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METRO AREA · 2010 ACS

Rocky Mount Metro

Rocky Mount, NC · 2 counties · 152,392 residents · 1,045.88 sq mi
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The short version

Rocky Mount has lower-than-average household income, with a median household income of $40,107. Population has held roughly steady since 2000. 16% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value is $103,794.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 39.8
US median: 37.2
Less educated
16% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
152,392
+7%since 2000
from 143,026 in 2000
1990 – 2025
Population density
146 / sq mi
+7%since 2000
from 137 / sq mi in 2000
US average: 261
Median age
39.8
+9%since 2000
from 36.4 in 2000
US average: 37.2
Population, 1990 – 2024
131K137K143K149K154K1990201020202024Rocky Mount
2024145K
1990201020202024
Section 02

Income & economy

Median household income
$40,107
−9%inflation adjusted, since 2000
from $34,751 in 2000
US average: $52,703
1990 – 2024
Per capita income
$21,251
+24%since 2000
from $17,141 in 2000
US average: $27,286
Households earning $100K+
21.8%
+1.1 ptssince 2009
from 20.6% in 2009
US average: 33.3%
Poverty rate
17.1%
+1.3 ptssince 2000
from 15.8% in 2000
US average: 13.8%
Income inequality (Gini)
0.452
US average: 0.461
Workforce by industry, 2010
Retail trade17.2%
US avg: 10.9%
Information12.8%
US avg: 11.5%
Wholesale trade6.7%
US avg: 7.2%
Finance & insurance5.5%
US avg: 5.1%
Other services5.2%
US avg: 7%
Professional, scientific, technical4.6%
US avg: 4.2%
Public administration4.1%
US avg: 4.9%
Transportation & warehousing3.9%
US avg: 3.1%
Agriculture, forestry, fishing3%
US avg: 1.9%
Construction2.9%
US avg: 1.4%
Arts, entertainment, food2.7%
US avg: 2.4%
Education & health services0.9%
US avg: 0.9%
Manufacturing0.1%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$103,794
+6%inflation adjusted, since 2000
from $76,969 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$652
+9%inflation adjusted, since 2000
from $474 in 2000
US average: $853
Owner-occupied
41.8%
−24.5 ptssince 2000
from 66.3% in 2000
36.2% rent
Vacancy rate
10.9%
−0.9 ptssince 2009
from 11.8% in 2009
US average: 12.1%
Owner cost-burdened
27.6%
−0.4 ptssince 2009
from 28.0% in 2009
US average: 30.9%
Renter cost-burdened
42.8%
Unchangedsince 2009
from 42.8% in 2009
US average: 46.8%
Afford Score
2.6
+17%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Rocky Mount on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic52.6%(75,164)
Black42.9%(61,295)
Hispanic / Latino3.1%(4,493)
Asian0.4%(539)
Other0%
Diversity Score66.1%(94,595)
2010
White, non-Hispanic48%(73,130)
Black44.5%(67,767)
Hispanic / Latino5.3%(8,119)
Asian0.5%(826)
Other1.4%(2,150)
Diversity Score70.8%(107,937)
Diversity Score
71
+7%since 2000
from 66 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
15.8%
+1.9 ptssince 2000
from 13.8% in 2000
US average: 27.9%
High school or higher
79.9%
+8.1 ptssince 2000
from 71.8% in 2000
US average: 84.9%
Graduate degree
4.1%
+0.3 ptssince 2000
from 3.9% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
20.7 min
+44%since 2000
from 14.4 min in 2000
US average: 25.2
Drive alone to work
82.9%
+0.6 ptssince 2009
from 82.3% in 2009
US average: 76.2%
Carpooled to work
12.2%
−0.2 ptssince 2009
from 12.5% in 2009
US average: 10.4%
Public transit
0.8%
Unchangedsince 2009
from 0.8% in 2009
US average: 4.7%
Worked from home
1.7%
Unchangedsince 2009
from 1.6% in 2009
US average: 4.1%
Walked to work
1.4%
Unchangedsince 2009
from 1.4% in 2009
US average: 2.8%
Biked to work
0.1%
Unchangedsince 2009
from 0.1% in 2009
US average: 0.5%
No vehicle available
9.9%
−0.1 ptssince 2009
from 10.0% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
14.3%
+0.9 ptssince 2009
from 13.4% in 2009
US average: 12.9%
Management & professional
26.8%
−33.4 ptssince 2009
from 60.3% in 2009
US average: 35.2%
Section 08

People & community

Male
47.5%
+0.1 ptssince 2009
from 47.4% in 2009
Female
52.5%
−0.1 ptssince 2009
from 52.6% in 2009
Foreign born
4.0%
+0.5 ptssince 2009
from 3.5% in 2009
US average: 12.8%
Veterans
9.9%
−36.2 ptssince 2009
from 46.1% in 2009
US average: 9.9%
In this metro

Principal cities

Rocky MountCENTRAL55,120
What's inside

2 component counties

Nash CountyCENTRAL99,365Edgecombe CountyCENTRAL49,121
Drill deeper

Metros similar to Rocky Mount

Albany
Pop 145,510
Dothan
Pop 156,266
Alexandria
Pop 147,952
Jonesboro
Pop 139,440
Places similar to Rocky Mount
Head to head

Compare Rocky Mount side by side

ROCKY MOUNT VS
Albany
Income$59,461+48%
Home value$151,728+46%
Population145,510−2%
SEE FULL COMPARISON →
ROCKY MOUNT VS
Dothan
Income$57,746+44%
Home value$171,459+65%
Population156,266+5%
SEE FULL COMPARISON →
ROCKY MOUNT VS
Alexandria
Income$56,303+40%
Home value$175,518+69%
Population147,952same
SEE FULL COMPARISON →
ROCKY MOUNT VS
Jonesboro
Income$57,416+43%
Home value$192,570+86%
Population139,440−6%
SEE FULL COMPARISON →
Frequently asked

How many people live in Rocky Mount, NC?

Rocky Mount, NC has about 152,392 residents according to the 2010 American Community Survey.

What is the median household income in Rocky Mount, NC?

The typical household in Rocky Mount, NC earns about $40,107 a year. Half of households make more than that, and half make less.

Is Rocky Mount, NC expensive?

In Rocky Mount, NC, the median home is worth about $103,794, and the typical rent is about $652 a month.

How educated are people in Rocky Mount, NC?

About 15.8% of adults age 25 and over in Rocky Mount, NC hold a bachelor's degree or higher.

What is the poverty rate in Rocky Mount, NC?

About 17.1% of people in Rocky Mount, NC live below the federal poverty line.

Has Rocky Mount, NC grown since 1990?

Yes, Rocky Mount, NC has grown since 1990. The population has added about 19,157 residents, a change of about 14 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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