CensusEasy
METRO AREA · 2020 ACS

Naples Metro

Naples-Marco Island, FL · 1 counties · 375,752 residents · 1,996.848 sq mi
Time machine
COMPARE TO
Compare
The short version

Naples has roughly average household income, with a median household income of $70,217. Population has grown 49% since 2000. Median home value has more than doubled since 2000, reaching $366,600. With a median age of 52.9, the population is older than the US median of 38.8.

At a glance
Wealthier
above the US median
US median: $66,278
Older
median age 52.9
US median: 38.8
Average education
36% hold a bachelor's degree
US average: 33%
Less affordable
home values up 64%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
375,752
+49%since 2000
from 251,377 in 2000
1990 – 2025
Population density
188 / sq mi
+49%since 2000
from 126 / sq mi in 2000
US average: 280
Median age
52.9
+20%since 2000
from 44.1 in 2000
US average: 38.8
Population, 1990 – 2024
127K201K275K349K423K1990201020202024Naples
2024398K
1990201020202024
Section 02

Income & economy

Median household income
$70,217
−3%inflation adjusted, since 2000
from $48,289 in 2000
US average: $66,278
1990 – 2024
Per capita income
$46,785
+50%since 2000
from $31,195 in 2000
US average: $35,364
Households earning $100K+
47.3%
+9.2 ptssince 2009
from 38.1% in 2009
US average: 43.9%
Poverty rate
11.0%
+0.7 ptssince 2000
from 10.3% in 2000
US average: 12.8%
Workforce by industry, 2020
Information12.4%
US avg: 11.1%
Wholesale trade11.4%
US avg: 6.7%
Other services7.7%
US avg: 6.6%
Finance & insurance4%
US avg: 5.5%
Retail trade3.6%
US avg: 10%
Public administration3.4%
US avg: 4.7%
Professional, scientific, technical3.3%
US avg: 4.7%
Agriculture, forestry, fishing2.2%
US avg: 1.7%
Construction2.1%
US avg: 1.2%
Transportation & warehousing2%
US avg: 2.5%
Arts, entertainment, food1.3%
US avg: 2%
Education & health services0.7%
US avg: 0.8%
Manufacturing0.1%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$366,600
+64%inflation adjusted, since 2000
from $149,000 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$1,374
+21%inflation adjusted, since 2000
from $753 in 2000
US average: $1,124
Owner-occupied
74.9%
−0.7 ptssince 2000
from 75.6% in 2000
25.1% rent
Afford Score
5.2
+69%since 2000
from 3.1 in 2000
1990 – 2024
RELATED:See current rent listings in Naples on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic73.8%(185,517)
Black4.4%(10,999)
Hispanic / Latino19.6%(49,296)
Asian0.6%(1,527)
Other0%
Diversity Score49.5%(124,332)
Segregation Score0%
2020
White, non-Hispanic62.7%(235,455)
Black6%(22,554)
Hispanic / Latino27.2%(102,249)
Asian1.4%(5,419)
Other1.3%(4,726)
Diversity Score64.5%(242,188)
Segregation Score50.9%(191,123)
Diversity Score
64
+30%since 2000
from 49 in 2000
1990 – 2024
Segregation Score
51
Section 05

Education

Bachelor's degree or higher
35.9%
+8.0 ptssince 2000
from 27.9% in 2000
US average: 32.9%
High school or higher
88.2%
+6.5 ptssince 2000
from 81.8% in 2000
US average: 88.5%
Graduate degree
14.5%
+4.8 ptssince 2000
from 9.7% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
25.4 min
+61%since 2000
from 15.8 min in 2000
US average: 26.9
Drive alone to work
74.0%
−1.5 ptssince 2009
from 75.6% in 2009
US average: 75.1%
No vehicle available
4.9%
+0.8 ptssince 2009
from 4.0% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
4.4%
−5.1 ptssince 2011
from 9.5% in 2011
US average: 5.4%
Labor force participation
51.9%
−2.8 ptssince 2011
from 54.7% in 2011
US average: 63.4%
Management & professional
32.8%
−24.0 ptssince 2009
from 56.8% in 2009
US average: 39.3%
Section 08

People & community

Male
49.2%
−1.6 ptssince 2009
from 50.8% in 2009
Female
50.8%
+1.6 ptssince 2009
from 49.2% in 2009
Foreign born
25.5%
+2.6 ptssince 2009
from 22.9% in 2009
US average: 13.5%
Uninsured
13.6%
−63.9 ptssince 2013
from 77.5% in 2013
US average: 8.8%
In this metro

Principal cities

NaplesCENTRAL20,114Marco IslandCENTRAL16,421
What's inside

1 component county

Collier CountyCENTRAL417,131
Drill deeper

Metros similar to Naples

Ann Arbor
Pop 370,214
Fort Collins
Pop 377,292
Waterbury
Pop 463,349
Salinas
Pop 433,729
Places similar to Naples
Head to head

Compare Naples side by side

NAPLES VS
Ann Arbor
Income$89,180+27%
Home value$374,100+2%
Population370,214−11%
SEE FULL COMPARISON →
NAPLES VS
Fort Collins
Income$93,765+34%
Home value$569,100+55%
Population377,292−10%
SEE FULL COMPARISON →
NAPLES VS
Waterbury
Income$86,191+23%
Home value$317,700−13%
Population463,349+11%
SEE FULL COMPARISON →
NAPLES VS
Salinas
Income$97,230+38%
Home value$781,000+113%
Population433,729+4%
SEE FULL COMPARISON →
Frequently asked

How many people live in Naples-Marco Island, FL?

Naples-Marco Island, FL has about 375,752 residents according to the 2020 American Community Survey.

What is the median household income in Naples-Marco Island, FL?

The typical household in Naples-Marco Island, FL earns about $70,217 a year. Half of households make more than that, and half make less.

Is Naples-Marco Island, FL expensive?

In Naples-Marco Island, FL, the median home is worth about $366,600, and the typical rent is about $1,374 a month.

How educated are people in Naples-Marco Island, FL?

About 35.9% of adults age 25 and over in Naples-Marco Island, FL hold a bachelor's degree or higher.

What is the poverty rate in Naples-Marco Island, FL?

About 11.0% of people in Naples-Marco Island, FL live below the federal poverty line.

Has Naples-Marco Island, FL grown since 1990?

Yes, Naples-Marco Island, FL has grown since 1990. The population has added about 223,653 residents, a change of about 147 percent over that period.

Keep going

Explore from here

Metro rankings
Largest US metrosHighest income metrosFastest growing metros
Compare
Compare Naples with another metro

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

How we source and harmonize this data →