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MICROPOLITAN AREA · 2020 ACS

Marshall Micro

Marshall, MN · 1 counties · 25,269 residents · 714.411 sq mi
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The short version

Marshall has lower-than-average household income, with a median household income of $57,274. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $152,700.

At a glance
Lower income
below the US median
US median: $66,278
Mid-age
median age 37.5
US median: 38.8
Less educated
26% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
25,269
−1%since 2000
from 25,425 in 2000
1990 – 2025
Population density
35 / sq mi
−1%since 2000
from 36 / sq mi in 2000
US average: 280
Median age
37.5
+10%since 2000
from 34.0 in 2000
US average: 38.8
Population, 1990 – 2024
25K25K25K26K26K1990201020202024Marshall
202426K
1990201020202024
Section 02

Income & economy

Median household income
$57,274
−2%inflation adjusted, since 2000
from $38,996 in 2000
US average: $66,278
1990 – 2024
Per capita income
$30,706
+70%since 2000
from $18,013 in 2000
US average: $35,364
Households earning $100K+
38.8%
+12.7 ptssince 2009
from 26.2% in 2009
US average: 43.9%
Poverty rate
12.9%
+2.8 ptssince 2000
from 10.1% in 2000
US average: 12.8%
Workforce by industry, 2020
Information12.9%
US avg: 11.1%
Retail trade11.8%
US avg: 10%
Other services10%
US avg: 6.6%
Public administration8.8%
US avg: 4.7%
Agriculture, forestry, fishing7.6%
US avg: 1.7%
Construction7.4%
US avg: 1.2%
Wholesale trade6.1%
US avg: 6.7%
Finance & insurance4.1%
US avg: 5.5%
Professional, scientific, technical3.4%
US avg: 4.7%
Transportation & warehousing2.5%
US avg: 2.5%
Education & health services0.7%
US avg: 0.8%
Arts, entertainment, food0.6%
US avg: 2%
Manufacturing0.1%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$152,700
+23%inflation adjusted, since 2000
from $82,400 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$687
+3%inflation adjusted, since 2000
from $445 in 2000
US average: $1,124
Owner-occupied
66.4%
−2.0 ptssince 2000
from 68.4% in 2000
33.6% rent
Afford Score
2.7
+26%since 2000
from 2.1 in 2000
1990 – 2024
RELATED:See current rent listings in Marshall on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic91.8%(23,338)
Black1.4%(364)
Hispanic / Latino4%(1,009)
Asian1.7%(423)
Other0%
Diversity Score17%(4,313)
Segregation Score0%
2020
White, non-Hispanic81.3%(20,535)
Black3.6%(906)
Hispanic / Latino6.9%(1,744)
Asian5%(1,263)
Other2.2%(565)
Diversity Score39.6%(10,006)
Segregation Score27.4%(6,930)
Diversity Score
40
+133%since 2000
from 17 in 2000
1990 – 2024
Segregation Score
27
Section 05

Education

Bachelor's degree or higher
26.4%
+4.9 ptssince 2000
from 21.4% in 2000
US average: 32.9%
High school or higher
93.0%
+10.4 ptssince 2000
from 82.6% in 2000
US average: 88.5%
Graduate degree
7.0%
+1.5 ptssince 2000
from 5.4% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
15.2 min
+51%since 2000
from 10.0 min in 2000
US average: 26.9
Drive alone to work
77.2%
+1.0 ptssince 2009
from 76.2% in 2009
US average: 75.1%
No vehicle available
6.5%
−1.7 ptssince 2009
from 8.2% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
3.1%
−0.8 ptssince 2011
from 3.9% in 2011
US average: 5.4%
Labor force participation
68.5%
−4.4 ptssince 2011
from 73.0% in 2011
US average: 63.4%
Management & professional
35.9%
−29.5 ptssince 2009
from 65.4% in 2009
US average: 39.3%
Section 08

People & community

Male
49.3%
−0.3 ptssince 2009
from 49.5% in 2009
Female
50.7%
+0.3 ptssince 2009
from 50.5% in 2009
Foreign born
7.4%
+2.9 ptssince 2009
from 4.4% in 2009
US average: 13.5%
Uninsured
6.3%
−85.9 ptssince 2013
from 92.2% in 2013
US average: 8.8%
In this metro

Principal cities

MarshallCENTRAL14,171
What's inside

1 component county

Lyon CountyCENTRAL25,684
Drill deeper

Metros similar to Marshall

Ottawa
Pop 26,299
Fallon
Pop 25,851
Fredericksburg
Pop 28,527
Lexington
Pop 26,255
Places similar to Marshall
Head to head

Compare Marshall side by side

MARSHALL VS
Ottawa
Income$77,207+35%
Home value$198,700+30%
Population26,299+2%
SEE FULL COMPARISON →
MARSHALL VS
Fallon
Income$79,163+38%
Home value$329,900+116%
Population25,851+1%
SEE FULL COMPARISON →
MARSHALL VS
Fredericksburg
Income$76,162+33%
Home value$460,700+202%
Population28,527+11%
SEE FULL COMPARISON →
MARSHALL VS
Lexington
Income$70,472+23%
Home value$171,043+12%
Population26,255+2%
SEE FULL COMPARISON →
Frequently asked

How many people live in Marshall, MN?

Marshall, MN has about 25,269 residents according to the 2020 American Community Survey.

What is the median household income in Marshall, MN?

The typical household in Marshall, MN earns about $57,274 a year. Half of households make more than that, and half make less.

Is Marshall, MN expensive?

In Marshall, MN, the median home is worth about $152,700, and the typical rent is about $687 a month.

How educated are people in Marshall, MN?

About 26.4% of adults age 25 and over in Marshall, MN hold a bachelor's degree or higher.

What is the poverty rate in Marshall, MN?

About 12.9% of people in Marshall, MN live below the federal poverty line.

Has Marshall, MN grown since 1990?

Yes, Marshall, MN has grown since 1990. The population has added about 480 residents, a change of about 2 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

How we source and harmonize this data →