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METRO AREA

Goldsboro Metro

Goldsboro, NC · 1 counties · 122,278 residents (2025 est.) · 553.922 sq mi
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The short version

Goldsboro has notably lower household income than the US average, with a median household income of $59,733. Population has held roughly steady since 2000. 22% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $178,700.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 37.3
US median: 38.9
Less educated
22% hold a bachelor's degree
US average: 36%
Less affordable
home values up 27%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
118,652
+5%since 2000
from 113,329 in 2000
1990 – 2025
Population density
214 / sq mi
+5%since 2000
from 205 / sq mi in 2000
US average: 281
Median age
37.3
+7%since 2000
from 34.8 in 2000
US average: 38.9

PEP 2025 EST:122,278 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
103K109K115K121K126K1990201020202024Goldsboro
2024119K
1990201020202024
Section 02

Income & economy

Median household income
$59,733
−3%inflation adjusted, since 2000
from $33,942 in 2000
US average: $82,259
1990 – 2024
Per capita income
$31,983
+88%since 2000
from $17,010 in 2000
US average: $44,673
Households earning $100K+
40.5%
+20.7 ptssince 2009
from 19.8% in 2009
US average: 53.3%
Poverty rate
17.3%
+3.5 ptssince 2000
from 13.8% in 2000
US average: 12.5%
Income inequality (Gini)
0.449
+5%since 2010
from 0.429 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade13.7%
US avg: 9.9%
Information12.9%
US avg: 10.8%
Wholesale trade6.2%
US avg: 6.9%
Other services5.1%
US avg: 6.7%
Finance & insurance5%
US avg: 5.9%
Public administration4%
US avg: 4.8%
Professional, scientific, technical3.7%
US avg: 5.1%
Agriculture, forestry, fishing2.8%
US avg: 1.6%
Construction2.7%
US avg: 1.2%
Transportation & warehousing2.5%
US avg: 2.2%
Education & health services1.4%
US avg: 0.9%
Arts, entertainment, food1.1%
US avg: 1.9%
Manufacturing0.1%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$178,700
+27%inflation adjusted, since 2000
from $77,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$965
+16%inflation adjusted, since 2000
from $455 in 2000
US average: $1,442
Owner-occupied
61.5%
−3.9 ptssince 2000
from 65.4% in 2000
38.5% rent
Vacancy rate
11.2%
−0.8 ptssince 2009
from 12.0% in 2009
US average: 10.0%
Owner cost-burdened
17.0%
−6.7 ptssince 2009
from 23.8% in 2009
US average: 22.9%
Renter cost-burdened
43.1%
+4.8 ptssince 2009
from 38.3% in 2009
US average: 47.4%
Afford Score
3.0
+32%since 2000
from 2.3 in 2000
1990 – 2024
Gentrification Score
41
RELATED:See current rent listings in Goldsboro on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic59.8%(67,756)
Black32.9%(37,230)
Hispanic / Latino4.9%(5,604)
Asian0.9%(1,063)
Other0%
Diversity Score64.7%(73,373)
Segregation Score0%
2024
White, non-Hispanic50.2%(59,511)
Black29.6%(35,089)
Hispanic / Latino13.7%(16,280)
Asian1.2%(1,403)
Other5.4%(6,369)
Diversity Score79.9%(94,793)
Segregation Score32.1%(38,129)
Diversity Score
80
+23%since 2000
from 65 in 2000
1990 – 2024
Segregation Score
32
−13%since 2020
from 37 in 2020
Section 05

Education

Bachelor's degree or higher
21.7%
+6.8 ptssince 2000
from 15.0% in 2000
US average: 35.6%
High school or higher
86.4%
+9.2 ptssince 2000
from 77.2% in 2000
US average: 89.6%
Graduate degree
6.6%
+1.9 ptssince 2000
from 4.7% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
22.9 min
+58%since 2000
from 14.5 min in 2000
US average: 26.5
Drive alone to work
81.3%
−2.5 ptssince 2009
from 83.8% in 2009
US average: 68.9%
Carpooled to work
11.3%
+0.7 ptssince 2009
from 10.6% in 2009
US average: 8.5%
Public transit
0.3%
−0.2 ptssince 2009
from 0.5% in 2009
US average: 3.2%
Worked from home
5.4%
+2.8 ptssince 2009
from 2.5% in 2009
US average: 15.0%
Walked to work
0.7%
−1.0 ptssince 2009
from 1.7% in 2009
US average: 2.4%
Biked to work
0.2%
−0.2 ptssince 2009
from 0.4% in 2009
US average: 0.4%
No vehicle available
6.8%
−1.0 ptssince 2009
from 7.8% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
5.2%
−5.2 ptssince 2011
from 10.5% in 2011
US average: 5.2%
Labor force participation
61.2%
−2.5 ptssince 2011
from 63.7% in 2011
US average: 63.5%
Self-employed
15.0%
−1.0 ptssince 2009
from 16.0% in 2009
US average: 13.1%
Management & professional
32.0%
−29.6 ptssince 2009
from 61.5% in 2009
US average: 42.5%
Section 08

People & community

Male
49.8%
+1.1 ptssince 2009
from 48.7% in 2009
Female
50.2%
−1.1 ptssince 2009
from 51.3% in 2009
Foreign born
7.9%
+3.3 ptssince 2009
from 4.7% in 2009
US average: 14.1%
Veterans
11.5%
−34.7 ptssince 2009
from 46.2% in 2009
US average: 6.2%
With a disability
15.5%
+0.5 ptssince 2012
from 15.0% in 2012
US average: 13.3%
Uninsured
12.1%
−71.5 ptssince 2013
from 83.6% in 2013
US average: 8.4%
Broadband at home
90.0%
+17.2 ptssince 2017
from 72.8% in 2017
US average: 91.0%
English only at home
85.2%
−2.2 ptssince 2016
from 87.4% in 2016
US average: 77.7%
Spanish at home
12.2%
+2.7 ptssince 2016
from 9.5% in 2016
US average: 13.6%
In this metro

Principal cities

GoldsboroCENTRAL35,012
What's inside

1 component county

Wayne CountyCENTRAL122,278
Drill deeper

Metros similar to Goldsboro

Mansfield
Pop 124,893
Jamestown
Pop 124,126
Lawton
Pop 127,590
Johnstown
Pop 128,968
Places similar to Goldsboro
Head to head

Compare Goldsboro side by side

GOLDSBORO VS
Mansfield
Income$59,509same
Home value$164,800−8%
Population124,893+2%
SEE FULL COMPARISON →
GOLDSBORO VS
Jamestown
Income$58,351−2%
Home value$127,900−28%
Population124,126+2%
SEE FULL COMPARISON →
GOLDSBORO VS
Lawton
Income$60,660+2%
Home value$161,650−10%
Population127,590+4%
SEE FULL COMPARISON →
GOLDSBORO VS
Johnstown
Income$58,418−2%
Home value$121,000−32%
Population128,968+5%
SEE FULL COMPARISON →
Frequently asked

How many people live in Goldsboro, NC?

Goldsboro, NC has about 118,652 residents according to the 2024 American Community Survey.

What is the median household income in Goldsboro, NC?

The typical household in Goldsboro, NC earns about $59,733 a year. Half of households make more than that, and half make less.

Is Goldsboro, NC expensive?

In Goldsboro, NC, the median home is worth about $178,700, and the typical rent is about $965 a month.

How educated are people in Goldsboro, NC?

About 21.7% of adults age 25 and over in Goldsboro, NC hold a bachelor's degree or higher.

What is the poverty rate in Goldsboro, NC?

About 17.3% of people in Goldsboro, NC live below the federal poverty line.

Has Goldsboro, NC grown since 1990?

Yes, Goldsboro, NC has grown since 1990. The population has added about 13,986 residents, a change of about 13 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

How we source and harmonize this data →