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COUNTY

Santa Rosa County

Florida · 211,115 residents (2025 est.) · 1,012.401 sq mi
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Part of the Pensacola metro area
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Notable rankings
#134Fastest growingof 3,135+12.3%
The short version

Santa Rosa County is wealthier than most US places, with a median household income of $91,922. The county has grown rapidly, with population up 69% since 2000. Median home value has roughly tripled since 2000, reaching $329,800. It ranks in the top 5% of US counties for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Mid-age
median age 40.1
US median: 38.9
Average education
32% hold a bachelor's degree
US average: 36%
Less affordable
home values up 88%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
198,472
+69%since 2000
from 117,743 in 2000
1990 – 2025
Population density
196 / sq mi
+35%since 2009
from 145 / sq mi in 2009
US average: 281
Median age
40.1
+9%since 2000
from 36.8 in 2000
US average: 38.9

PEP 2025 EST:211,115 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
70K105K140K175K210K1990201020202024Santa Rosa County
2024198K
1990201020202024
Age distribution, 2024
Under 55.2%(10,390)
US avg: 5.6%
5 to 96.2%(12,214)
US avg: 6%
10 to 146.4%(12,714)
US avg: 6.4%
15 to 195.9%(11,801)
US avg: 6.6%
20 to 245.4%(10,804)
US avg: 6.5%
25 to 3413.3%(26,448)
US avg: 13.7%
35 to 4414.1%(28,083)
US avg: 13.2%
45 to 5412.7%(25,206)
US avg: 12.2%
55 to 6413.9%(27,583)
US avg: 12.7%
65 to 7410.5%(20,816)
US avg: 10.2%
75 to 844.7%(9,343)
US avg: 5.1%
85 and over1.5%(3,070)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$91,922
+20%inflation adjusted, since 2000
from $41,881 in 2000
US average: $82,259
1990 – 2024
Per capita income
$42,760
+113%since 2000
from $20,089 in 2000
US average: $44,673
Households earning $100K+
60.6%
+27.7 ptssince 2009
from 32.9% in 2009
US average: 53.3%
Poverty rate
8.8%
−1.1 ptssince 2000
from 9.8% in 2000
US average: 12.5%
Income inequality (Gini)
0.417
+4%since 2010
from 0.403 in 2010
US average: 0.476
Workforce by industry, 2024
Information11.5%
US avg: 10.8%
Wholesale trade9%
US avg: 6.9%
Other services8.3%
US avg: 6.7%
Finance & insurance6.4%
US avg: 5.9%
Public administration6%
US avg: 4.8%
Professional, scientific, technical5.2%
US avg: 5.1%
Retail trade4.3%
US avg: 9.9%
Transportation & warehousing2.1%
US avg: 2.2%
Education & health services1.2%
US avg: 0.9%
Arts, entertainment, food1.1%
US avg: 1.9%
Agriculture, forestry, fishing0.8%
US avg: 1.6%
Construction0.6%
US avg: 1.2%
Manufacturing0.3%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$329,800
+88%inflation adjusted, since 2000
from $96,300 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,544
+57%inflation adjusted, since 2000
from $540 in 2000
US average: $1,442
Owner-occupied
80.6%
+0.3 ptssince 2000
from 80.4% in 2000
19.4% rent
Vacancy rate
9.2%
−4.1 ptssince 2009
from 13.3% in 2009
US average: 10.0%
Owner cost-burdened
19.9%
−8.3 ptssince 2009
from 28.2% in 2009
US average: 22.9%
Renter cost-burdened
36.9%
−4.8 ptssince 2009
from 41.7% in 2009
US average: 47.4%
Afford Score
3.6
+6%since 2009
from 3.4 in 2009
2009 – 2024
Our index: median home value divided by median household income. Lower is more affordable.
Gentrification Score
73
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
RELATED:See current rent listings in Santa Rosa County on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic89.1%(104,919)
Black4.2%(4,899)
Hispanic / Latino2.5%(2,968)
Asian1.3%(1,498)
Other0%
2024
White, non-Hispanic78.4%(155,619)
Black5.5%(10,888)
Hispanic / Latino6.9%(13,647)
Asian1.9%(3,861)
Other7.3%(14,457)
Diversity Score
46
+43%since 2009
from 33 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Segregation Score
21
−16%since 2020
from 26 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican2.7%(5,278)
Puerto Rican1.4%(2,728)
Central American0.7%(1,423)
South American0.6%(1,177)
Cuban0.6%(1,108)
Dominican0.3%(647)
Honduran0.3%(556)
Colombian0.3%(543)
Panamanian0.2%(452)
Spaniard0.1%(250)
Venezuelan0.1%(175)
Guatemalan0.1%(172)
+ 8 more hispanic origin groups with data
Salvadoran0.1%(161)
Ecuadorian0.1%(139)
Argentine0.1%(106)
Chilean0%(93)
Peruvian0%(90)
Uruguayan0%(11)
Asian origin
Filipino0.6%(1,197)
Korean0.4%(745)
Chinese0.3%(661)
Asian Indian0.2%(451)
Japanese0.2%(383)
Vietnamese0.2%(301)
Pakistani0.1%(122)
Malaysian0%(48)
Thai0%(46)
Taiwanese0%(20)
Burmese0%(14)
Laotian0%(10)
+ 1 more asian origin group with data
Pacific Islander origin
Samoan0%(48)
Guamanian0%(15)
Chamorro0%(11)
Ancestry
German14.6%(29,041)
English14.5%(28,729)
Irish13.5%(26,886)
American7.4%(14,610)
Italian4.3%(8,569)
Scottish2.6%(5,228)
French2.5%(4,883)
Polish1.9%(3,689)
Scotch-Irish1.2%(2,355)
Russian1%(2,055)
Swedish1%(1,892)
Norwegian0.9%(1,795)
+ 42 more ancestry groups with data
West Indian0.9%(1,785)
Dutch0.8%(1,549)
British0.6%(1,277)
French Canadian0.6%(1,189)
Greek0.6%(1,187)
Welsh0.5%(1,009)
Jamaican0.5%(996)
Portuguese0.3%(685)
Arab0.3%(576)
Hungarian0.3%(563)
Czech0.3%(557)
Nigerian0.2%(474)
Haitian0.2%(436)
Swiss0.2%(384)
Ukrainian0.2%(359)
Danish0.2%(332)
Finnish0.2%(331)
Syrian0.2%(328)
Austrian0.1%(285)
Lithuanian0.1%(284)
Brazilian0.1%(243)
Slovak0.1%(233)
Canadian0.1%(181)
Lebanese0.1%(161)
Australian0.1%(113)
Israeli0.1%(112)
Barbadian0.1%(107)
Croatian0.1%(101)
Turkish0%(87)
Egyptian0%(85)
Romanian0%(69)
Serbian0%(57)
Iranian0%(45)
Slovene0%(44)
Armenian0%(28)
Bulgarian0%(21)
Moroccan0%(18)
Guyanese0%(13)
RANKED:Largest German population · Largest English population · Largest Irish population · Largest American population · Largest Italian population
Section 05

Education

Bachelor's degree or higher
32.0%
+9.1 ptssince 2000
from 22.9% in 2000
US average: 35.6%
High school or higher
93.1%
+7.6 ptssince 2000
from 85.4% in 2000
US average: 89.6%
Graduate degree
11.7%
+3.8 ptssince 2000
from 7.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
30.5 min
+60%since 2000
from 19.1 min in 2000
US average: 26.5
Drive alone to work
76.3%
−2.7 ptssince 2009
from 79.0% in 2009
US average: 68.9%
Carpooled to work
8.3%
−5.6 ptssince 2009
from 14.0% in 2009
US average: 8.5%
Public transit
0.0%
−0.3 ptssince 2009
from 0.3% in 2009
US average: 3.2%
Worked from home
12.7%
+8.6 ptssince 2009
from 4.1% in 2009
US average: 15.0%
Walked to work
0.6%
−0.7 ptssince 2009
from 1.4% in 2009
US average: 2.4%
Biked to work
0.2%
+0.1 ptssince 2009
from 0.1% in 2009
US average: 0.4%
No vehicle available
3.4%
+0.3 ptssince 2009
from 3.0% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.5%
−5.5 ptssince 2011
from 10.0% in 2011
US average: 5.2%
Labor force participation
59.8%
−3.4 ptssince 2011
from 63.1% in 2011
US average: 63.5%
Self-employed
11.1%
−0.9 ptssince 2009
from 12.0% in 2009
US average: 13.1%
Management & professional
39.3%
−21.7 ptssince 2009
from 61.0% in 2009
US average: 42.5%
Section 08

People & community

Male
51.2%
+1.0 ptssince 2009
from 50.2% in 2009
Female
48.8%
−1.0 ptssince 2009
from 49.8% in 2009
Foreign born
4.9%
−0.3 ptssince 2009
from 5.1% in 2009
US average: 14.1%
Veterans
16.5%
−32.3 ptssince 2009
from 48.8% in 2009
US average: 6.2%
With a disability
15.4%
+1.9 ptssince 2012
from 13.5% in 2012
US average: 13.3%
Uninsured
10.2%
−74.6 ptssince 2013
from 84.8% in 2013
US average: 8.4%
Broadband at home
93.7%
+9.2 ptssince 2017
from 84.5% in 2017
US average: 91.0%
English only at home
93.5%
−0.7 ptssince 2016
from 94.2% in 2016
US average: 77.7%
Spanish at home
3.2%
+0.6 ptssince 2016
from 2.6% in 2016
US average: 13.6%
Marital status
Men 15+
Never married30.2%(25,248)
Married55.1%(45,992)
Widowed2.8%(2,380)
Divorced11.9%(9,908)
Women 15+
Never married20.8%(16,557)
Married57.1%(45,432)
Widowed8.1%(6,466)
Divorced14%(11,171)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Drill deeper

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Pop 224,410
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Pop 222,434
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Pop 233,539
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Pop 197,918
Places similar to Santa Rosa County
Head to head

Compare Santa Rosa County to nearby counties

SANTA ROSA COUNTY VS
Escambia County
Income$67,500−27%
Home value$257,200−22%
Population333,834+58%
SEE FULL COMPARISON →
SANTA ROSA COUNTY VS
Okaloosa County
Income$81,998−11%
Home value$351,200+6%
Population221,810+5%
SEE FULL COMPARISON →
SANTA ROSA COUNTY VS
Escambia County
Income$48,225−48%
Home value$136,500−59%
Population36,665−83%
SEE FULL COMPARISON →
SANTA ROSA COUNTY VS
Baldwin County
Income$78,775−14%
Home value$316,900−4%
Population267,761+27%
SEE FULL COMPARISON →
Frequently asked

How many people live in Santa Rosa County, Florida?

Santa Rosa County, Florida has about 198,472 residents according to the 2024 American Community Survey.

What is the median household income in Santa Rosa County, Florida?

The typical household in Santa Rosa County, Florida earns about $91,922 a year. Half of households make more than that, and half make less.

Is Santa Rosa County, Florida expensive?

In Santa Rosa County, Florida, the median home is worth about $329,800, and the typical rent is about $1,544 a month.

How educated are people in Santa Rosa County, Florida?

About 32.0% of adults age 25 and over in Santa Rosa County, Florida hold a bachelor's degree or higher.

What is the poverty rate in Santa Rosa County, Florida?

About 8.8% of people in Santa Rosa County, Florida live below the federal poverty line.

Has Santa Rosa County, Florida grown since 1990?

Yes, Santa Rosa County, Florida has grown since 1990. The population has added about 116,864 residents, a change of about 143 percent over that period.

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Explore from here

37 census tracts (top 20 by population)
Census Tract 108.08Census Tract 108.27Census Tract 107.04Census Tract 108.20Census Tract 103.01Census Tract 105.03Census Tract 105.04Census Tract 107.08Census Tract 109Census Tract 108.14Census Tract 108.13Census Tract 108.09Census Tract 108.24Census Tract 108.28Census Tract 107.09Census Tract 108.23Census Tract 103.03Census Tract 108.22Census Tract 108.02Census Tract 103.02
8 ZIP codes
ZIP 32566ZIP 32571ZIP 32570ZIP 32583ZIP 32563ZIP 32565ZIP 32564ZIP 32530
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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →