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MICROPOLITAN AREA

Red Bluff Micro

Red Bluff, CA · 1 counties · 64,665 residents (2025 est.) · 2,949.137 sq mi
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The short version

Red Bluff has lower-than-average household income, with a median household income of $63,784. Population has grown 16% since 2000. 19% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than tripled since 2000, reaching $339,600.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 40.0
US median: 38.9
Less educated
19% hold a bachelor's degree
US average: 36%
Less affordable
home values up 92%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
65,167
+16%since 2000
from 56,039 in 2000
1990 – 2025
Population density
22 / sq mi
+16%since 2000
from 19 / sq mi in 2000
US average: 281
Median age
40.0
+6%since 2000
from 37.8 in 2000
US average: 38.9

PEP 2025 EST:64,665 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
48K53K58K63K67K1990201020202024Red Bluff
202465K
1990201020202024
Section 02

Income & economy

Median household income
$63,784
+12%inflation adjusted, since 2000
from $31,206 in 2000
US average: $82,259
1990 – 2024
Per capita income
$36,168
+129%since 2000
from $15,793 in 2000
US average: $44,673
Households earning $100K+
43.7%
+23.8 ptssince 2009
from 19.9% in 2009
US average: 53.3%
Poverty rate
15.6%
−1.7 ptssince 2000
from 17.3% in 2000
US average: 12.5%
Income inequality (Gini)
0.500
+10%since 2010
from 0.453 in 2010
US average: 0.476
Workforce by industry, 2024
Information12.8%
US avg: 10.8%
Agriculture, forestry, fishing9%
US avg: 1.6%
Construction8.9%
US avg: 1.2%
Retail trade8.7%
US avg: 9.9%
Wholesale trade7.1%
US avg: 6.9%
Finance & insurance5.9%
US avg: 5.9%
Professional, scientific, technical4.8%
US avg: 5.1%
Other services2.7%
US avg: 6.7%
Public administration1.6%
US avg: 4.8%
Education & health services1.1%
US avg: 0.9%
Transportation & warehousing0.9%
US avg: 2.2%
Arts, entertainment, food0.6%
US avg: 1.9%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$339,600
+92%inflation adjusted, since 2000
from $97,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,184
+34%inflation adjusted, since 2000
from $486 in 2000
US average: $1,442
Owner-occupied
67.1%
−0.5 ptssince 2000
from 67.6% in 2000
32.9% rent
Vacancy rate
10.0%
−1.3 ptssince 2009
from 11.2% in 2009
US average: 10.0%
Owner cost-burdened
28.6%
−5.9 ptssince 2009
from 34.5% in 2009
US average: 22.9%
Renter cost-burdened
49.7%
+1.3 ptssince 2009
from 48.5% in 2009
US average: 47.4%
Afford Score
5.3
+71%since 2000
from 3.1 in 2000
1990 – 2024
Gentrification Score
60
RELATED:See current rent listings in Red Bluff on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic78.5%(43,972)
Black0.5%(279)
Hispanic / Latino15.8%(8,871)
Asian0.8%(423)
Other0%
Diversity Score37.3%(20,879)
Segregation Score0%
2024
White, non-Hispanic61.4%(40,017)
Black0.8%(531)
Hispanic / Latino29.1%(18,941)
Asian1.7%(1,119)
Other7%(4,559)
Diversity Score66.6%(43,433)
Segregation Score28.3%(18,458)
Diversity Score
67
+79%since 2000
from 37 in 2000
1990 – 2024
Segregation Score
28
+4%since 2020
from 27 in 2020
Section 05

Education

Bachelor's degree or higher
19.3%
+8.0 ptssince 2000
from 11.3% in 2000
US average: 35.6%
High school or higher
87.2%
+11.5 ptssince 2000
from 75.7% in 2000
US average: 89.6%
Graduate degree
5.3%
+2.3 ptssince 2000
from 2.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
23.4 min
+52%since 2000
from 15.4 min in 2000
US average: 26.5
Drive alone to work
76.6%
−1.1 ptssince 2009
from 77.7% in 2009
US average: 68.9%
Carpooled to work
10.0%
−1.4 ptssince 2009
from 11.3% in 2009
US average: 8.5%
Public transit
0.1%
−0.6 ptssince 2009
from 0.8% in 2009
US average: 3.2%
Worked from home
11.1%
+5.3 ptssince 2009
from 5.8% in 2009
US average: 15.0%
Walked to work
1.1%
−1.4 ptssince 2009
from 2.5% in 2009
US average: 2.4%
Biked to work
0.1%
−0.7 ptssince 2009
from 0.8% in 2009
US average: 0.4%
No vehicle available
6.1%
−0.1 ptssince 2009
from 6.3% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
5.9%
−7.7 ptssince 2011
from 13.6% in 2011
US average: 5.2%
Labor force participation
53.7%
−0.8 ptssince 2011
from 54.5% in 2011
US average: 63.5%
Self-employed
19.6%
+4.8 ptssince 2009
from 14.8% in 2009
US average: 13.1%
Management & professional
26.4%
−31.8 ptssince 2009
from 58.2% in 2009
US average: 42.5%
Section 08

People & community

Male
49.7%
+0.1 ptssince 2009
from 49.7% in 2009
Female
50.3%
−0.1 ptssince 2009
from 50.3% in 2009
Foreign born
11.1%
+0.5 ptssince 2009
from 10.6% in 2009
US average: 14.1%
Veterans
6.9%
−42.1 ptssince 2009
from 49.1% in 2009
US average: 6.2%
With a disability
18.0%
−1.0 ptssince 2012
from 19.0% in 2012
US average: 13.3%
Uninsured
6.6%
−76.5 ptssince 2013
from 83.1% in 2013
US average: 8.4%
Broadband at home
88.0%
+17.7 ptssince 2017
from 70.3% in 2017
US average: 91.0%
English only at home
78.8%
−2.2 ptssince 2016
from 81.0% in 2016
US average: 77.7%
Spanish at home
19.8%
+2.5 ptssince 2016
from 17.3% in 2016
US average: 13.6%
In this metro

Principal cities

Red BluffCENTRAL14,404
What's inside

1 component county

Tehama CountyCENTRAL64,665
Drill deeper

Metros similar to Red Bluff

Bloomsburg
Pop 66,193
Calhoun
Pop 61,701
Coos Bay
Pop 63,992
Cedar City
Pop 67,141
Places similar to Red Bluff
Head to head

Compare Red Bluff side by side

RED BLUFF VS
Bloomsburg
Income$64,644+1%
Home value$206,200−39%
Population66,193+2%
SEE FULL COMPARISON →
RED BLUFF VS
Calhoun
Income$63,650same
Home value$222,900−34%
Population61,701−5%
SEE FULL COMPARISON →
RED BLUFF VS
Coos Bay
Income$62,143−3%
Home value$337,800−1%
Population63,992−1%
SEE FULL COMPARISON →
RED BLUFF VS
Cedar City
Income$66,247+4%
Home value$379,000+12%
Population67,141+4%
SEE FULL COMPARISON →
Frequently asked

How many people live in Red Bluff, CA?

Red Bluff, CA has about 65,167 residents according to the 2024 American Community Survey.

What is the median household income in Red Bluff, CA?

The typical household in Red Bluff, CA earns about $63,784 a year. Half of households make more than that, and half make less.

Is Red Bluff, CA expensive?

In Red Bluff, CA, the median home is worth about $339,600, and the typical rent is about $1,184 a month.

How educated are people in Red Bluff, CA?

About 19.3% of adults age 25 and over in Red Bluff, CA hold a bachelor's degree or higher.

What is the poverty rate in Red Bluff, CA?

About 15.6% of people in Red Bluff, CA live below the federal poverty line.

Has Red Bluff, CA grown since 1990?

Yes, Red Bluff, CA has grown since 1990. The population has added about 15,542 residents, a change of about 31 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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