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METRO AREA · 2010 ACS

Canton Metro

Canton-Massillon, OH · 2 counties · 404,422 residents · 969.819 sq mi
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The short version

Canton has lower-than-average household income, with a median household income of $44,813. Population has held roughly steady since 2000. Median home value is $126,738.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 41.2
US median: 37.2
Less educated
20% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
404,422
−1%since 2000
from 406,934 in 2000
1990 – 2025
Population density
417 / sq mi
−1%since 2000
from 420 / sq mi in 2000
US average: 261
Median age
41.2
+8%since 2000
from 38.2 in 2000
US average: 37.2
Population, 1990 – 2024
393K397K401K405K410K1990201020202024Canton
2024400K
1990201020202024
Section 02

Income & economy

Median household income
$44,813
−10%inflation adjusted, since 2000
from $39,518 in 2000
US average: $52,703
1990 – 2024
Per capita income
$23,841
+18%since 2000
from $20,154 in 2000
US average: $27,286
Households earning $100K+
25.1%
+0.4 ptssince 2009
from 24.7% in 2009
US average: 33.3%
Poverty rate
12.7%
+3.4 ptssince 2000
from 9.3% in 2000
US average: 13.8%
Income inequality (Gini)
0.437
US average: 0.461
Workforce by industry, 2010
Retail trade18.9%
US avg: 10.9%
Information11.7%
US avg: 11.5%
Wholesale trade5.7%
US avg: 7.2%
Other services4.9%
US avg: 7%
Finance & insurance4.8%
US avg: 5.1%
Professional, scientific, technical3.9%
US avg: 4.2%
Public administration3.8%
US avg: 4.9%
Transportation & warehousing3%
US avg: 3.1%
Arts, entertainment, food1.7%
US avg: 2.4%
Agriculture, forestry, fishing1%
US avg: 1.9%
Education & health services0.9%
US avg: 0.9%
Construction0.7%
US avg: 1.4%
Manufacturing0.2%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$126,738
+1%inflation adjusted, since 2000
from $99,185 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$618
+1%inflation adjusted, since 2000
from $481 in 2000
US average: $853
Owner-occupied
48.2%
−24.7 ptssince 2000
from 72.9% in 2000
29.0% rent
Vacancy rate
9.0%
+0.2 ptssince 2009
from 8.8% in 2009
US average: 12.1%
Owner cost-burdened
23.8%
−0.6 ptssince 2009
from 24.4% in 2009
US average: 30.9%
Renter cost-burdened
43.6%
+1.0 ptssince 2009
from 42.7% in 2009
US average: 46.8%
Afford Score
2.8
+13%since 2000
from 2.5 in 2000
1990 – 2024
RELATED:See current rent listings in Canton on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic90.2%(367,203)
Black6.7%(27,192)
Hispanic / Latino0.9%(3,650)
Asian0.5%(2,073)
Other0%
Diversity Score19.1%(77,842)
2010
White, non-Hispanic88.4%(357,541)
Black7%(28,405)
Hispanic / Latino1.5%(6,203)
Asian0.7%(2,792)
Other2.3%(9,141)
Diversity Score26.4%(106,843)
Diversity Score
26
+38%since 2000
from 19 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
19.8%
+2.5 ptssince 2000
from 17.3% in 2000
US average: 27.9%
High school or higher
87.4%
+4.3 ptssince 2000
from 83.2% in 2000
US average: 84.9%
Graduate degree
6.7%
+0.8 ptssince 2000
from 5.9% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
22.0 min
+54%since 2000
from 14.2 min in 2000
US average: 25.2
Drive alone to work
85.0%
−0.1 ptssince 2009
from 85.2% in 2009
US average: 76.2%
Carpooled to work
8.4%
−0.2 ptssince 2009
from 8.5% in 2009
US average: 10.4%
Public transit
1.1%
Unchangedsince 2009
from 1.1% in 2009
US average: 4.7%
Worked from home
3.1%
+0.2 ptssince 2009
from 2.9% in 2009
US average: 4.1%
Walked to work
1.8%
+0.1 ptssince 2009
from 1.7% in 2009
US average: 2.8%
Biked to work
0.2%
Unchangedsince 2009
from 0.2% in 2009
US average: 0.5%
No vehicle available
6.8%
−0.2 ptssince 2009
from 7.0% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
11.3%
+0.3 ptssince 2009
from 11.0% in 2009
US average: 12.9%
Management & professional
30.3%
−32.3 ptssince 2009
from 62.6% in 2009
US average: 35.2%
Section 08

People & community

Male
48.5%
+0.2 ptssince 2009
from 48.3% in 2009
Female
51.5%
−0.2 ptssince 2009
from 51.7% in 2009
Foreign born
1.9%
Unchangedsince 2009
from 1.9% in 2009
US average: 12.8%
Veterans
11.7%
−35.7 ptssince 2009
from 47.4% in 2009
US average: 9.9%
In this metro

Principal cities

CantonCENTRAL69,001MassillonCENTRAL32,168
What's inside

2 component counties

Stark CountyCENTRAL373,771Carroll County26,475
Drill deeper

Metros similar to Canton

Tallahassee
Pop 397,442
Beaumont
Pop 399,310
Myrtle Beach
Pop 427,551
Montgomery
Pop 388,747
Places similar to Canton
Head to head

Compare Canton side by side

CANTON VS
Tallahassee
Income$65,550+46%
Home value$281,045+122%
Population397,442−1%
SEE FULL COMPARISON →
CANTON VS
Beaumont
Income$64,915+45%
Home value$175,597+39%
Population399,310same
SEE FULL COMPARISON →
CANTON VS
Myrtle Beach
Income$66,880+49%
Home value$287,700+127%
Population427,551+7%
SEE FULL COMPARISON →
CANTON VS
Montgomery
Income$65,224+46%
Home value$187,261+48%
Population388,747−3%
SEE FULL COMPARISON →
Frequently asked

How many people live in Canton-Massillon, OH?

Canton-Massillon, OH has about 404,422 residents according to the 2010 American Community Survey.

What is the median household income in Canton-Massillon, OH?

The typical household in Canton-Massillon, OH earns about $44,813 a year. Half of households make more than that, and half make less.

Is Canton-Massillon, OH expensive?

In Canton-Massillon, OH, the median home is worth about $126,738, and the typical rent is about $618 a month.

How educated are people in Canton-Massillon, OH?

About 19.8% of adults age 25 and over in Canton-Massillon, OH hold a bachelor's degree or higher.

What is the poverty rate in Canton-Massillon, OH?

About 12.7% of people in Canton-Massillon, OH live below the federal poverty line.

Has Canton-Massillon, OH grown since 1990?

Yes, Canton-Massillon, OH has grown since 1990. The population has added about 10,316 residents, a change of about 3 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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