With 11,561 people, Potrero Hill is a neighborhood in San Francisco. The median household earns $219,650, about 167% above the national median. This is an unusually credentialed place: 83% of adults have a four-year degree. The typical home is worth $1,637,980. Median rent is $3,159 a month. Households here earn about 56% more than in San Francisco as a whole. These figures are approximated by combining the 4 census tracts that make up Potrero Hill; the Census Bureau does not tabulate data for neighborhoods directly.
At a glance
Wealthier
above the US median
US median: $82,259
Younger
median age 36.2
US median: 38.9
More educated
83% hold a bachelor's degree
US average: 36%
Renter-heavy
51% owner-occupied
US average: 65%
Section 01
Population & growth
Total population
11,561
Population density
18,178 / sq mi
US average: 281
Median age
36.2
US average: 38.9
Land area
0.64 sq mi
Section 02
Income & economy
Median household income
$219,650
US average: $82,259
Per capita income
$130,472
US average: $44,673
Households earning $100K+
78.8%
US average: 53.3%
Poverty rate
9.5%
US average: 12.5%
Income inequality (Gini)
0.448
US average: 0.476
Workforce by industry, 2024
Arts, entertainment, food8%
US avg: 1.9%
Retail trade7.1%
US avg: 9.9%
Other services6.9%
US avg: 6.7%
Public administration5.2%
US avg: 4.8%
Information5%
US avg: 10.8%
Finance & insurance2.6%
US avg: 5.9%
Professional, scientific, technical2.5%
US avg: 5.1%
Wholesale trade1.8%
US avg: 6.9%
Transportation & warehousing1.3%
US avg: 2.2%
Agriculture, forestry, fishing0.1%
US avg: 1.6%
Manufacturing0.1%
US avg: 0.4%
Education & health services0.1%
US avg: 0.9%
Construction0%
US avg: 1.2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03
Housing
Median home value
$1,637,980
US average: $376,019
Median gross rent
$3,159
US average: $1,442
Owner-occupied
50.9%
49.1% rent
Vacancy rate
11.3%
US average: 10.0%
Persons per household
2.16 people
US average: 2.54
Owner cost-burdened
29.5%
US average: 22.9%
Renter cost-burdened
37.3%
US average: 47.4%
Afford Score
7.5
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04
Race & ethnicity
2024
White, non-Hispanic49.9%(5,771)
Black3.8%(442)
Hispanic / Latino13.4%(1,552)
Asian23.3%(2,688)
Other9.6%(1,108)
2024
White, non-Hispanic49.9%(5,771)
Black3.8%(442)
Hispanic / Latino13.4%(1,552)
Asian23.3%(2,688)
Other9.6%(1,108)
Diversity Score
84
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
How many people live in Potrero Hill, San Francisco, California?
Potrero Hill, San Francisco, California has about 11,561 residents according to the 2024 American Community Survey.
What is the median household income in Potrero Hill, San Francisco, California?
The typical household in Potrero Hill, San Francisco, California earns about $219,650 a year. Half of households make more than that, and half make less.
Is Potrero Hill, San Francisco, California expensive?
In Potrero Hill, San Francisco, California, the median home is worth about $1,637,980, and the typical rent is about $3,159 a month.
How educated are people in Potrero Hill, San Francisco, California?
About 82.7% of adults age 25 and over in Potrero Hill, San Francisco, California hold a bachelor's degree or higher.
What is the poverty rate in Potrero Hill, San Francisco, California?
About 9.5% of people in Potrero Hill, San Francisco, California live below the federal poverty line.
