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CITY · 2020 ACS

Brown Deer

Wisconsin · 12,507 residents · 4.40 sq mi
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The short version

With 12,507 people, Brown Deer is a city in Wisconsin. At a median age of 42.8, this is an older place than the country as a whole. Median home value sits at $169,800. 39% of adults hold a bachelor's degree or higher. 8% of residents were born outside the United States. Getting to work takes 21 minutes on average.

At a glance
Average income
near the US median
US median: $66,278
Older
median age 42.8
US median: 38.8
More educated
39% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

12,507
+3%since 2000
from 12,170 in 2000
1990 – 2025
42.8
+1%since 2000
from 42.2 in 2000
US average: 38.8
Land area
4.40 sq mi
Population, 19902024
12K12K12K12K13K19902000201020202024Brown Deer
202413K
1990201020202024
Age distribution, 2020
Under 55.3%(666)
US avg: 5.6%
5 to 95.5%(685)
US avg: 6.1%
10 to 146.3%(793)
US avg: 6.5%
15 to 195.3%(668)
US avg: 6.6%
20 to 245%(628)
US avg: 6.7%
25 to 3412.6%(1,580)
US avg: 13.5%
35 to 4411.9%(1,489)
US avg: 12.7%
45 to 5412.7%(1,594)
US avg: 12.3%
55 to 6414.8%(1,850)
US avg: 13.1%
65 to 7411.6%(1,452)
US avg: 10%
75 to 846.2%(776)
US avg: 4.9%
85 and over2.6%(326)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$68,821
−10%inflation adjusted, since 2000
from $50,847 in 2000
US average: $66,278
1990 – 2024
$34,089
+33%since 2000
from $25,628 in 2000
US average: $35,364
Households earning $100K+
45.6%
+8.1 ptssince 2009
from 37.5% in 2009
US average: 43.9%
10.3%
+6.7 ptssince 2000
from 3.6% in 2000
US average: 12.8%
Workforce by industry, 2020
Information14.3%
US avg: 11.1%
Retail trade12%
US avg: 10%
Other services6.6%
US avg: 6.6%
Finance & insurance5.8%
US avg: 5.5%
Professional, scientific, technical5.4%
US avg: 4.7%
Public administration4.8%
US avg: 4.7%
Arts, entertainment, food4.5%
US avg: 2%
Wholesale trade1.8%
US avg: 6.7%
Transportation & warehousing1%
US avg: 2.5%
Education & health services0.4%
US avg: 0.8%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$169,800
−2%inflation adjusted, since 2000
from $114,900 in 2000
US average: $265,253
1990 – 2024
$952
−11%inflation adjusted, since 2000
from $713 in 2000
US average: $1,124
63.2%
−8.1 ptssince 2000
from 71.2% in 2000
36.8% rent
2.28 people
−5%since 2009
from 2.41 people in 2009
US average: 2.61
2.5
−14%since 2009
from 2.9 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04

Race & ethnicity

2000
White, non-Hispanic80.7%(9,822)
Black12.5%(1,516)
Hispanic / Latino2.1%(260)
Asian2.6%(318)
Other0%
2020
White, non-Hispanic44.1%(5,510)
Black37.3%(4,664)
Hispanic / Latino5.5%(692)
Asian7.8%(976)
Other9.4%(1,170)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican4%(476)
Guatemalan1%(125)
Puerto Rican0.7%(80)
Cuban0.1%(12)
Ecuadorian0.1%(8)
Asian origin
Hmong3%(356)
Asian Indian0.6%(74)
Vietnamese0.6%(70)
Filipino0.4%(51)
Pakistani0.4%(48)
Korean0.2%(21)
Japanese0.1%(17)
Thai0.1%(16)
Pacific Islander origin
Tongan0.2%(19)
Ancestry
German29.6%(3,544)
Irish9.6%(1,148)
Polish7.3%(881)
Dutch3.2%(379)
English3.1%(373)
Italian2.2%(261)
Czech2%(238)
Norwegian1.7%(205)
French1.6%(190)
British1.4%(169)
American1.3%(159)
Russian1.1%(137)
+ 22 more ancestry groups with data
Welsh0.8%(94)
Swedish0.7%(87)
Scottish0.5%(63)
Brazilian0.5%(57)
Croatian0.5%(57)
Swiss0.4%(46)
Slovak0.4%(44)
Ghanaian0.3%(41)
Nigerian0.3%(41)
Hungarian0.3%(34)
West Indian0.3%(32)
Jamaican0.3%(32)
Greek0.3%(31)
Austrian0.2%(27)
Ukrainian0.2%(27)
Finnish0.2%(25)
Scotch-Irish0.2%(25)
Ethiopian0.2%(18)
Lithuanian0.1%(16)
Danish0.1%(13)
Section 05

Education

38.7%
+7.5 ptssince 2000
from 31.2% in 2000
US average: 32.9%
High school or higher
95.6%
+7.8 ptssince 2000
from 87.8% in 2000
US average: 88.5%
13.3%
+3.5 ptssince 2000
from 9.8% in 2000
US average: 12.7%
Section 06

Commute & transportation

21.4 min
+66%since 2000
from 12.9 min in 2000
US average: 26.9
80.4%
−4.8 ptssince 2009
from 85.1% in 2009
US average: 75.1%
7.9%
+3.5 ptssince 2009
from 4.4% in 2009
US average: 8.4%
Section 07

Work & employment

2.6%
−2.8 ptssince 2011
from 5.4% in 2011
US average: 5.4%
64.6%
−4.8 ptssince 2011
from 69.4% in 2011
US average: 63.4%
Women 20-64 in the labor force
76.1%
US average: 73.3%
50.0%
+4.9 ptssince 2009
from 45.1% in 2009
US average: 39.3%
Section 08

People & community

51.1%
−0.3 ptssince 2009
from 51.4% in 2009
48.9%
+0.3 ptssince 2009
from 48.6% in 2009
7.6%
−1.7 ptssince 2009
from 9.3% in 2009
US average: 13.5%
2.5%
−8.3 ptssince 2013
from 10.8% in 2013
US average: 8.8%
Computer in household
92.2%
US average: 91.9%
88.3%
US average: 86.2%
Marital status (2024)
Men 15+
Never married33.1%(1,846)
Married53.3%(2,974)
Widowed2.8%(154)
Divorced10.9%(610)
Women 15+
Never married30.2%(1,559)
Married49.4%(2,544)
Widowed5.9%(303)
Divorced14.5%(748)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

2.5%
−8.3 ptssince 2013
from 10.8% in 2013
US average: 8.8%
69.1%
US average: 55.4%
Direct-purchase
15.9%
US average: 13.7%
20.6%
US average: 17.6%
9.2%
US average: 20.0%
VA health care
2.1%
US average: 2.3%
Any private
83.8%
US average: 68.1%
Any public
25.9%
US average: 35.2%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2020
Gulf War (2001 or later)28.8%(171)
US avg: 20.6%
Gulf War (1990s)10.6%(63)
US avg: 21.4%
Vietnam era31.5%(187)
US avg: 35.2%
Korean War11.1%(66)
US avg: 7.6%
World War II3.5%(21)
US avg: 2.9%

Share of the 593 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Brown Deer, Wisconsin?

Brown Deer, Wisconsin has about 12,507 residents according to the 2020 American Community Survey.

What is the median household income in Brown Deer, Wisconsin?

The typical household in Brown Deer, Wisconsin earns about $68,821 a year. Half of households make more than that, and half make less.

Is Brown Deer, Wisconsin expensive?

In Brown Deer, Wisconsin, the median home is worth about $169,800, and the typical rent is about $952 a month.

How educated are people in Brown Deer, Wisconsin?

About 38.7% of adults age 25 and over in Brown Deer, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Brown Deer, Wisconsin?

About 10.3% of people in Brown Deer, Wisconsin live below the federal poverty line.

Has Brown Deer, Wisconsin grown since 1990?

Yes, Brown Deer, Wisconsin has grown since 1990. The population has added about 271 residents, a change of about 2 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →