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CITY

Highland City

Florida · 13,276 residents · 7.885 sq mi
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The short version

Highland City is wealthier than most US places, with a median household income of $90,947. The city has more than doubled in size since 2000, adding 11,225 residents. Median home value has more than tripled since 2000, reaching $347,100. Poverty is rare here, at 5.9% of residents. It sits in the top 10% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Mid-age
median age 39.2
US median: 38.9
Average education
33% hold a bachelor's degree
US average: 36%
Less affordable
home values up 210%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
13,276
+547%since 2000
from 2,051 in 2000
1990 – 2024
Population density
1,684 / sq mi
+547%since 2000
from 260 / sq mi in 2000
US average: 281
Median age
39.2
+29%since 2000
from 30.4 in 2000
US average: 38.9
Population, 1990 – 2024
7014K8K11K14K1990201020202024Highland City
202413K
1990201020202024
Section 02

Income & economy

Median household income
$90,947
+57%inflation adjusted, since 2000
from $31,823 in 2000
US average: $82,259
1990 – 2024
Per capita income
$40,407
+190%since 2000
from $13,925 in 2000
US average: $44,673
Households earning $100K+
61.2%
+39.0 ptssince 2009
from 22.3% in 2009
US average: 53.3%
Poverty rate
5.9%
−7.6 ptssince 2000
from 13.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.411
+13%since 2010
from 0.365 in 2010
US average: 0.476
Workforce by industry, 2024
Information18.2%
US avg: 10.8%
Wholesale trade10.9%
US avg: 6.9%
Other services7.5%
US avg: 6.7%
Public administration5.1%
US avg: 4.8%
Finance & insurance4.6%
US avg: 5.9%
Retail trade4%
US avg: 9.9%
Professional, scientific, technical3.4%
US avg: 5.1%
Transportation & warehousing2.8%
US avg: 2.2%
Education & health services1.3%
US avg: 0.9%
Arts, entertainment, food0.6%
US avg: 1.9%
Agriculture, forestry, fishing0.1%
US avg: 1.6%
Construction0.1%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$347,100
+210%inflation adjusted, since 2000
from $61,500 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,993
+152%inflation adjusted, since 2000
from $434 in 2000
US average: $1,442
Owner-occupied
79.3%
+15.1 ptssince 2000
from 64.2% in 2000
20.7% rent
Vacancy rate
7.3%
+4.9 ptssince 2009
from 2.5% in 2009
US average: 10.0%
Owner cost-burdened
22.1%
−18.8 ptssince 2009
from 40.9% in 2009
US average: 22.9%
Renter cost-burdened
51.0%
+11.6 ptssince 2009
from 39.4% in 2009
US average: 47.4%
Afford Score
3.8
+97%since 2000
from 1.9 in 2000
1990 – 2024
Gentrification Score
48
RELATED:See current rent listings in Highland City on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic75.7%(1,552)
Black9.7%(199)
Hispanic / Latino13.1%(269)
Asian1%(20)
Other0%
Diversity Score49.3%(1,011)
2024
White, non-Hispanic67.6%(8,972)
Black10.1%(1,338)
Hispanic / Latino16.9%(2,245)
Asian2.1%(277)
Other3.3%(444)
Diversity Score62.9%(8,347)
Diversity Score
63
+28%since 2000
from 49 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
33.1%
+28.0 ptssince 2000
from 5.1% in 2000
US average: 35.6%
High school or higher
90.6%
+11.8 ptssince 2000
from 78.8% in 2000
US average: 89.6%
Graduate degree
10.5%
+8.2 ptssince 2000
from 2.2% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
29.0 min
+99%since 2000
from 14.6 min in 2000
US average: 26.5
Drive alone to work
76.0%
−20.6 ptssince 2009
from 96.6% in 2009
US average: 68.9%
Carpooled to work
11.0%
+7.5 ptssince 2009
from 3.4% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
12.3%
+12.3 ptssince 2009
from 0.0% in 2009
US average: 15.0%
Walked to work
0.4%
+0.4 ptssince 2009
from 0.0% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
1.6%
−1.2 ptssince 2009
from 2.8% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.6%
−1.7 ptssince 2011
from 4.3% in 2011
US average: 5.2%
Labor force participation
71.2%
−0.8 ptssince 2011
from 72.0% in 2011
US average: 63.5%
Self-employed
16.4%
+4.6 ptssince 2009
from 11.9% in 2009
US average: 13.1%
Management & professional
43.9%
−17.8 ptssince 2009
from 61.7% in 2009
US average: 42.5%
Section 08

People & community

Male
53.1%
+5.2 ptssince 2009
from 47.9% in 2009
Female
46.9%
−5.2 ptssince 2009
from 52.1% in 2009
Foreign born
9.7%
+0.2 ptssince 2009
from 9.5% in 2009
US average: 14.1%
Veterans
9.1%
−37.3 ptssince 2009
from 46.4% in 2009
US average: 6.2%
With a disability
12.5%
+3.8 ptssince 2012
from 8.7% in 2012
US average: 13.3%
Uninsured
8.9%
−77.8 ptssince 2013
from 86.7% in 2013
US average: 8.4%
Broadband at home
94.8%
+20.5 ptssince 2017
from 74.3% in 2017
US average: 91.0%
English only at home
83.8%
−4.3 ptssince 2016
from 88.1% in 2016
US average: 77.7%
Spanish at home
12.1%
+4.2 ptssince 2016
from 7.9% in 2016
US average: 13.6%
Drill deeper

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Pop 13,611
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Head to head

Compare Highland City to nearby cities

HIGHLAND CITY VS
Lakeland Highlands
Income$108,263+19%
Home value$385,000+11%
Population12,102−9%
SEE FULL COMPARISON →
HIGHLAND CITY VS
Medulla
Income$70,802−22%
Home value$319,800−8%
Population10,985−17%
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HIGHLAND CITY VS
Bartow
Income$68,178−25%
Home value$234,100−33%
Population23,617+78%
SEE FULL COMPARISON →
HIGHLAND CITY VS
Fuller Heights
Income$82,006−10%
Home value$278,000−20%
Population10,083−24%
SEE FULL COMPARISON →
Frequently asked

How many people live in Highland City, Florida?

Highland City, Florida has about 13,276 residents according to the 2024 American Community Survey.

What is the median household income in Highland City, Florida?

The typical household in Highland City, Florida earns about $90,947 a year. Half of households make more than that, and half make less.

Is Highland City, Florida expensive?

In Highland City, Florida, the median home is worth about $347,100, and the typical rent is about $1,993 a month.

How educated are people in Highland City, Florida?

About 33.1% of adults age 25 and over in Highland City, Florida hold a bachelor's degree or higher.

What is the poverty rate in Highland City, Florida?

About 5.9% of people in Highland City, Florida live below the federal poverty line.

Has Highland City, Florida grown since 1990?

Yes, Highland City, Florida has grown since 1990. The population has added about 11,432 residents, a change of about 620 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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