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CITY · 2010 ACS

Rochester Hills

Michigan · 70,995 residents · 32.804 sq mi
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The short version

Rochester Hills is significantly wealthier than the US average, with a median household income of $78,086. Population has held roughly steady since 2000. 50% of adults hold a bachelor's degree or higher, well above the national rate of 28%. Median home value is $238,700. Poverty is rare here, at 6.5% of residents. Households here earn about 61% more than the Michigan median.

At a glance
Wealthier
above the US median
US median: $52,703
Older
median age 40.9
US median: 37.2
More educated
50% hold a bachelor's degree
US average: 28%
More affordable
home values down 12%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
70,995
+3%since 2000
from 68,825 in 2000
1990 – 2025
Population density
2,164 / sq mi
+3%since 2000
from 2,098 / sq mi in 2000
US average: 261
Median age
40.9
+7%since 2000
from 38.1 in 2000
US average: 37.2
Population, 1990 – 2024
60K65K69K74K79K1990201020202024Rochester Hills
202477K
1990201020202024
Section 02

Income & economy

Median household income
$78,086
−18%inflation adjusted, since 2000
from $74,912 in 2000
US average: $52,703
1990 – 2024
Per capita income
$38,353
+9%since 2000
from $35,070 in 2000
US average: $27,286
Households earning $100K+
51.8%
−1.7 ptssince 2009
from 53.5% in 2009
US average: 33.3%
Poverty rate
6.5%
+3.0 ptssince 2000
from 3.4% in 2000
US average: 13.8%
Income inequality (Gini)
0.434
US average: 0.461
Workforce by industry, 2010
Retail trade21.5%
US avg: 10.9%
Information10.6%
US avg: 11.5%
Other services7%
US avg: 7%
Public administration5.4%
US avg: 4.9%
Wholesale trade3%
US avg: 7.2%
Transportation & warehousing2.9%
US avg: 3.1%
Finance & insurance1.9%
US avg: 5.1%
Arts, entertainment, food1.4%
US avg: 2.4%
Professional, scientific, technical1.4%
US avg: 4.2%
Education & health services0.4%
US avg: 0.9%
Agriculture, forestry, fishing0.1%
US avg: 1.9%
Manufacturing0.1%
US avg: 0.5%
Construction0%
US avg: 1.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$238,700
−12%inflation adjusted, since 2000
from $215,100 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$1,015
−3%inflation adjusted, since 2000
from $827 in 2000
US average: $853
Owner-occupied
58.1%
−21.0 ptssince 2000
from 79.1% in 2000
23.0% rent
Vacancy rate
6.4%
−0.4 ptssince 2009
from 6.8% in 2009
US average: 12.1%
Owner cost-burdened
29.1%
+1.8 ptssince 2009
from 27.3% in 2009
US average: 30.9%
Renter cost-burdened
47.1%
+2.1 ptssince 2009
from 44.9% in 2009
US average: 46.8%
Afford Score
3.1
+6%since 2000
from 2.9 in 2000
1990 – 2024
RELATED:See current rent listings in Rochester Hills on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic87.1%(59,917)
Black2.4%(1,650)
Hispanic / Latino2.3%(1,576)
Asian6.7%(4,637)
Other0%
Diversity Score26.6%(18,303)
2010
White, non-Hispanic80%(56,818)
Black4.5%(3,177)
Hispanic / Latino3.1%(2,183)
Asian10.5%(7,447)
Other1.6%(1,140)
Diversity Score42.6%(30,265)
Diversity Score
43
+60%since 2000
from 27 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
50.0%
+2.7 ptssince 2000
from 47.3% in 2000
US average: 27.9%
High school or higher
94.8%
+2.1 ptssince 2000
from 92.7% in 2000
US average: 84.9%
Graduate degree
22.1%
+3.1 ptssince 2000
from 18.9% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
25.6 min
+38%since 2000
from 18.6 min in 2000
US average: 25.2
Drive alone to work
86.7%
+0.3 ptssince 2009
from 86.4% in 2009
US average: 76.2%
Carpooled to work
6.5%
+0.4 ptssince 2009
from 6.1% in 2009
US average: 10.4%
Public transit
0.1%
−0.2 ptssince 2009
from 0.3% in 2009
US average: 4.7%
Worked from home
4.0%
−0.2 ptssince 2009
from 4.2% in 2009
US average: 4.1%
Walked to work
2.1%
−0.2 ptssince 2009
from 2.3% in 2009
US average: 2.8%
Biked to work
0.3%
Unchangedsince 2009
from 0.2% in 2009
US average: 0.5%
No vehicle available
4.0%
−0.2 ptssince 2009
from 4.2% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
9.3%
−0.2 ptssince 2009
from 9.5% in 2009
US average: 12.9%
Management & professional
54.9%
−21.6 ptssince 2009
from 76.4% in 2009
US average: 35.2%
Section 08

People & community

Male
48.5%
−0.5 ptssince 2009
from 49.0% in 2009
Female
51.5%
+0.5 ptssince 2009
from 51.0% in 2009
Foreign born
17.1%
+0.7 ptssince 2009
from 16.4% in 2009
US average: 12.8%
Veterans
7.8%
−40.1 ptssince 2009
from 47.9% in 2009
US average: 9.9%
Drill deeper

Places similar to Rochester Hills

Arlington Heights
Pop 76,216
Mansfield
Pop 84,444
Wesley Chapel
Pop 76,011
Bolingbrook
Pop 74,803
Places similar to Rochester Hills
Head to head

Compare Rochester Hills to nearby cities

ROCHESTER HILLS VS
Rochester
Income$111,750+43%
Home value$473,200+98%
Population12,824−83%
SEE FULL COMPARISON →
ROCHESTER HILLS VS
Auburn Hills
Income$84,375+8%
Home value$245,000+3%
Population25,925−67%
SEE FULL COMPARISON →
ROCHESTER HILLS VS
Troy
Income$120,045+54%
Home value$420,300+76%
Population88,733+14%
SEE FULL COMPARISON →
ROCHESTER HILLS VS
Pontiac
Income$44,329−43%
Home value$121,700−49%
Population62,077−20%
SEE FULL COMPARISON →
Frequently asked

How many people live in Rochester Hills, Michigan?

Rochester Hills, Michigan has about 70,995 residents according to the 2010 American Community Survey.

What is the median household income in Rochester Hills, Michigan?

The typical household in Rochester Hills, Michigan earns about $78,086 a year. Half of households make more than that, and half make less.

Is Rochester Hills, Michigan expensive?

In Rochester Hills, Michigan, the median home is worth about $238,700, and the typical rent is about $1,015 a month.

How educated are people in Rochester Hills, Michigan?

About 50.0% of adults age 25 and over in Rochester Hills, Michigan hold a bachelor's degree or higher.

What is the poverty rate in Rochester Hills, Michigan?

About 6.5% of people in Rochester Hills, Michigan live below the federal poverty line.

Has Rochester Hills, Michigan grown since 1990?

Yes, Rochester Hills, Michigan has grown since 1990. The population has added about 9,229 residents, a change of about 15 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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