Urbana is a city of 39,341 people in Illinois. This skews young, with a median age of 26.1. 37% of homes are owner-occupied. This is an unusually credentialed place: 57% of adults have a four-year degree. The poverty rate is 28.0%, above the 12.5% national rate. That trails the Illinois median by roughly 46%.
At a glance
Lower income
median household income $45,346, below the US median
US median: $82,259
Younger
median age 26.1
US median: 38.9
More educated
57% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Urbana
What changed most since 1990
Median home value (2024 dollars)$167,045 → $184,900(+11%)US over the same years: +67%
Black share11.5% → 18.7%(+7.2 pts)US over the same years: +0.2 pts
Poverty rate21.8% → 28.0%(+6.2 pts)US over the same years: −0.8 pts
Urbana's population equals 19% of Champaign County's. Its number of households without a car equals 33% of the county's. Its number of foreign-born residents equals 28% of the county's.
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)42.6%(475)
US avg: 26.4%
Gulf War (1990s)12.6%(141)
US avg: 24.3%
Vietnam era30.9%(344)
US avg: 33.1%
Korean War2.6%(29)
US avg: 4.5%
World War II1%(11)
US avg: 1%
Share of the 1,115 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Urbana, decade by decade
Urbana population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
36,363
$52,093
$167,045
53.8%
53.9
2000
36,395
$50,677
$163,038
53.5%
66.2
2010
41,250
$50,279
$205,284
55.3%
75.8
2020
38,336
$43,614
$183,866
58.8%
85.3
2024
39,341
$45,346
$184,900
56.7%
81.6
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
