CensusEasy
CITY · 2020 ACS

Santa Rosa

California · 178,127 residents · 42.536 sq mi
Time machine
COMPARE TO
Part of the Santa Rosa metro area
Compare
The short version

Santa Rosa is wealthier than most US places, with a median household income of $80,472. Population has grown 21% since 2000. Median home value has more than doubled since 2000, reaching $571,600.

At a glance
Wealthier
above the US median
US median: $66,278
Mid-age
median age 39.9
US median: 38.8
Average education
34% hold a bachelor's degree
US average: 33%
Less affordable
home values up 61%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
178,127
+21%since 2000
from 147,595 in 2000
1990 – 2025
Population density
4,188 / sq mi
+21%since 2000
from 3,470 / sq mi in 2000
US average: 280
Median age
39.9
+10%since 2000
from 36.2 in 2000
US average: 38.8
Population, 1990 – 2024
107K127K147K167K188K1990201020202024Santa Rosa
2024177K
1990201020202024
Section 02

Income & economy

Median household income
$80,472
+5%inflation adjusted, since 2000
from $50,931 in 2000
US average: $66,278
1990 – 2024
Per capita income
$38,773
+58%since 2000
from $24,495 in 2000
US average: $35,364
Households earning $100K+
53.8%
+15.0 ptssince 2009
from 38.8% in 2009
US average: 43.9%
Poverty rate
10.0%
+1.4 ptssince 2000
from 8.5% in 2000
US average: 12.8%
Workforce by industry, 2020
Information12.7%
US avg: 11.1%
Retail trade12.1%
US avg: 10%
Wholesale trade7.1%
US avg: 6.7%
Other services5.2%
US avg: 6.6%
Finance & insurance3.9%
US avg: 5.5%
Public administration2.9%
US avg: 4.7%
Professional, scientific, technical2.9%
US avg: 4.7%
Transportation & warehousing2.4%
US avg: 2.5%
Agriculture, forestry, fishing1.8%
US avg: 1.7%
Arts, entertainment, food1.8%
US avg: 2%
Construction1.7%
US avg: 1.2%
Education & health services1.1%
US avg: 0.8%
Manufacturing0.1%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$571,600
+61%inflation adjusted, since 2000
from $236,000 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$1,728
+33%inflation adjusted, since 2000
from $862 in 2000
US average: $1,124
Owner-occupied
54.0%
−4.5 ptssince 2000
from 58.5% in 2000
46.0% rent
Afford Score
7.1
+53%since 2000
from 4.6 in 2000
1990 – 2024
RELATED:See current rent listings in Santa Rosa on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic70.9%(104,581)
Black2%(3,023)
Hispanic / Latino19.2%(28,318)
Asian3.8%(5,542)
Other0%
Diversity Score51.4%(75,902)
2020
White, non-Hispanic50.8%(90,527)
Black2.1%(3,802)
Hispanic / Latino34.3%(61,082)
Asian6%(10,659)
Other4.9%(8,641)
Diversity Score75.3%(134,184)
Diversity Score
75
+46%since 2000
from 51 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
33.8%
+6.1 ptssince 2000
from 27.6% in 2000
US average: 32.9%
High school or higher
86.2%
+2.0 ptssince 2000
from 84.2% in 2000
US average: 88.5%
Graduate degree
13.0%
+3.9 ptssince 2000
from 9.1% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
23.3 min
+45%since 2000
from 16.1 min in 2000
US average: 26.9
Drive alone to work
77.2%
+2.3 ptssince 2009
from 74.8% in 2009
US average: 75.1%
No vehicle available
5.9%
−0.7 ptssince 2009
from 6.6% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
5.2%
−4.9 ptssince 2011
from 10.1% in 2011
US average: 5.4%
Labor force participation
66.6%
Unchangedsince 2011
from 66.5% in 2011
US average: 63.4%
Management & professional
36.9%
−25.4 ptssince 2009
from 62.2% in 2009
US average: 39.3%
Section 08

People & community

Male
48.0%
−1.3 ptssince 2009
from 49.3% in 2009
Female
52.0%
+1.3 ptssince 2009
from 50.7% in 2009
Foreign born
20.9%
+1.4 ptssince 2009
from 19.5% in 2009
US average: 13.5%
Uninsured
7.5%
−76.2 ptssince 2013
from 83.7% in 2013
US average: 8.8%
Drill deeper

Places similar to Santa Rosa

Aurora
Pop 181,505
Overland Park
Pop 203,677
Meridian
Pop 142,988
Pembroke Pines
Pop 176,714
Places similar to Santa Rosa
Head to head

Compare Santa Rosa to nearby cities

SANTA ROSA VS
Larkfield-Wikiup
Income$97,071+21%
Home value$704,700+23%
Population8,765−95%
SEE FULL COMPARISON →
SANTA ROSA VS
Rohnert Park
Income$99,273+23%
Home value$666,300+17%
Population44,811−75%
SEE FULL COMPARISON →
SANTA ROSA VS
Windsor
Income$133,979+66%
Home value$801,100+40%
Population25,864−86%
SEE FULL COMPARISON →
SANTA ROSA VS
Petaluma
Income$115,430+43%
Home value$878,600+54%
Population59,688−67%
SEE FULL COMPARISON →
Frequently asked

How many people live in Santa Rosa, California?

Santa Rosa, California has about 178,127 residents according to the 2020 American Community Survey.

What is the median household income in Santa Rosa, California?

The typical household in Santa Rosa, California earns about $80,472 a year. Half of households make more than that, and half make less.

Is Santa Rosa, California expensive?

In Santa Rosa, California, the median home is worth about $571,600, and the typical rent is about $1,728 a month.

How educated are people in Santa Rosa, California?

About 33.8% of adults age 25 and over in Santa Rosa, California hold a bachelor's degree or higher.

What is the poverty rate in Santa Rosa, California?

About 10.0% of people in Santa Rosa, California live below the federal poverty line.

Has Santa Rosa, California grown since 1990?

Yes, Santa Rosa, California has grown since 1990. The population has added about 64,814 residents, a change of about 57 percent over that period.

Keep going

Explore from here

Up the hierarchy
California
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare Santa Rosa with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →