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CITY

North Potomac

Maryland · 23,922 residents · 6.52 sq mi
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Part of the Washington metro area
The short version

North Potomac is a city of 23,922 people in Maryland. 77% of adults hold a bachelor's degree, against 36% nationally. Households here earn about 80% more than in Maryland as a whole. The median household earns $186,514, about 127% above the national median. 41% of locals were born outside the United States. Home values have more than doubled since 2000, reaching $826,200.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 46.5
US median: 38.9
More educated
77% hold a bachelor's degree
US average: 36%
Less affordable
home values up 49%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
23,922
+4%since 2000
from 23,044 in 2000
1990 – 2024
Population density
3,668 / sq mi
−6%since 2009
from 3,885 / sq mi in 2009
US average: 281
Median age
46.5
+28%since 2000
from 36.2 in 2000
US average: 38.9
Land area
6.52 sq mi
Population, 1990 – 2024
18K20K22K24K26K19902000201020202024North Potomac
202424K
1990201020202024
Age distribution, 2024
Under 53.6%(854)
US avg: 5.6%
5 to 96%(1,447)
US avg: 6%
10 to 146.9%(1,643)
US avg: 6.4%
15 to 197.2%(1,721)
US avg: 6.6%
20 to 246.6%(1,589)
US avg: 6.5%
25 to 346.7%(1,604)
US avg: 13.7%
35 to 4411%(2,624)
US avg: 13.2%
45 to 5415.7%(3,763)
US avg: 12.2%
55 to 6414.8%(3,546)
US avg: 12.7%
65 to 7412.4%(2,957)
US avg: 10.2%
75 to 847.2%(1,731)
US avg: 5.1%
85 and over1.9%(443)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$186,514
−6%inflation adjusted, since 2000
from $109,173 in 2000
US average: $82,259
1990 – 2024
Per capita income
$74,358
+98%since 2000
from $37,573 in 2000
US average: $44,673
Households earning $100K+
82.3%
+1.4 ptssince 2009
from 81.0% in 2009
US average: 53.3%
Poverty rate
5.3%
+3.2 ptssince 2000
from 2.1% in 2000
US average: 12.5%
Income inequality (Gini)
0.403
+7%since 2010
from 0.378 in 2010
US average: 0.476
Workforce by industry, 2024
Other services6.2%
US avg: 6.7%
Retail trade4.7%
US avg: 9.9%
Information3.8%
US avg: 10.8%
Arts, entertainment, food3.7%
US avg: 1.9%
Wholesale trade3.4%
US avg: 6.9%
Public administration3.2%
US avg: 4.8%
Finance & insurance2.4%
US avg: 5.9%
Professional, scientific, technical1.7%
US avg: 5.1%
Transportation & warehousing0.8%
US avg: 2.2%
Education & health services0.7%
US avg: 0.9%
Agriculture, forestry, fishing0.6%
US avg: 1.6%
Construction0.5%
US avg: 1.2%
Manufacturing0.1%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$826,200
+49%inflation adjusted, since 2000
from $305,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$2,413
−1%inflation adjusted, since 2000
from $1,340 in 2000
US average: $1,442
Owner-occupied
82.9%
−8.7 ptssince 2000
from 91.6% in 2000
17.1% rent
Vacancy rate
3.1%
+1.7 ptssince 2009
from 1.3% in 2009
US average: 10.0%
Persons per household
2.94 people
−9%since 2009
from 3.22 people in 2009
US average: 2.54
Owner cost-burdened
18.5%
−4.0 ptssince 2009
from 22.6% in 2009
US average: 22.9%
Renter cost-burdened
47.9%
−7.2 ptssince 2009
from 55.1% in 2009
US average: 47.4%
Afford Score
4.4
−1%since 2009
from 4.5 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Gentrification Score
31
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic62%(14,276)
Black4.1%(951)
Hispanic / Latino3.9%(908)
Asian27.6%(6,356)
Other0%
2024
White, non-Hispanic42.1%(10,078)
Black6.1%(1,456)
Hispanic / Latino6.6%(1,582)
Asian40.5%(9,682)
Other4.7%(1,124)
Diversity Score
81
+11%since 2009
from 73 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Colombian0.8%(200)
Peruvian0.8%(195)
Ecuadorian0.7%(164)
Guatemalan0.7%(157)
Bolivian0.4%(98)
Mexican0.4%(91)
Venezuelan0.3%(79)
Honduran0.3%(76)
Chilean0.3%(72)
Puerto Rican0.3%(70)
+ 7 more hispanic origin groups with data
Salvadoran0.2%(48)
Spaniard0.2%(47)
Paraguayan0.1%(34)
Dominican0.1%(21)
Argentine0.1%(20)
Panamanian0.1%(17)
Costa Rican0.1%(12)
Asian origin
Chinese19.4%(4,640)
Asian Indian9.8%(2,336)
Korean4.3%(1,035)
Taiwanese1.4%(331)
Pakistani1.2%(286)
Vietnamese1.1%(274)
Bangladeshi0.7%(174)
Filipino0.5%(123)
Cambodian0.4%(91)
Japanese0.3%(63)
Sri Lankan0.2%(49)
Thai0.2%(43)
+ 4 more asian origin groups with data
Singaporean0.1%(28)
Malaysian0.1%(17)
Indonesian0.1%(16)
Pacific Islander origin
Ancestry
Irish6.1%(1,468)
English5.8%(1,389)
German5.5%(1,307)
American3.8%(917)
Italian3%(714)
Russian2.8%(667)
Polish2.6%(615)
Iranian2%(481)
Arab1.6%(375)
Scottish1.2%(286)
French1.1%(270)
+ 40 more ancestry groups with data
Ethiopian1.1%(270)
Dutch1.1%(252)
Ukrainian0.9%(204)
Greek0.8%(200)
West Indian0.7%(174)
Portuguese0.6%(138)
Norwegian0.6%(134)
Danish0.6%(132)
Brazilian0.5%(129)
Kenyan0.5%(124)
Austrian0.5%(123)
Serbian0.5%(121)
Scotch-Irish0.5%(115)
Lithuanian0.5%(113)
Moroccan0.5%(112)
Hungarian0.4%(104)
Romanian0.4%(96)
Lebanese0.4%(93)
Swedish0.3%(82)
Welsh0.3%(82)
Egyptian0.3%(77)
Armenian0.3%(77)
British0.3%(71)
Canadian0.2%(46)
Turkish0.2%(46)
Finnish0.2%(44)
Nigerian0.2%(37)
Israeli0.1%(32)
Czech0.1%(29)
Swiss0.1%(24)
Latvian0.1%(23)
Jamaican0.1%(21)
Syrian0.1%(19)
Haitian0.1%(17)
Bulgarian0.1%(16)
Slovak0.1%(16)
Australian0.1%(14)
Section 05

Education

Bachelor's degree or higher
77.2%
+1.8 ptssince 2000
from 75.4% in 2000
US average: 35.6%
High school or higher
96.1%
+0.1 ptssince 2000
from 96.1% in 2000
US average: 89.6%
Graduate degree
42.5%
+4.1 ptssince 2000
from 38.5% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
31.5 min
+28%since 2000
from 24.6 min in 2000
US average: 26.5
Drive alone to work
51.0%
−24.5 ptssince 2009
from 75.5% in 2009
US average: 68.9%
Carpooled to work
5.5%
−3.0 ptssince 2009
from 8.5% in 2009
US average: 8.5%
Public transit
2.5%
−5.1 ptssince 2009
from 7.6% in 2009
US average: 3.2%
Worked from home
39.3%
+32.1 ptssince 2009
from 7.2% in 2009
US average: 15.0%
Walked to work
0.5%
−0.1 ptssince 2009
from 0.6% in 2009
US average: 2.4%
Biked to work
0.1%
−0.1 ptssince 2009
from 0.2% in 2009
US average: 0.4%
No vehicle available
4.8%
+2.5 ptssince 2009
from 2.3% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.2%
−0.2 ptssince 2011
from 4.4% in 2011
US average: 5.2%
Labor force participation
64.1%
−7.3 ptssince 2011
from 71.4% in 2011
US average: 63.5%
Women 20-64 in the labor force
75.3%
+3.6 ptssince 2020
from 71.7% in 2020
US average: 74.6%
Self-employed
10.1%
Unchangedsince 2009
from 10.1% in 2009
US average: 13.1%
Management & professional
73.4%
+2.1 ptssince 2009
from 71.3% in 2009
US average: 42.5%
Section 08

People & community

Male
48.8%
−0.9 ptssince 2009
from 49.7% in 2009
Female
51.2%
+0.9 ptssince 2009
from 50.3% in 2009
Foreign born
41.2%
+7.7 ptssince 2009
from 33.5% in 2009
US average: 14.1%
Veterans
2.8%
−1.6 ptssince 2009
from 4.4% in 2009
US average: 6.2%
With a disability
7.0%
+1.5 ptssince 2012
from 5.5% in 2012
US average: 13.3%
Uninsured
1.7%
−2.5 ptssince 2013
from 4.2% in 2013
US average: 8.4%
Broadband at home
97.2%
+1.7 ptssince 2017
from 95.5% in 2017
US average: 91.0%
Computer in household
97.8%
−1.2 ptssince 2020
from 99.0% in 2020
US average: 95.5%
Same house as last year
92.7%
+3.9 ptssince 2020
from 88.8% in 2020
US average: 87.7%
English only at home
51.7%
−3.9 ptssince 2016
from 55.6% in 2016
US average: 77.7%
Spanish at home
4.4%
−0.3 ptssince 2016
from 4.7% in 2016
US average: 13.6%
Marital status
Men 15+
Never married26.3%(2,517)
Married68.5%(6,555)
Widowed1.5%(142)
Divorced3.8%(360)
Women 15+
Never married23%(2,392)
Married61%(6,348)
Widowed7%(729)
Divorced9%(935)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Uninsured
1.7%
−2.5 ptssince 2013
from 4.2% in 2013
US average: 8.4%
Employer-based
72.4%
−4.4 ptssince 2020
from 76.8% in 2020
US average: 54.8%
Direct-purchase
17.1%
+2.2 ptssince 2020
from 14.9% in 2020
US average: 13.8%
Medicare
20.1%
+4.6 ptssince 2020
from 15.5% in 2020
US average: 18.4%
Medicaid
8.9%
+1.6 ptssince 2020
from 7.3% in 2020
US average: 20.9%
VA health care
0.6%
−0.1 ptssince 2020
from 0.7% in 2020
US average: 2.2%
Any private
86.9%
−3.1 ptssince 2020
from 90.0% in 2020
US average: 67.1%
Any public
26.1%
+4.9 ptssince 2020
from 21.2% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)32.8%(171)
US avg: 26.4%
Gulf War (1990s)28.2%(147)
US avg: 24.3%
Vietnam era30.3%(158)
US avg: 33.1%
Korean War5.4%(28)
US avg: 4.5%
World War II1.7%(9)
US avg: 1%

Share of the 522 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Head to head

Compare North Potomac to nearby cities

NORTH POTOMAC VS
Travilah
Income$250,001+34%
Home value$1,325,100+60%
Population11,721−51%
SEE FULL COMPARISON →
NORTH POTOMAC VS
Gaithersburg
Income$112,467−40%
Home value$496,500−40%
Population71,113+197%
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NORTH POTOMAC VS
Rockville
Income$128,649−31%
Home value$682,300−17%
Population67,563+182%
SEE FULL COMPARISON →
NORTH POTOMAC VS
Germantown
Income$117,546−37%
Home value$422,400−49%
Population90,719+279%
SEE FULL COMPARISON →
Frequently asked

How many people live in North Potomac, Maryland?

North Potomac, Maryland has about 23,922 residents according to the 2024 American Community Survey.

What is the median household income in North Potomac, Maryland?

The typical household in North Potomac, Maryland earns about $186,514 a year. Half of households make more than that, and half make less.

Is North Potomac, Maryland expensive?

In North Potomac, Maryland, the median home is worth about $826,200, and the typical rent is about $2,413 a month.

How educated are people in North Potomac, Maryland?

About 77.2% of adults age 25 and over in North Potomac, Maryland hold a bachelor's degree or higher.

What is the poverty rate in North Potomac, Maryland?

About 5.3% of people in North Potomac, Maryland live below the federal poverty line.

Has North Potomac, Maryland grown since 1990?

Yes, North Potomac, Maryland has grown since 1990. The population has added about 5,466 residents, a change of about 30 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →