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METRO AREA · 2000 CENSUS

Hilton Head Island Metro

Hilton Head Island-Bluffton-Port Royal, SC · 2 counties · 141,615 residents · 1,231.156 sq mi
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The short version

Hilton Head Island has roughly average household income, with a median household income of $44,617. Population has grown 39% since 1990. Median home value has risen by half since 1990, reaching $153,031.

At a glance
Average income
near the US median
US median: $42,589
Mid-age
median age 35.5
US median: 35.2
More educated
30% hold a bachelor's degree
US average: 24%
Stable housing
home values roughly flat, inflation adjusted
US median home: $120,530
Section 01

Population & growth

Total population
141,615
+39%since 1990
from 101,912 in 1990
1990 – 2025
Population density
115 / sq mi
+39%since 1990
from 83 / sq mi in 1990
US average: 242
Median age
35.5
+16%since 1990
from 30.6 in 1990
US average: 35.2
Population, 1990 – 2024
89K127K165K202K240K1990201020202024Hilton Head Island
2024227K
1990201020202024
Section 02

Income & economy

Median household income
$44,617
+19%inflation adjusted, since 1990
from $28,569 in 1990
US average: $42,589
1990 – 2024
Per capita income
$23,739
+68%since 1990
from $14,114 in 1990
US average: $21,522
Poverty rate
12.1%
−3.2 ptssince 1990
from 15.4% in 1990
US average: 12.4%
Section 03

Housing

Median home value
$153,031
+14%inflation adjusted, since 1990
from $101,682 in 1990
US average: $120,530
1990 – 2024
Median gross rent
$661
+8%inflation adjusted, since 1990
from $464 in 1990
US average: $602
Owner-occupied
73.9%
+7.0 ptssince 1990
from 66.9% in 1990
26.1% rent
Afford Score
3.4
−4%since 1990
from 3.6 in 1990
1990 – 2024
RELATED:See current rent listings in Hilton Head Island on RentDataNow
Section 04

Race & ethnicity

1990
White, non-Hispanic65.1%(66,309)
Black32.9%(33,480)
Hispanic / Latino2.1%(2,191)
Asian0.7%(757)
Diversity Score61.3%(62,445)
2000
White, non-Hispanic63.4%(89,851)
Black27.9%(39,506)
Hispanic / Latino6.6%(9,398)
Asian0.7%(1,027)
Diversity Score62.8%(88,928)
Diversity Score
63
+2%since 1990
from 61 in 1990
1990 – 2024
Section 05

Education

Bachelor's degree or higher
29.6%
+6.4 ptssince 1990
from 23.2% in 1990
US average: 24.4%
High school or higher
84.5%
+5.5 ptssince 1990
from 79.0% in 1990
US average: 80.3%
Graduate degree
10.3%
+3.1 ptssince 1990
from 7.2% in 1990
US average: 8.8%
Section 06

Commute & transportation

Average commute
17.1 min
−11%since 1990
from 19.3 min in 1990
US average: 17.6
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

In this metro

Principal cities

Hilton Head IslandCENTRAL38,196BlufftonCENTRAL36,807Port RoyalCENTRAL16,648BeaufortCENTRAL15,775
What's inside

2 component counties

Beaufort CountyCENTRAL204,433Jasper County38,533
Drill deeper

Metros similar to Hilton Head Island

Bellingham
Pop 236,392
Appleton
Pop 249,876
Lebanon
Pop 224,500
Gainesville
Pop 226,568
Places similar to Hilton Head Island
Head to head

Compare Hilton Head Island side by side

HILTON HEAD ISLAND VS
Bellingham
Income$81,784+83%
Home value$585,800+283%
Population236,392−3%
SEE FULL COMPARISON →
HILTON HEAD ISLAND VS
Appleton
Income$85,875+92%
Home value$268,786+76%
Population249,876+3%
SEE FULL COMPARISON →
HILTON HEAD ISLAND VS
Lebanon
Income$83,244+87%
Home value$307,461+101%
Population224,500−8%
SEE FULL COMPARISON →
HILTON HEAD ISLAND VS
Gainesville
Income$80,901+81%
Home value$350,400+129%
Population226,568−7%
SEE FULL COMPARISON →
Frequently asked

How many people live in Hilton Head Island-Bluffton-Port Royal, SC?

Hilton Head Island-Bluffton-Port Royal, SC has about 141,615 residents according to the 2000 Census.

What is the median household income in Hilton Head Island-Bluffton-Port Royal, SC?

The typical household in Hilton Head Island-Bluffton-Port Royal, SC earns about $44,617 a year. Half of households make more than that, and half make less.

Is Hilton Head Island-Bluffton-Port Royal, SC expensive?

In Hilton Head Island-Bluffton-Port Royal, SC, the median home is worth about $153,031, and the typical rent is about $661 a month.

How educated are people in Hilton Head Island-Bluffton-Port Royal, SC?

About 29.6% of adults age 25 and over in Hilton Head Island-Bluffton-Port Royal, SC hold a bachelor's degree or higher.

What is the poverty rate in Hilton Head Island-Bluffton-Port Royal, SC?

About 12.1% of people in Hilton Head Island-Bluffton-Port Royal, SC live below the federal poverty line.

Has Hilton Head Island-Bluffton-Port Royal, SC grown since 1990?

Yes, Hilton Head Island-Bluffton-Port Royal, SC has grown since 1990. The population has added about 39,703 residents, a change of about 39 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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