With 149,358 people, Wichita Falls is a metro area. The typical home is worth $157,052, having more than doubled since 2000. About 25% of adults have finished a four-year degree. The average commute runs 16 minutes. The foreign-born share is 6%. Density works out to 57 people per square mile.
At a glance
Lower income
median household income $65,202, below the US median
US median: $82,259
Younger
median age 36.6
US median: 38.9
Less educated
25% hold a bachelor's degree
US average: 36%
Less affordable
home values up 45%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Wichita Falls
What changed most since 1990
Adults with a bachelor's degree15.9% → 24.9%(+9.0 pts)US over the same years: +15.3 pts
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)40.2%(4,765)
US avg: 26.4%
Gulf War (1990s)37.4%(4,432)
US avg: 24.3%
Vietnam era27.7%(3,287)
US avg: 33.1%
Korean War2.8%(336)
US avg: 4.5%
World War II0.8%(98)
US avg: 1%
Share of the 11,857 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Wichita Falls, decade by decade
Wichita Falls population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
140,375
$57,497
$108,450
15.9%
37.7
2000
151,524
$62,298
$108,003
19.3%
50.3
2010
151,306
$63,307
$125,224
19.9%
57.2
2020
148,128
$62,370
$129,069
23.1%
67.1
2024
149,358
$65,202
$157,052
24.9%
64.2
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
