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CITY · 2020 ACS

Missoula

Montana · 73,489 residents · 34.814 sq mi
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The short version

Missoula has lower-than-average household income, with a median household income of $50,947. Population has grown 29% since 2000. 51% of adults hold a bachelor's degree or higher, well above the national rate of 33%. Median home value has more than doubled since 2000, reaching $301,700. 51% of adults hold a bachelor's degree, well above the US average, yet household income trails the national figure — a profile common to graduate-student tracts and academic hubs.

At a glance
Lower income
below the US median
US median: $66,278
Younger
median age 35.0
US median: 38.8
More educated
51% hold a bachelor's degree
US average: 33%
Less affordable
home values up 57%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
73,489
+29%since 2000
from 57,053 in 2000
1990 – 2025
Population density
2,111 / sq mi
+29%since 2000
from 1,639 / sq mi in 2000
US average: 280
Median age
35.0
+16%since 2000
from 30.3 in 2000
US average: 38.8
Population, 1990 – 2024
40K50K60K70K80K1990201020202024Missoula
202477K
1990201020202024
Section 02

Income & economy

Median household income
$50,947
+12%inflation adjusted, since 2000
from $30,366 in 2000
US average: $66,278
1990 – 2024
Per capita income
$32,645
+90%since 2000
from $17,166 in 2000
US average: $35,364
Households earning $100K+
33.0%
+13.7 ptssince 2009
from 19.3% in 2009
US average: 43.9%
Poverty rate
16.8%
−3.0 ptssince 2000
from 19.7% in 2000
US average: 12.8%
Workforce by industry, 2020
Information14.5%
US avg: 11.1%
Other services5.4%
US avg: 6.6%
Finance & insurance5%
US avg: 5.5%
Wholesale trade5%
US avg: 6.7%
Professional, scientific, technical4.6%
US avg: 4.7%
Public administration3.5%
US avg: 4.7%
Retail trade3.1%
US avg: 10%
Arts, entertainment, food2.3%
US avg: 2%
Agriculture, forestry, fishing2%
US avg: 1.7%
Construction1.7%
US avg: 1.2%
Transportation & warehousing1.5%
US avg: 2.5%
Education & health services0.4%
US avg: 0.8%
Manufacturing0.3%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$301,700
+57%inflation adjusted, since 2000
from $127,900 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$900
+14%inflation adjusted, since 2000
from $524 in 2000
US average: $1,124
Owner-occupied
47.5%
−2.8 ptssince 2000
from 50.2% in 2000
52.5% rent
Afford Score
5.9
+41%since 2000
from 4.2 in 2000
1990 – 2024
RELATED:See current rent listings in Missoula on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.6%(52,843)
Black0.4%(201)
Hispanic / Latino1.8%(1,004)
Asian1.2%(697)
Other0%
Diversity Score8.5%(4,833)
2020
White, non-Hispanic83%(60,972)
Black0.8%(585)
Hispanic / Latino6.2%(4,568)
Asian1.4%(1,026)
Other6.1%(4,485)
Diversity Score33.4%(24,556)
Diversity Score
33
+294%since 2000
from 8 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
51.0%
+13.0 ptssince 2000
from 38.0% in 2000
US average: 32.9%
High school or higher
96.3%
+4.8 ptssince 2000
from 91.5% in 2000
US average: 88.5%
Graduate degree
19.2%
+6.7 ptssince 2000
from 12.5% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
15.8 min
+62%since 2000
from 9.7 min in 2000
US average: 26.9
Drive alone to work
71.5%
+3.6 ptssince 2009
from 67.9% in 2009
US average: 75.1%
No vehicle available
7.6%
−0.7 ptssince 2009
from 8.2% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
5.0%
−2.6 ptssince 2011
from 7.6% in 2011
US average: 5.4%
Labor force participation
73.3%
+4.2 ptssince 2011
from 69.1% in 2011
US average: 63.4%
Management & professional
39.6%
−24.5 ptssince 2009
from 64.0% in 2009
US average: 39.3%
Section 08

People & community

Male
49.8%
+0.4 ptssince 2009
from 49.4% in 2009
Female
50.2%
−0.4 ptssince 2009
from 50.6% in 2009
Foreign born
3.2%
+0.5 ptssince 2009
from 2.7% in 2009
US average: 13.5%
Uninsured
6.3%
−76.5 ptssince 2013
from 82.8% in 2013
US average: 8.8%
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Compare Missoula to nearby cities

MISSOULA VS
Anaconda-Deer Lodge County
Income$57,527+13%
Home value$231,700−23%
Population9,709−88%
SEE FULL COMPARISON →
MISSOULA VS
Kalispell
Income$63,415+24%
Home value$428,000+42%
Population31,851−60%
SEE FULL COMPARISON →
MISSOULA VS
Butte-Silver Bow
Income$61,857+21%
Home value$257,800−15%
Population35,469−55%
SEE FULL COMPARISON →
MISSOULA VS
Helena Valley West Central
Income$90,082+77%
Home value$367,200+22%
Population8,056−90%
SEE FULL COMPARISON →
Frequently asked

How many people live in Missoula, Montana?

Missoula, Montana has about 73,489 residents according to the 2020 American Community Survey.

What is the median household income in Missoula, Montana?

The typical household in Missoula, Montana earns about $50,947 a year. Half of households make more than that, and half make less.

Is Missoula, Montana expensive?

In Missoula, Montana, the median home is worth about $301,700, and the typical rent is about $900 a month.

How educated are people in Missoula, Montana?

About 51.0% of adults age 25 and over in Missoula, Montana hold a bachelor's degree or higher.

What is the poverty rate in Missoula, Montana?

About 16.8% of people in Missoula, Montana live below the federal poverty line.

Has Missoula, Montana grown since 1990?

Yes, Missoula, Montana has grown since 1990. The population has added about 30,571 residents, a change of about 71 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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