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MICROPOLITAN AREA · 2010 ACS

Branson Micro

Branson, MO · 1 counties · 51,675 residents · 632.263 sq mi
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The short version

Branson has notably lower household income than the US average, with a median household income of $39,026. Population has grown 30% since 2000. Median home value has risen by half since 2000, reaching $132,100.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 40.7
US median: 37.2
Less educated
20% hold a bachelor's degree
US average: 28%
Less affordable
home values up 29%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
51,675
+30%since 2000
from 39,703 in 2000
1990 – 2025
Population density
82 / sq mi
+30%since 2000
from 63 / sq mi in 2000
US average: 261
Median age
40.7
+5%since 2000
from 38.8 in 2000
US average: 37.2
Population, 1990 – 2024
22K32K41K50K60K1990201020202024Branson
202457K
1990201020202024
Section 02

Income & economy

Median household income
$39,026
Unchangedinflation adjusted, since 2000
from $30,898 in 2000
US average: $52,703
1990 – 2024
Per capita income
$21,474
+24%since 2000
from $17,267 in 2000
US average: $27,286
Households earning $100K+
18.9%
+0.9 ptssince 2009
from 18.0% in 2009
US average: 33.3%
Poverty rate
14.8%
+2.4 ptssince 2000
from 12.4% in 2000
US average: 13.8%
Income inequality (Gini)
0.456
US average: 0.461
Workforce by industry, 2010
Information14.8%
US avg: 11.5%
Wholesale trade9.4%
US avg: 7.2%
Other services5.7%
US avg: 7%
Finance & insurance4.1%
US avg: 5.1%
Professional, scientific, technical2.8%
US avg: 4.2%
Retail trade2.8%
US avg: 10.9%
Arts, entertainment, food2.5%
US avg: 2.4%
Public administration2.4%
US avg: 4.9%
Education & health services1.3%
US avg: 0.9%
Transportation & warehousing1.1%
US avg: 3.1%
Agriculture, forestry, fishing0.8%
US avg: 1.9%
Construction0.6%
US avg: 1.4%
Manufacturing0.2%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$132,100
+29%inflation adjusted, since 2000
from $81,000 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$655
+7%inflation adjusted, since 2000
from $483 in 2000
US average: $853
Owner-occupied
40.1%
−28.8 ptssince 2000
from 68.9% in 2000
36.1% rent
Vacancy rate
25.5%
+5.5 ptssince 2009
from 20.0% in 2009
US average: 12.1%
Owner cost-burdened
26.4%
+2.5 ptssince 2009
from 23.9% in 2009
US average: 30.9%
Renter cost-burdened
39.2%
+6.6 ptssince 2009
from 32.6% in 2009
US average: 46.8%
Afford Score
3.4
+29%since 2000
from 2.6 in 2000
1990 – 2024
RELATED:See current rent listings in Branson on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic94.8%(37,651)
Black0.3%(129)
Hispanic / Latino2.4%(962)
Asian0.3%(136)
Other0%
Diversity Score7.7%(3,052)
2010
White, non-Hispanic91.1%(47,083)
Black0.8%(405)
Hispanic / Latino4.8%(2,494)
Asian0.6%(329)
Other3.2%(1,663)
Diversity Score22%(11,363)
Diversity Score
22
+186%since 2000
from 8 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
20.0%
+5.0 ptssince 2000
from 14.9% in 2000
US average: 27.9%
High school or higher
86.6%
+5.2 ptssince 2000
from 81.4% in 2000
US average: 84.9%
Graduate degree
5.7%
+0.9 ptssince 2000
from 4.7% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
20.3 min
+37%since 2000
from 14.8 min in 2000
US average: 25.2
Drive alone to work
78.9%
+0.1 ptssince 2009
from 78.8% in 2009
US average: 76.2%
Carpooled to work
14.4%
Unchangedsince 2009
from 14.4% in 2009
US average: 10.4%
Public transit
0.3%
+0.3 ptssince 2009
from 0.0% in 2009
US average: 4.7%
Worked from home
4.4%
−0.3 ptssince 2009
from 4.7% in 2009
US average: 4.1%
Walked to work
1.7%
−0.1 ptssince 2009
from 1.8% in 2009
US average: 2.8%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
No vehicle available
3.7%
+0.2 ptssince 2009
from 3.5% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
10.5%
Unchangedsince 2009
from 10.4% in 2009
US average: 12.9%
Management & professional
28.2%
−36.2 ptssince 2009
from 64.3% in 2009
US average: 35.2%
Section 08

People & community

Male
48.8%
+0.2 ptssince 2009
from 48.6% in 2009
Female
51.2%
−0.2 ptssince 2009
from 51.4% in 2009
Foreign born
3.1%
+0.4 ptssince 2009
from 2.7% in 2009
US average: 12.8%
Veterans
13.6%
−34.2 ptssince 2009
from 47.9% in 2009
US average: 9.9%
In this metro

Principal cities

BransonCENTRAL12,921
What's inside

1 component county

Taney CountyCENTRAL57,001
Drill deeper

Metros similar to Branson

Danville
Pop 56,985
Henderson
Pop 57,184
Athens
Pop 63,197
Durant
Pop 51,367
Places similar to Branson
Head to head

Compare Branson side by side

BRANSON VS
Danville
Income$57,306+47%
Home value$182,234+38%
Population56,985same
SEE FULL COMPARISON →
BRANSON VS
Henderson
Income$59,026+51%
Home value$158,636+20%
Population57,184same
SEE FULL COMPARISON →
BRANSON VS
Athens
Income$56,001+43%
Home value$185,000+40%
Population63,197+11%
SEE FULL COMPARISON →
BRANSON VS
Durant
Income$57,225+47%
Home value$174,900+32%
Population51,367−10%
SEE FULL COMPARISON →
Frequently asked

How many people live in Branson, MO?

Branson, MO has about 51,675 residents according to the 2010 American Community Survey.

What is the median household income in Branson, MO?

The typical household in Branson, MO earns about $39,026 a year. Half of households make more than that, and half make less.

Is Branson, MO expensive?

In Branson, MO, the median home is worth about $132,100, and the typical rent is about $655 a month.

How educated are people in Branson, MO?

About 20.0% of adults age 25 and over in Branson, MO hold a bachelor's degree or higher.

What is the poverty rate in Branson, MO?

About 14.8% of people in Branson, MO live below the federal poverty line.

Has Branson, MO grown since 1990?

Yes, Branson, MO has grown since 1990. The population has added about 26,114 residents, a change of about 102 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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