United States › Florida › Naples CITY
Naples Florida · 20,114 residents (2025 est.) · 12.3 sq mi
Time machine
COMPARE TO 1990 Census 2000 Census 2009 ACS 2010 ACS 2011 ACS 2012 ACS 2013 ACS 2014 ACS 2015 ACS 2016 ACS 2017 ACS 2018 ACS 2019 ACS 2020 ACS 2021 ACS 2022 ACS 2023 ACS
The short version
Naples is home to 19,704 people in Florida. The median age is 67.3, about 28 years above the US median. Households here earn about 105% more than in Florida as a whole. The typical home is worth $1,525,600, having more than tripled since 2000. This is an unusually credentialed place: 64% of adults have a four-year degree. The median household earns $153,182, about 86% above the national median.
At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 67.3
US median: 38.9
More educated
64% hold a bachelor's degree
US average: 36%
Less affordable
home values up 130%, inflation adjusted
US median home: $376,019
Section 01
Population & growth from 20,976 in 2000
20,114 in 2025 (Census Bureau estimate)
1,602 / sq mi
−11%since 2009
from 1,795 / sq mi in 2009
US average: 281
from 60.7 in 2000
US average: 38.9
Population, 1990 – 2024
19K 20K 21K 21K 22K 1990 2000 2010 2020 2024 Naples Age distribution, 2024
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy $153,182
+28%inflation adjusted, since 2000
from $65,641 in 2000
US average: $82,259
from $61,141 in 2000
US average: $44,673
Households earning $100K+
from 47.9% in 2009
US average: 53.3%
from 5.9% in 2000
US average: 12.5%
from 0.599 in 2010
US average: 0.476
Workforce by industry, 2024
Public administration 10.8%
Transportation & warehousing 2.2%
Professional, scientific, technical 1.7%
Agriculture, forestry, fishing 0.8%
Arts, entertainment, food 0.8%
Education & health services 0.1%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
$1,525,600
+130%inflation adjusted, since 2000
from $363,400 in 2000
US average: $376,019
$2,305
+84%inflation adjusted, since 2000
from $687 in 2000
US average: $1,442
from 79.7% in 2000
17.9% rent
from 46.3% in 2009
US average: 10.0%
from 2.05 people in 2009
US average: 2.54
from 40.4% in 2009
US average: 22.9%
from 41.6% in 2009
US average: 47.4%
from 11.9 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04
Race & ethnicity 2000
White, non-Hispanic 90.8%(19,048)
Hispanic / Latino 2.2%(467)
2024
White, non-Hispanic 88.9%(17,522)
Hispanic / Latino 4.8%(937)
from 18 in 2009
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins
Detailed origins & ancestry Hispanic origin
+ 4 more hispanic origin groups with data Ancestry
+ 35 more ancestry groups with data from 45.1% in 2000
US average: 35.6%
High school or higher
from 93.0% in 2000
US average: 89.6%
from 15.4% in 2000
US average: 14.0%
Section 06
Commute & transportation from 10.7 min in 2000
US average: 26.5
from 75.3% in 2009
US average: 68.9%
from 6.3% in 2009
US average: 8.5%
from 0.6% in 2009
US average: 3.2%
from 12.5% in 2009
US average: 15.0%
from 2.9% in 2009
US average: 2.4%
from 0.5% in 2009
US average: 0.4%
from 6.9% in 2009
US average: 8.3%
Section 07
Work & employment from 6.2% in 2011
US average: 5.2%
from 38.3% in 2011
US average: 63.5%
Women 20-64 in the labor force
from 61.1% in 2020
US average: 74.6%
from 11.1% in 2009
US average: 13.1%
from 46.6% in 2009
US average: 42.5%
Section 08
People & community from 9.4% in 2009
US average: 14.1%
from 20.1% in 2009
US average: 6.2%
from 16.2% in 2012
US average: 13.3%
from 7.1% in 2013
US average: 8.4%
from 81.1% in 2017
US average: 91.0%
Computer in household
from 93.0% in 2020
US average: 95.5%
from 85.4% in 2020
US average: 87.7%
from 90.4% in 2016
US average: 77.7%
from 3.2% in 2016
US average: 13.6%
Marital status
Men 15+
Never married 14.1%(1,221)
Women 15+
Never married 12.3%(1,166)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage from 7.1% in 2013
US average: 8.4%
from 40.5% in 2020
US average: 54.8%
Direct-purchase
from 38.7% in 2020
US average: 13.8%
from 49.8% in 2020
US average: 18.4%
from 7.1% in 2020
US average: 20.9%
VA health care
from 1.9% in 2020
US average: 2.2%
Any private
from 75.9% in 2020
US average: 67.1%
Any public
from 53.9% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 4.3%(66)
Gulf War (1990s) 15.1%(233)
Share of the 1,544 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Drill deeper
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Frequently asked
How many people live in Naples, Florida? Naples, Florida has about 19,704 residents according to the 2024 American Community Survey.
What is the median household income in Naples, Florida? The typical household in Naples, Florida earns about $153,182 a year. Half of households make more than that, and half make less.
Is Naples, Florida expensive? In Naples, Florida, the median home is worth about $1,525,600, and the typical rent is about $2,305 a month.
How educated are people in Naples, Florida? About 64.3% of adults age 25 and over in Naples, Florida hold a bachelor's degree or higher.
What is the poverty rate in Naples, Florida? About 6.5% of people in Naples, Florida live below the federal poverty line.
Has Naples, Florida grown since 1990? Yes, Naples, Florida has grown since 1990. The population has added about 199 residents, a change of about 1 percent over that period.
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