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CITY

Marshall

Minnesota · 14,171 residents (2025 est.) · 10.341 sq mi
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The short version

Marshall has lower-than-average household income, with a median household income of $68,566. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $210,300.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 35.9
US median: 38.9
Average education
36% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
13,896
+9%since 2000
from 12,735 in 2000
1990 – 2025
Population density
1,344 / sq mi
+9%since 2000
from 1,232 / sq mi in 2000
US average: 281
Median age
35.9
+20%since 2000
from 30.0 in 2000
US average: 38.9

PEP 2025 EST:14,171 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
12K12K13K14K14K1990201020202024Marshall
202414K
1990201020202024
Section 02

Income & economy

Median household income
$68,566
−1%inflation adjusted, since 2000
from $37,950 in 2000
US average: $82,259
1990 – 2024
Per capita income
$38,548
+107%since 2000
from $18,588 in 2000
US average: $44,673
Households earning $100K+
45.6%
+21.5 ptssince 2009
from 24.2% in 2009
US average: 53.3%
Poverty rate
16.9%
+4.4 ptssince 2000
from 12.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.485
+9%since 2010
from 0.446 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade13.6%
US avg: 9.9%
Information12.8%
US avg: 10.8%
Other services10.3%
US avg: 6.7%
Public administration9.5%
US avg: 4.8%
Wholesale trade3.3%
US avg: 6.9%
Finance & insurance2.6%
US avg: 5.9%
Transportation & warehousing1.7%
US avg: 2.2%
Professional, scientific, technical1.6%
US avg: 5.1%
Arts, entertainment, food1.3%
US avg: 1.9%
Agriculture, forestry, fishing1.2%
US avg: 1.6%
Construction1%
US avg: 1.2%
Education & health services1%
US avg: 0.9%
Manufacturing0.2%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$210,300
+25%inflation adjusted, since 2000
from $92,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$779
−8%inflation adjusted, since 2000
from $464 in 2000
US average: $1,442
Owner-occupied
62.9%
+6.3 ptssince 2000
from 56.7% in 2000
37.1% rent
Vacancy rate
10.8%
+6.1 ptssince 2009
from 4.6% in 2009
US average: 10.0%
Owner cost-burdened
16.9%
−4.1 ptssince 2009
from 21.0% in 2009
US average: 22.9%
Renter cost-burdened
41.3%
−5.4 ptssince 2009
from 46.7% in 2009
US average: 47.4%
Afford Score
3.1
+26%since 2000
from 2.4 in 2000
1990 – 2024
Gentrification Score
43
RELATED:See current rent listings in Marshall on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic88.7%(11,290)
Black2.7%(341)
Hispanic / Latino5.9%(755)
Asian1.5%(192)
Other0%
Diversity Score23.7%(3,021)
2024
White, non-Hispanic78.2%(10,871)
Black4.7%(649)
Hispanic / Latino6.5%(907)
Asian6.2%(855)
Other4.4%(614)
Diversity Score47%(6,528)
Diversity Score
47
+98%since 2000
from 24 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
35.5%
+6.9 ptssince 2000
from 28.6% in 2000
US average: 35.6%
High school or higher
90.7%
+8.0 ptssince 2000
from 82.7% in 2000
US average: 89.6%
Graduate degree
11.0%
+3.4 ptssince 2000
from 7.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
10.7 min
+21%since 2000
from 8.8 min in 2000
US average: 26.5
Drive alone to work
69.3%
−8.5 ptssince 2009
from 77.8% in 2009
US average: 68.9%
Carpooled to work
8.7%
+0.4 ptssince 2009
from 8.2% in 2009
US average: 8.5%
Public transit
0.9%
−1.5 ptssince 2009
from 2.4% in 2009
US average: 3.2%
Worked from home
11.9%
+9.3 ptssince 2009
from 2.6% in 2009
US average: 15.0%
Walked to work
5.3%
−2.4 ptssince 2009
from 7.7% in 2009
US average: 2.4%
Biked to work
0.7%
−0.3 ptssince 2009
from 0.9% in 2009
US average: 0.4%
No vehicle available
12.2%
−0.2 ptssince 2009
from 12.4% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.7%
+0.4 ptssince 2011
from 3.3% in 2011
US average: 5.2%
Labor force participation
66.1%
−8.0 ptssince 2011
from 74.1% in 2011
US average: 63.5%
Self-employed
15.7%
−0.5 ptssince 2009
from 16.2% in 2009
US average: 13.1%
Management & professional
40.9%
−24.6 ptssince 2009
from 65.6% in 2009
US average: 42.5%
Section 08

People & community

Male
47.7%
−1.4 ptssince 2009
from 49.1% in 2009
Female
52.3%
+1.4 ptssince 2009
from 50.9% in 2009
Foreign born
7.2%
+1.0 ptssince 2009
from 6.3% in 2009
US average: 14.1%
Veterans
6.6%
−41.3 ptssince 2009
from 47.9% in 2009
US average: 6.2%
With a disability
15.2%
+4.1 ptssince 2012
from 11.1% in 2012
US average: 13.3%
Uninsured
5.9%
−85.5 ptssince 2013
from 91.4% in 2013
US average: 8.4%
Broadband at home
92.6%
+10.4 ptssince 2017
from 82.2% in 2017
US average: 91.0%
English only at home
87.2%
+2.1 ptssince 2016
from 85.1% in 2016
US average: 77.7%
Spanish at home
5.6%
−1.1 ptssince 2016
from 6.8% in 2016
US average: 13.6%
Drill deeper

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Compare Marshall to nearby cities

MARSHALL VS
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Income$63,493−7%
Home value$265,500+26%
Population25,355+79%
SEE FULL COMPARISON →
MARSHALL VS
Worthington
Income$61,797−10%
Home value$210,300same
Population13,979−1%
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MARSHALL VS
Willmar
Income$62,280−9%
Home value$198,400−6%
Population22,001+55%
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MARSHALL VS
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Income$64,449−6%
Home value$204,200−3%
Population13,863−2%
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Frequently asked

How many people live in Marshall, Minnesota?

Marshall, Minnesota has about 13,896 residents according to the 2024 American Community Survey.

What is the median household income in Marshall, Minnesota?

The typical household in Marshall, Minnesota earns about $68,566 a year. Half of households make more than that, and half make less.

Is Marshall, Minnesota expensive?

In Marshall, Minnesota, the median home is worth about $210,300, and the typical rent is about $779 a month.

How educated are people in Marshall, Minnesota?

About 35.5% of adults age 25 and over in Marshall, Minnesota hold a bachelor's degree or higher.

What is the poverty rate in Marshall, Minnesota?

About 16.9% of people in Marshall, Minnesota live below the federal poverty line.

Has Marshall, Minnesota grown since 1990?

Yes, Marshall, Minnesota has grown since 1990. The population has added about 1,873 residents, a change of about 16 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →