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CITY · 2020 ACS

Turtle Lake

Wisconsin · 1,037 residents · 2.86 sq mi
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The short version

Turtle Lake has notably lower household income than the US average, with a median household income of $32,039. Population has held roughly steady since 2000. 13% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value has risen by half since 2000, reaching $100,000. Households here earn about 49% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 41.5
US median: 38.8
Less educated
13% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
1,037
−3%since 2000
from 1,065 in 2000
1990 – 2025
Population density
363 / sq mi
−3%since 2000
from 372 / sq mi in 2000
US average: 280
Median age
41.5
+10%since 2000
from 37.7 in 2000
US average: 38.8
Population, 1990 – 2024
7638971K1K1K1990201020202024Turtle Lake
2024960
1990201020202024
Section 02

Income & economy

Median household income
$32,039
−28%inflation adjusted, since 2000
from $29,485 in 2000
US average: $66,278
1990 – 2024
Per capita income
$21,546
+30%since 2000
from $16,591 in 2000
US average: $35,364
Households earning $100K+
17.0%
+5.1 ptssince 2009
from 12.0% in 2009
US average: 43.9%
Poverty rate
16.8%
+0.3 ptssince 2000
from 16.5% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade20.8%
US avg: 10%
Information6.3%
US avg: 11.1%
Other services5.8%
US avg: 6.6%
Agriculture, forestry, fishing4.2%
US avg: 1.7%
Construction4.2%
US avg: 1.2%
Wholesale trade4.2%
US avg: 6.7%
Public administration2.1%
US avg: 4.7%
Transportation & warehousing1.3%
US avg: 2.5%
Finance & insurance1.3%
US avg: 5.5%
Professional, scientific, technical1.3%
US avg: 4.7%
Arts, entertainment, food1.1%
US avg: 2%
Manufacturing0%
US avg: 0.5%
Education & health services0%
US avg: 0.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$100,000
+5%inflation adjusted, since 2000
from $63,400 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$701
+14%inflation adjusted, since 2000
from $410 in 2000
US average: $1,124
Owner-occupied
52.2%
−2.1 ptssince 2000
from 54.3% in 2000
47.8% rent
Afford Score
3.1
+45%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Turtle Lake on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic93.3%(994)
Black0%(0)
Hispanic / Latino1%(11)
Asian0.3%(3)
Other0%
Diversity Score3.4%(37)
2020
White, non-Hispanic87.8%(910)
Black0.6%(6)
Hispanic / Latino2.5%(26)
Asian1.5%(16)
Other8.2%(85)
Diversity Score28.9%(300)
Diversity Score
29
+742%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
13.0%
+2.2 ptssince 2000
from 10.8% in 2000
US average: 32.9%
High school or higher
89.8%
+11.4 ptssince 2000
from 78.4% in 2000
US average: 88.5%
Graduate degree
5.6%
+1.0 ptssince 2000
from 4.6% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
22.7 min
+61%since 2000
from 14.1 min in 2000
US average: 26.9
Drive alone to work
67.8%
+1.4 ptssince 2009
from 66.4% in 2009
US average: 75.1%
No vehicle available
7.1%
−3.5 ptssince 2009
from 10.6% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
6.4%
+0.1 ptssince 2011
from 6.3% in 2011
US average: 5.4%
Labor force participation
59.1%
−10.9 ptssince 2011
from 70.0% in 2011
US average: 63.4%
Management & professional
27.2%
−38.0 ptssince 2009
from 65.2% in 2009
US average: 39.3%
Section 08

People & community

Male
46.9%
+5.3 ptssince 2009
from 41.6% in 2009
Female
53.1%
−5.3 ptssince 2009
from 58.4% in 2009
Foreign born
3.4%
+2.9 ptssince 2009
from 0.5% in 2009
US average: 13.5%
Uninsured
7.7%
−77.7 ptssince 2013
from 85.4% in 2013
US average: 8.8%
Drill deeper

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Head to head

Compare Turtle Lake to nearby cities

TURTLE LAKE VS
Rice Lake
Income$52,417+64%
Home value$193,800+94%
Population8,882+768%
SEE FULL COMPARISON →
TURTLE LAKE VS
New Richmond
Income$88,157+175%
Home value$285,100+185%
Population10,988+974%
SEE FULL COMPARISON →
TURTLE LAKE VS
Menomonie
Income$56,889+78%
Home value$220,800+121%
Population16,664+1529%
SEE FULL COMPARISON →
TURTLE LAKE VS
North Branch
Income$90,456+182%
Home value$322,300+222%
Population12,398+1112%
SEE FULL COMPARISON →
Frequently asked

How many people live in Turtle Lake, Wisconsin?

Turtle Lake, Wisconsin has about 1,037 residents according to the 2020 American Community Survey.

What is the median household income in Turtle Lake, Wisconsin?

The typical household in Turtle Lake, Wisconsin earns about $32,039 a year. Half of households make more than that, and half make less.

Is Turtle Lake, Wisconsin expensive?

In Turtle Lake, Wisconsin, the median home is worth about $100,000, and the typical rent is about $701 a month.

How educated are people in Turtle Lake, Wisconsin?

About 13.0% of adults age 25 and over in Turtle Lake, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Turtle Lake, Wisconsin?

About 16.8% of people in Turtle Lake, Wisconsin live below the federal poverty line.

Has Turtle Lake, Wisconsin grown since 1990?

Yes, Turtle Lake, Wisconsin has grown since 1990. The population has added about 229 residents, a change of about 28 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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