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CITY · 2000 CENSUS

Madison

Wisconsin · 208,054 residents · 83.1 sq mi
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The short version

Madison is a city of 208,054 people in Wisconsin. This is an unusually credentialed place: 48% of adults have a four-year degree. Owners hold 48% of the housing stock. This skews young, with a median age of 30.6. The average commute runs 11 minutes. The population has held roughly steady since 1990.

At a glance
Average income
near the US median
US median: $42,589
Younger
median age 30.6
US median: 35.2
More educated
48% hold a bachelor's degree
US average: 24%
Less affordable
home values up 40%, inflation adjusted
US median home: $120,530
Section 01

Population & growth

Total population
208,054
+9%since 1990
from 191,262 in 1990
1990 – 2025
Median age
30.6
+4%since 1990
from 29.3 in 1990
US average: 35.2
Land area
83.1 sq mi
Population, 1990 – 2024
183K209K235K261K287K19902000201020202024Madison
2024278K
1990201020202024
Age distribution, 2000
Under 55.2%(10,815)
US avg: 6.8%
5 to 94.8%(10,016)
US avg: 7.3%
10 to 145%(10,332)
US avg: 7.3%
15 to 198.7%(18,192)
US avg: 7.2%
20 to 2415.6%(32,394)
US avg: 6.7%
25 to 3417.8%(37,054)
US avg: 14.2%
35 to 4414.4%(29,925)
US avg: 16%
45 to 5412.8%(26,553)
US avg: 13.4%
55 to 646.5%(13,589)
US avg: 8.6%
65 to 744.6%(9,508)
US avg: 6.5%
75 to 843.4%(7,025)
US avg: 4.4%
85 and over1.3%(2,651)
US avg: 1.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$41,941
+8%inflation adjusted, since 1990
from $29,420 in 1990
US average: $42,589
1990 – 2024
Per capita income
$23,498
+55%since 1990
from $15,143 in 1990
US average: $21,522
Poverty rate
15.0%
−1.1 ptssince 1990
from 16.1% in 1990
US average: 12.4%
Section 03

Housing

Median home value
$137,700
+40%inflation adjusted, since 1990
from $74,700 in 1990
US average: $120,530
1990 – 2024
Median gross rent
$644
+4%inflation adjusted, since 1990
from $472 in 1990
US average: $602
Owner-occupied
47.7%
+0.8 ptssince 1990
from 46.9% in 1990
52.3% rent
Section 04

Race & ethnicity

1990
White, non-Hispanic90.8%(173,690)
Black4.1%(7,925)
Hispanic / Latino1.9%(3,614)
Asian3.9%(7,406)
2000
White, non-Hispanic82%(170,509)
Black5.8%(11,987)
Hispanic / Latino4.1%(8,512)
Asian5.8%(12,000)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin
Mexican5.6%(15,604)
South American1.3%(3,643)
Puerto Rican0.7%(1,951)
Central American0.6%(1,595)
Colombian0.5%(1,394)
Spaniard0.4%(1,073)
Venezuelan0.2%(666)
Cuban0.2%(619)
Ecuadorian0.2%(546)
Honduran0.2%(474)
Nicaraguan0.2%(430)
Argentine0.1%(329)
+ 9 more hispanic origin groups with data
Dominican0.1%(255)
Uruguayan0.1%(237)
Costa Rican0.1%(232)
Chilean0.1%(228)
Peruvian0.1%(204)
Panamanian0.1%(185)
Guatemalan0.1%(164)
Salvadoran0%(110)
Bolivian0%(30)
Asian origin
Chinese2.6%(7,259)
Asian Indian2.2%(6,084)
Hmong0.7%(1,880)
Korean0.5%(1,457)
Filipino0.4%(981)
Laotian0.3%(786)
Vietnamese0.2%(596)
Japanese0.2%(479)
Pakistani0.2%(437)
Taiwanese0.1%(380)
Cambodian0.1%(300)
Indonesian0.1%(159)
+ 10 more asian origin groups with data
Thai0.1%(158)
Malaysian0%(112)
Nepalese0%(98)
Bhutanese0%(42)
Kazakh0%(34)
Burmese0%(29)
Pacific Islander origin
Chamorro0%(34)
Samoan0%(24)
Ancestry
German27.5%(76,382)
Irish12.4%(34,409)
English9.5%(26,529)
Norwegian5.8%(16,038)
Polish5.4%(15,036)
Italian4.2%(11,669)
Swedish2%(5,567)
American1.9%(5,236)
French1.9%(5,209)
Dutch1.9%(5,157)
Scottish1.8%(5,127)
+ 49 more ancestry groups with data
Swiss1.1%(2,933)
Czech1%(2,675)
Russian0.9%(2,572)
Welsh0.7%(1,973)
British0.7%(1,939)
Danish0.6%(1,696)
Arab0.6%(1,672)
Scotch-Irish0.5%(1,335)
French Canadian0.4%(1,200)
Hungarian0.4%(1,113)
Finnish0.4%(1,021)
Lithuanian0.4%(984)
Ukrainian0.4%(976)
Somali0.3%(952)
Greek0.3%(921)
Croatian0.3%(838)
Austrian0.3%(817)
Belgian0.3%(790)
West Indian0.3%(768)
Portuguese0.2%(556)
Iranian0.2%(531)
Slovak0.2%(522)
Canadian0.2%(476)
Romanian0.2%(462)
Lebanese0.2%(432)
Brazilian0.1%(387)
Jamaican0.1%(386)
Egyptian0.1%(373)
Turkish0.1%(366)
Slovene0.1%(250)
Haitian0.1%(210)
Nigerian0.1%(207)
Serbian0.1%(191)
Latvian0.1%(185)
Palestinian0.1%(177)
Israeli0.1%(158)
Bulgarian0%(129)
Armenian0%(92)
Ghanaian0%(78)
Guyanese0%(73)
Ethiopian0%(62)
Syrian0%(42)
Jordanian0%(41)
Barbadian0%(26)
Moroccan0%(22)
Kenyan0%(15)
Section 05

Education

Bachelor's degree or higher
48.2%
+6.2 ptssince 1990
from 42.0% in 1990
US average: 24.4%
High school or higher
92.4%
+1.8 ptssince 1990
from 90.6% in 1990
US average: 80.3%
Graduate degree
20.9%
+2.4 ptssince 1990
from 18.5% in 1990
US average: 8.8%
Section 06

Commute & transportation

Average commute
11.1 min
−33%since 1990
from 16.6 min in 1990
US average: 17.6
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status
Men 15+
Never married47.4%(41,031)
Married43.6%(37,745)
Widowed1.4%(1,243)
Divorced7.5%(6,485)
Women 15+
Never married41.4%(37,535)
Married41.9%(38,012)
Widowed6.1%(5,571)
Divorced10.5%(9,557)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2000
Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

Uninsured
4.2%
−3.6 ptssince 2013
from 7.8% in 2013
US average: 8.4%
Employer-based
70.5%
−2.0 ptssince 2020
from 72.5% in 2020
US average: 54.8%
Direct-purchase
13.7%
−0.6 ptssince 2020
from 14.3% in 2020
US average: 13.8%
Medicare
13.5%
+0.8 ptssince 2020
from 12.7% in 2020
US average: 18.4%
Medicaid
12.9%
+1.6 ptssince 2020
from 11.3% in 2020
US average: 20.9%
VA health care
1.1%
−0.4 ptssince 2020
from 1.5% in 2020
US average: 2.2%
Any private
81.3%
−2.3 ptssince 2020
from 83.6% in 2020
US average: 67.1%
Any public
24.7%
+2.0 ptssince 2020
from 22.7% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)23.5%(1,878)
US avg: 26.4%
Gulf War (1990s)16.7%(1,333)
US avg: 24.3%
Vietnam era32.4%(2,594)
US avg: 33.1%
Korean War6.7%(533)
US avg: 4.5%
World War II2.9%(233)
US avg: 1%

Share of the 8,006 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Madison, Wisconsin?

Madison, Wisconsin has about 208,054 residents according to the 2000 Census.

What is the median household income in Madison, Wisconsin?

The typical household in Madison, Wisconsin earns about $41,941 a year. Half of households make more than that, and half make less.

Is Madison, Wisconsin expensive?

In Madison, Wisconsin, the median home is worth about $137,700, and the typical rent is about $644 a month.

How educated are people in Madison, Wisconsin?

About 48.2% of adults age 25 and over in Madison, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Madison, Wisconsin?

About 15.0% of people in Madison, Wisconsin live below the federal poverty line.

Has Madison, Wisconsin grown since 1990?

Yes, Madison, Wisconsin has grown since 1990. The population has added about 16,792 residents, a change of about 9 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →