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COUNTY · 2020 ACS

Grand Traverse County

Michigan · 95,238 residents · 464.336 sq mi
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The short version

Grand Traverse County has roughly average household income, with a median household income of $66,457. Population has grown 23% since 2000. Median home value has more than doubled since 2000, reaching $225,400.

At a glance
Average income
near the US median
US median: $66,278
Older
median age 43.4
US median: 38.8
More educated
38% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
95,238
+23%since 2000
from 77,654 in 2000
1990 – 2025
Population density
205 / sq mi
+23%since 2000
from 167 / sq mi in 2000
US average: 280
Median age
43.4
+15%since 2000
from 37.7 in 2000
US average: 38.8
Population, 1990 – 2024
61K71K80K90K99K1990201020202024Grand Traverse County
202496K
1990201020202024
Section 02

Income & economy

Median household income
$66,457
+2%inflation adjusted, since 2000
from $43,169 in 2000
US average: $66,278
1990 – 2024
Per capita income
$35,705
+61%since 2000
from $22,111 in 2000
US average: $35,364
Households earning $100K+
43.6%
+15.8 ptssince 2009
from 27.8% in 2009
US average: 43.9%
Poverty rate
10.2%
+4.3 ptssince 2000
from 5.9% in 2000
US average: 12.8%
Workforce by industry, 2020
Information13.3%
US avg: 11.1%
Retail trade10.1%
US avg: 10%
Wholesale trade7.9%
US avg: 6.7%
Other services6.8%
US avg: 6.6%
Public administration4.6%
US avg: 4.7%
Finance & insurance2.9%
US avg: 5.5%
Transportation & warehousing2.5%
US avg: 2.5%
Professional, scientific, technical2.3%
US avg: 4.7%
Arts, entertainment, food1.4%
US avg: 2%
Agriculture, forestry, fishing1.2%
US avg: 1.7%
Construction0.9%
US avg: 1.2%
Education & health services0.6%
US avg: 0.8%
Manufacturing0.4%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$225,400
+22%inflation adjusted, since 2000
from $123,300 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$965
+5%inflation adjusted, since 2000
from $614 in 2000
US average: $1,124
Owner-occupied
75.0%
−2.4 ptssince 2000
from 77.4% in 2000
25.0% rent
Afford Score
3.4
+19%since 2000
from 2.9 in 2000
1990 – 2024
RELATED:See current rent listings in Grand Traverse County on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic95.6%(74,258)
Black0.4%(295)
Hispanic / Latino1.5%(1,155)
Asian0.5%(382)
Other0%
Diversity Score5.9%(4,592)
Segregation Score0%
2020
White, non-Hispanic89.8%(85,543)
Black0.6%(583)
Hispanic / Latino3.2%(3,010)
Asian0.9%(813)
Other3.2%(3,064)
Diversity Score19%(18,085)
Segregation Score21.6%(20,572)
Diversity Score
19
+221%since 2000
from 6 in 2000
1990 – 2024
Segregation Score
22
Section 05

Education

Bachelor's degree or higher
38.4%
+12.3 ptssince 2000
from 26.1% in 2000
US average: 32.9%
High school or higher
95.4%
+6.1 ptssince 2000
from 89.3% in 2000
US average: 88.5%
Graduate degree
14.7%
+5.1 ptssince 2000
from 9.7% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
20.7 min
+61%since 2000
from 12.9 min in 2000
US average: 26.9
Drive alone to work
76.8%
−3.2 ptssince 2009
from 80.0% in 2009
US average: 75.1%
No vehicle available
5.8%
+1.0 ptssince 2009
from 4.8% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
3.8%
−5.0 ptssince 2011
from 8.8% in 2011
US average: 5.4%
Labor force participation
64.7%
−2.0 ptssince 2011
from 66.7% in 2011
US average: 63.4%
Management & professional
39.5%
−25.2 ptssince 2009
from 64.7% in 2009
US average: 39.3%
Section 08

People & community

Male
49.4%
−0.2 ptssince 2009
from 49.6% in 2009
Female
50.6%
+0.2 ptssince 2009
from 50.4% in 2009
Foreign born
2.4%
+0.7 ptssince 2009
from 1.7% in 2009
US average: 13.5%
Uninsured
6.1%
−81.4 ptssince 2013
from 87.5% in 2013
US average: 8.8%
Drill deeper

Places similar to Grand Traverse County

Walton County
Pop 93,288
Barrow County
Pop 99,773
Sutter County
Pop 98,787
St. Clair County
Pop 98,206
Places similar to Grand Traverse County
Head to head

Compare Grand Traverse County to nearby counties

GRAND TRAVERSE COUNTY VS
Kalkaska County
Income$68,578+3%
Home value$188,900−16%
Population18,693−81%
SEE FULL COMPARISON →
GRAND TRAVERSE COUNTY VS
Wexford County
Income$61,085−8%
Home value$170,400−24%
Population34,445−64%
SEE FULL COMPARISON →
GRAND TRAVERSE COUNTY VS
Antrim County
Income$72,054+8%
Home value$255,500+13%
Population24,698−74%
SEE FULL COMPARISON →
GRAND TRAVERSE COUNTY VS
Benzie County
Income$74,834+13%
Home value$285,700+27%
Population18,568−81%
SEE FULL COMPARISON →
Frequently asked

How many people live in Grand Traverse County, Michigan?

Grand Traverse County, Michigan has about 95,238 residents according to the 2020 American Community Survey.

What is the median household income in Grand Traverse County, Michigan?

The typical household in Grand Traverse County, Michigan earns about $66,457 a year. Half of households make more than that, and half make less.

Is Grand Traverse County, Michigan expensive?

In Grand Traverse County, Michigan, the median home is worth about $225,400, and the typical rent is about $965 a month.

How educated are people in Grand Traverse County, Michigan?

About 38.4% of adults age 25 and over in Grand Traverse County, Michigan hold a bachelor's degree or higher.

What is the poverty rate in Grand Traverse County, Michigan?

About 10.2% of people in Grand Traverse County, Michigan live below the federal poverty line.

Has Grand Traverse County, Michigan grown since 1990?

Yes, Grand Traverse County, Michigan has grown since 1990. The population has added about 30,965 residents, a change of about 48 percent over that period.

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Explore from here

24 census tracts (top 20 by population)
Census Tract 5503Census Tract 5506.02Census Tract 5505Census Tract 5501.01Census Tract 5507.01Census Tract 5514Census Tract 5509Census Tract 5504.02Census Tract 5511Census Tract 5502Census Tract 5510Census Tract 5513.02Census Tract 5507.02Census Tract 5508.02Census Tract 5515Census Tract 5512Census Tract 5501.02Census Tract 5506.01Census Tract 5513.03Census Tract 5504.01
7 ZIP codes
ZIP 49686ZIP 49685ZIP 49696ZIP 49649ZIP 49690ZIP 49637ZIP 49620
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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →