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CITY · 2000 CENSUS

Pacifica

California · 38,390 residents · 12.583 sq mi
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The short version

Pacifica is significantly wealthier than the US average, with a median household income of $71,737. Population has held roughly steady since 1990. Median home value is $366,500. Poverty is rare here, at 2.9% of residents. Households here earn about 51% more than the California median.

At a glance
Wealthier
above the US median
US median: $42,589
Older
median age 37.6
US median: 35.2
More educated
34% hold a bachelor's degree
US average: 24%
Stable housing
home values roughly flat, inflation adjusted
US median home: $120,530
Section 01

Population & growth

Total population
38,390
+2%since 1990
from 37,670 in 1990
1990 – 2025
Population density
3,051 / sq mi
+2%since 1990
from 2,994 / sq mi in 1990
US average: 242
Median age
37.6
+12%since 1990
from 33.5 in 1990
US average: 35.2
Population, 1990 – 2024
37K37K38K39K39K1990201020202024Pacifica
202437K
1990201020202024
Section 02

Income & economy

Median household income
$71,737
+15%inflation adjusted, since 1990
from $47,533 in 1990
US average: $42,589
1990 – 2024
Per capita income
$30,183
+63%since 1990
from $18,553 in 1990
US average: $21,522
Poverty rate
2.9%
−1.6 ptssince 1990
from 4.5% in 1990
US average: 12.4%
Section 03

Housing

Median home value
$366,500
+5%inflation adjusted, since 1990
from $266,000 in 1990
US average: $120,530
1990 – 2024
Median gross rent
$1,261
+14%inflation adjusted, since 1990
from $839 in 1990
US average: $602
Owner-occupied
68.6%
+1.9 ptssince 1990
from 66.7% in 1990
31.4% rent
Afford Score
5.1
−9%since 1990
from 5.6 in 1990
1990 – 2024
RELATED:See current rent listings in Pacifica on RentDataNow
Section 04

Race & ethnicity

1990
White, non-Hispanic76.6%(28,849)
Black5%(1,870)
Hispanic / Latino13%(4,900)
Asian13.7%(5,148)
Diversity Score63.6%(23,975)
2000
White, non-Hispanic61.3%(23,549)
Black3.2%(1,219)
Hispanic / Latino14.6%(5,609)
Asian15%(5,765)
Diversity Score65.6%(25,183)
Diversity Score
66
+3%since 1990
from 64 in 1990
1990 – 2024
Section 05

Education

Bachelor's degree or higher
33.8%
+11.0 ptssince 1990
from 22.8% in 1990
US average: 24.4%
High school or higher
91.5%
+4.9 ptssince 1990
from 86.5% in 1990
US average: 80.3%
Graduate degree
10.3%
+2.7 ptssince 1990
from 7.6% in 1990
US average: 8.8%
Section 06

Commute & transportation

Average commute
21.6 min
−15%since 1990
from 25.5 min in 1990
US average: 17.6
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Drill deeper

Places similar to Pacifica

Fruit Cove
Pop 35,877
Keystone
Pop 25,858
Cooper City
Pop 35,030
Apollo Beach
Pop 33,355
Places similar to Pacifica
Head to head

Compare Pacifica to nearby cities

PACIFICA VS
San Bruno
Income$141,272+97%
Home value$1,207,500+229%
Population42,305+15%
SEE FULL COMPARISON →
PACIFICA VS
Millbrae
Income$163,476+128%
Home value$1,934,900+428%
Population22,869−38%
SEE FULL COMPARISON →
PACIFICA VS
Daly City
Income$123,547+72%
Home value$1,115,000+204%
Population101,261+174%
SEE FULL COMPARISON →
PACIFICA VS
Burlingame
Income$174,000+143%
Home value$2,000,001+446%
Population31,929−13%
SEE FULL COMPARISON →
Frequently asked

How many people live in Pacifica, California?

Pacifica, California has about 38,390 residents according to the 2000 Census.

What is the median household income in Pacifica, California?

The typical household in Pacifica, California earns about $71,737 a year. Half of households make more than that, and half make less.

Is Pacifica, California expensive?

In Pacifica, California, the median home is worth about $366,500, and the typical rent is about $1,261 a month.

How educated are people in Pacifica, California?

About 33.8% of adults age 25 and over in Pacifica, California hold a bachelor's degree or higher.

What is the poverty rate in Pacifica, California?

About 2.9% of people in Pacifica, California live below the federal poverty line.

Has Pacifica, California grown since 1990?

Yes, Pacifica, California has grown since 1990. The population has added about 720 residents, a change of about 2 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →