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CITY · 2010 ACS

Turtle Lake

Wisconsin · 1,050 residents · 2.86 sq mi
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Part of the Rice Lake micropolitan area
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The short version

Turtle Lake has lower-than-average household income, with a median household income of $41,786. Population has held roughly steady since 2000. 10% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value has risen by half since 2000, reaching $104,300.

At a glance
Lower income
below the US median
US median: $52,703
Mid-age
median age 38.9
US median: 37.2
Less educated
10% hold a bachelor's degree
US average: 28%
Less affordable
home values up 30%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
1,050
−1%since 2000
from 1,065 in 2000
1990 – 2025
Population density
367 / sq mi
−1%since 2000
from 372 / sq mi in 2000
US average: 261
Median age
38.9
+3%since 2000
from 37.7 in 2000
US average: 37.2
Population, 1990 – 2024
7638971K1K1K1990201020202024Turtle Lake
2024960
1990201020202024
Section 02

Income & economy

Median household income
$41,786
+12%inflation adjusted, since 2000
from $29,485 in 2000
US average: $52,703
1990 – 2024
Per capita income
$18,709
+13%since 2000
from $16,591 in 2000
US average: $27,286
Households earning $100K+
11.7%
−0.2 ptssince 2009
from 12.0% in 2009
US average: 33.3%
Poverty rate
15.6%
−0.8 ptssince 2000
from 16.5% in 2000
US average: 13.8%
Income inequality (Gini)
0.366
US average: 0.461
Workforce by industry, 2010
Retail trade23.9%
US avg: 10.9%
Information15.7%
US avg: 11.5%
Wholesale trade6.7%
US avg: 7.2%
Arts, entertainment, food1.3%
US avg: 2.4%
Other services1.1%
US avg: 7%
Agriculture, forestry, fishing0.5%
US avg: 1.9%
Construction0.5%
US avg: 1.4%
Public administration0.5%
US avg: 4.9%
Manufacturing0%
US avg: 0.5%
Transportation & warehousing0%
US avg: 3.1%
Finance & insurance0%
US avg: 5.1%
Professional, scientific, technical0%
US avg: 4.2%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$104,300
+30%inflation adjusted, since 2000
from $63,400 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$552
+6%inflation adjusted, since 2000
from $410 in 2000
US average: $853
Owner-occupied
34.6%
−19.8 ptssince 2000
from 54.3% in 2000
46.1% rent
Vacancy rate
7.8%
−1.1 ptssince 2009
from 8.9% in 2009
US average: 12.1%
Owner cost-burdened
33.8%
+1.8 ptssince 2009
from 31.9% in 2009
US average: 30.9%
Renter cost-burdened
42.4%
−8.1 ptssince 2009
from 50.5% in 2009
US average: 46.8%
Afford Score
2.5
+16%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Turtle Lake on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic93.3%(994)
Black0%(0)
Hispanic / Latino1%(11)
Asian0.3%(3)
Other0%
Diversity Score3.4%(37)
2010
White, non-Hispanic91.1%(957)
Black0.2%(2)
Hispanic / Latino1.7%(18)
Asian0.6%(6)
Other5.7%(59)
Diversity Score19.2%(202)
Diversity Score
19
+460%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
10.1%
−0.7 ptssince 2000
from 10.8% in 2000
US average: 27.9%
High school or higher
88.9%
+10.5 ptssince 2000
from 78.4% in 2000
US average: 84.9%
Graduate degree
5.3%
+0.6 ptssince 2000
from 4.6% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
20.4 min
+45%since 2000
from 14.1 min in 2000
US average: 25.2
Drive alone to work
68.6%
+2.2 ptssince 2009
from 66.4% in 2009
US average: 76.2%
Carpooled to work
18.2%
−3.1 ptssince 2009
from 21.3% in 2009
US average: 10.4%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 4.7%
Worked from home
1.3%
+0.3 ptssince 2009
from 1.0% in 2009
US average: 4.1%
Walked to work
11.0%
+1.2 ptssince 2009
from 9.8% in 2009
US average: 2.8%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
No vehicle available
10.1%
−0.4 ptssince 2009
from 10.6% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
11.8%
+3.2 ptssince 2009
from 8.6% in 2009
US average: 12.9%
Management & professional
18.9%
−46.3 ptssince 2009
from 65.2% in 2009
US average: 35.2%
Section 08

People & community

Male
47.6%
+6.0 ptssince 2009
from 41.6% in 2009
Female
52.4%
−6.0 ptssince 2009
from 58.4% in 2009
Foreign born
0.5%
+0.1 ptssince 2009
from 0.5% in 2009
US average: 12.8%
Veterans
13.2%
−26.6 ptssince 2009
from 39.9% in 2009
US average: 9.9%
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Compare Turtle Lake to nearby cities

TURTLE LAKE VS
Rice Lake
Income$52,417+25%
Home value$193,800+86%
Population8,882+768%
SEE FULL COMPARISON →
TURTLE LAKE VS
New Richmond
Income$88,157+111%
Home value$285,100+173%
Population10,988+974%
SEE FULL COMPARISON →
TURTLE LAKE VS
Menomonie
Income$56,889+36%
Home value$220,800+112%
Population16,664+1529%
SEE FULL COMPARISON →
TURTLE LAKE VS
North Branch
Income$90,456+116%
Home value$322,300+209%
Population12,398+1112%
SEE FULL COMPARISON →
Frequently asked

How many people live in Turtle Lake, Wisconsin?

Turtle Lake, Wisconsin has about 1,050 residents according to the 2010 American Community Survey.

What is the median household income in Turtle Lake, Wisconsin?

The typical household in Turtle Lake, Wisconsin earns about $41,786 a year. Half of households make more than that, and half make less.

Is Turtle Lake, Wisconsin expensive?

In Turtle Lake, Wisconsin, the median home is worth about $104,300, and the typical rent is about $552 a month.

How educated are people in Turtle Lake, Wisconsin?

About 10.1% of adults age 25 and over in Turtle Lake, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Turtle Lake, Wisconsin?

About 15.6% of people in Turtle Lake, Wisconsin live below the federal poverty line.

Has Turtle Lake, Wisconsin grown since 1990?

Yes, Turtle Lake, Wisconsin has grown since 1990. The population has added about 242 residents, a change of about 30 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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