COUNTY · 1990 CENSUS

Iowa County

Wisconsin · 20,150 residents · 763 sq mi

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The short version

With 20,150 people, Iowa County is a county in Wisconsin. The typical home is worth $46,500. The average commute runs 31 minutes. Owners hold 73% of the housing stock. About 13% of adults have finished a four-year degree. Median rent is $323 a month.

At a glance

Lower income

below the US median

US median: $30,130

Mid-age

median age 33.2

US median: 33.0

Less educated

13% hold a bachelor's degree

US average: 20%

More affordable

home values down 39%, inflation adjusted

US median home: $93,722

Section 01

Population & growth

Total population

20,150

−12%vs 2000

vs 22,780 in 2000

1990 – 2025

Median age

33.2

−10%vs 2000

vs 37.1 in 2000

US average: 33.0

Land area

763 sq mi

Population, 1990 – 2024

202424K

Age distribution, 1990

Under 57.8%(1,581)

US avg: 7.3%

5 to 98.5%(1,710)

US avg: 7.3%

10 to 147.9%(1,596)

US avg: 6.9%

15 to 196.6%(1,325)

US avg: 7.1%

20 to 245.9%(1,191)

US avg: 7.5%

25 to 3416.4%(3,307)

US avg: 17.5%

35 to 4414.7%(2,966)

US avg: 15.1%

45 to 549.2%(1,851)

US avg: 10.2%

55 to 648.7%(1,756)

US avg: 8.5%

65 to 748%(1,618)

US avg: 7.3%

75 to 844.6%(917)

US avg: 4%

85 and over1.6%(332)

US avg: 1.2%

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Section 02

Income & economy

Median household income

$25,914

−20%inflation adjusted, since 2000

vs $42,518 in 2000

US average: $30,130

1990 – 2024

Per capita income

$11,339

−42%vs 2000

vs $19,497 in 2000

US average: $14,340

Poverty rate

10.0%

+2.7 ptsvs 2000

vs 7.3% in 2000

US average: 13.2%

Section 03

Housing

Median home value

$46,500

−39%inflation adjusted, since 2000

vs $99,700 in 2000

US average: $93,722

1990 – 2024

Median gross rent

$323

−15%inflation adjusted, since 2000

vs $502 in 2000

US average: $450

Owner-occupied

72.5%

−3.3 ptsvs 2000

vs 75.9% in 2000

27.5% rent

Section 04

Race & ethnicity

2000

White, non-Hispanic98.5%(22,428)

Black0.2%(36)

Hispanic / Latino0.3%(75)

Asian0.3%(78)

Other0%

1990

White, non-Hispanic99.8%(20,109)

Black0%(7)

Hispanic / Latino0.2%(39)

Asian0%(8)

Other0.1%(26)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin

Mexican1.5%(350)

Central American0.3%(79)

Spaniard0.2%(40)

Honduran0.2%(37)

Costa Rican0.1%(30)

South American0.1%(30)

Puerto Rican0.1%(22)

Chilean0%(11)

Nicaraguan0%(5)

Argentine0%(4)

Peruvian0%(4)

Colombian0%(3)

+ 2 more hispanic origin groups with data

Uruguayan0%(3)

Cuban0%(2)

Asian origin

Asian Indian0.4%(105)

Chinese0.1%(32)

Filipino0.1%(27)

Thai0.1%(18)

Hmong0.1%(12)

Korean0%(3)

Japanese0%(2)

Ancestry

German37.1%(8,853)

English15.4%(3,674)

Irish15%(3,578)

Norwegian10.8%(2,587)

Swiss3.1%(736)

American3%(708)

Czech2.4%(563)

French2.2%(531)

Italian2.2%(520)

Polish2.1%(500)

Scottish1.4%(346)

Swedish1.4%(330)

+ 31 more ancestry groups with data

Dutch0.9%(226)

Welsh0.8%(192)

Danish0.5%(117)

French Canadian0.4%(106)

Subsaharan African0.4%(100)

Scotch-Irish0.3%(66)

British0.2%(57)

Lithuanian0.2%(48)

Greek0.2%(47)

Russian0.2%(47)

Ukrainian0.2%(43)

Belgian0.1%(33)

Austrian0.1%(30)

Hungarian0.1%(28)

Brazilian0.1%(18)

Finnish0.1%(18)

Serbian0.1%(16)

Slovak0.1%(12)

Nigerian0%(10)

Romanian0%(9)

Latvian0%(7)

Slovene0%(7)

Croatian0%(6)

Arab0%(5)

Ethiopian0%(5)

Egyptian0%(3)

Canadian0%(3)

West Indian0%(3)

Lebanese0%(2)

Armenian0%(1)

Somali0%(1)

RANKED:Largest German population · Largest English population · Largest Irish population · Largest Norwegian population · Largest Swiss population

Section 05

Education

Bachelor's degree or higher

13.3%

−5.2 ptsvs 2000

vs 18.5% in 2000

US average: 20.3%

High school or higher

80.6%

−7.9 ptsvs 2000

vs 88.5% in 2000

US average: 75.2%

Graduate degree

3.9%

−1.3 ptsvs 2000

vs 5.3% in 2000

US average: 7.1%

Section 06

Commute & transportation

Average commute

30.5 min

+65%vs 2000

vs 18.5 min in 2000

US average: 21.9

Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status (2024)

Men 15+

Never married31.2%(3,116)

Married55.2%(5,515)

Widowed3.2%(316)

Divorced10.4%(1,042)

Women 15+

Never married22.9%(2,222)

Married56.4%(5,468)

Widowed8.7%(844)

Divorced11.9%(1,156)

SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024

Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

Uninsured

3.4%

−4.8 ptssince 2013

from 8.2% in 2013

US average: 8.4%

Employer-based

62.8%

−0.3 ptssince 2020

from 63.1% in 2020

US average: 54.8%

Direct-purchase

19.5%

+0.7 ptssince 2020

from 18.8% in 2020

US average: 13.8%

Medicare

22.8%

+2.3 ptssince 2020

from 20.5% in 2020

US average: 18.4%

Medicaid

15.0%

+0.8 ptssince 2020

from 14.2% in 2020

US average: 20.9%

VA health care

2.5%

Unchangedsince 2020

from 2.5% in 2020

US average: 2.2%

Any private

79.5%

−0.9 ptssince 2020

from 80.4% in 2020

US average: 67.1%

Any public

35.4%

+3.8 ptssince 2020

from 31.6% in 2020

US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024

Gulf War (2001 or later)10.6%(117)

US avg: 26.4%

Gulf War (1990s)21.2%(234)

US avg: 24.3%

Vietnam era42.8%(472)

US avg: 33.1%

Korean War4.4%(48)

US avg: 4.5%

World War II2.1%(23)

US avg: 1%

Share of the 1,102 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

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