990. The population has added about 152 residents, a change of about 19 percent over that period.

Keep going

Explore from here

Up the hierarchy
Wisconsin
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare Turtle Lake with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →