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CITY

Kennesaw

Georgia · 37,970 residents (2025 est.) · 9.758 sq mi
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The short version

Kennesaw has roughly average household income, with a median household income of $83,356. The city has grown rapidly, with population up 60% since 2000. 47% of adults hold a bachelor's degree or higher. Median home value has more than doubled since 2000, reaching $335,400.

At a glance
Average income
near the US median
US median: $82,259
Younger
median age 35.6
US median: 38.9
More educated
47% hold a bachelor's degree
US average: 36%
Less affordable
home values up 43%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
34,605
+60%since 2000
from 21,675 in 2000
1990 – 2025
Population density
3,546 / sq mi
+60%since 2000
from 2,221 / sq mi in 2000
US average: 281
Median age
35.6
+12%since 2000
from 31.7 in 2000
US average: 38.9

PEP 2025 EST:37,970 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
6K14K22K29K37K1990201020202024Kennesaw
202435K
1990201020202024
Section 02

Income & economy

Median household income
$83,356
−24%inflation adjusted, since 2000
from $60,404 in 2000
US average: $82,259
1990 – 2024
Per capita income
$42,172
+70%since 2000
from $24,757 in 2000
US average: $44,673
Households earning $100K+
55.5%
+15.9 ptssince 2009
from 39.6% in 2009
US average: 53.3%
Poverty rate
10.3%
+5.7 ptssince 2000
from 4.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.425
+11%since 2010
from 0.384 in 2010
US average: 0.476
Workforce by industry, 2024
Information13%
US avg: 10.8%
Retail trade8.1%
US avg: 9.9%
Other services6.3%
US avg: 6.7%
Wholesale trade5.6%
US avg: 6.9%
Public administration4.9%
US avg: 4.8%
Finance & insurance4.7%
US avg: 5.9%
Professional, scientific, technical4.5%
US avg: 5.1%
Transportation & warehousing2.4%
US avg: 2.2%
Arts, entertainment, food2.2%
US avg: 1.9%
Agriculture, forestry, fishing0.3%
US avg: 1.6%
Education & health services0.3%
US avg: 0.9%
Construction0.2%
US avg: 1.2%
Manufacturing0.1%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$335,400
+43%inflation adjusted, since 2000
from $129,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,845
+12%inflation adjusted, since 2000
from $908 in 2000
US average: $1,442
Owner-occupied
64.6%
−16.1 ptssince 2000
from 80.6% in 2000
35.4% rent
Vacancy rate
5.7%
−2.2 ptssince 2009
from 8.0% in 2009
US average: 10.0%
Owner cost-burdened
24.4%
−3.7 ptssince 2009
from 28.1% in 2009
US average: 22.9%
Renter cost-burdened
51.8%
+4.8 ptssince 2009
from 47.1% in 2009
US average: 47.4%
Afford Score
4.0
+88%since 2000
from 2.1 in 2000
1990 – 2024
Gentrification Score
55
RELATED:See current rent listings in Kennesaw on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic79%(17,128)
Black9.8%(2,122)
Hispanic / Latino6.2%(1,344)
Asian2.9%(627)
Other0%
Diversity Score41.7%(9,040)
2024
White, non-Hispanic53.1%(18,390)
Black22.3%(7,722)
Hispanic / Latino13.6%(4,709)
Asian5.1%(1,768)
Other5.8%(2,016)
Diversity Score80.4%(27,825)
Diversity Score
80
+93%since 2000
from 42 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
47.3%
+12.8 ptssince 2000
from 34.5% in 2000
US average: 35.6%
High school or higher
93.0%
+1.6 ptssince 2000
from 91.4% in 2000
US average: 89.6%
Graduate degree
16.4%
+7.7 ptssince 2000
from 8.7% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
28.6 min
−2%since 2000
from 29.3 min in 2000
US average: 26.5
Drive alone to work
65.5%
−18.1 ptssince 2009
from 83.6% in 2009
US average: 68.9%
Carpooled to work
9.5%
+1.5 ptssince 2009
from 8.0% in 2009
US average: 8.5%
Public transit
0.1%
−1.1 ptssince 2009
from 1.2% in 2009
US average: 3.2%
Worked from home
22.2%
+16.8 ptssince 2009
from 5.4% in 2009
US average: 15.0%
Walked to work
0.9%
−0.1 ptssince 2009
from 1.0% in 2009
US average: 2.4%
Biked to work
0.0%
−0.1 ptssince 2009
from 0.1% in 2009
US average: 0.4%
No vehicle available
5.8%
+3.0 ptssince 2009
from 2.9% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
6.1%
−5.0 ptssince 2011
from 11.2% in 2011
US average: 5.2%
Labor force participation
68.8%
−8.7 ptssince 2011
from 77.5% in 2011
US average: 63.5%
Self-employed
11.5%
+0.9 ptssince 2009
from 10.6% in 2009
US average: 13.1%
Management & professional
49.8%
−18.8 ptssince 2009
from 68.7% in 2009
US average: 42.5%
Section 08

People & community

Male
46.2%
−2.2 ptssince 2009
from 48.4% in 2009
Female
53.8%
+2.2 ptssince 2009
from 51.6% in 2009
Foreign born
16.1%
−0.6 ptssince 2009
from 16.7% in 2009
US average: 14.1%
Veterans
7.6%
−40.7 ptssince 2009
from 48.3% in 2009
US average: 6.2%
With a disability
11.5%
+4.2 ptssince 2012
from 7.3% in 2012
US average: 13.3%
Uninsured
10.4%
−71.1 ptssince 2013
from 81.5% in 2013
US average: 8.4%
Broadband at home
96.2%
+5.9 ptssince 2017
from 90.3% in 2017
US average: 91.0%
English only at home
81.0%
+0.7 ptssince 2016
from 80.3% in 2016
US average: 77.7%
Spanish at home
10.9%
+0.8 ptssince 2016
from 10.1% in 2016
US average: 13.6%
Drill deeper

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Head to head

Compare Kennesaw to nearby cities

KENNESAW VS
Acworth
Income$83,539same
Home value$339,900+1%
Population22,925−40%
SEE FULL COMPARISON →
KENNESAW VS
Marietta
Income$72,725−13%
Home value$448,500+34%
Population63,574+67%
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KENNESAW VS
Woodstock
Income$103,496+24%
Home value$436,500+30%
Population39,895+5%
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KENNESAW VS
Fair Oaks
Income$62,996−24%
Home value$199,600−40%
Population9,014−76%
SEE FULL COMPARISON →
Frequently asked

How many people live in Kennesaw, Georgia?

Kennesaw, Georgia has about 34,605 residents according to the 2024 American Community Survey.

What is the median household income in Kennesaw, Georgia?

The typical household in Kennesaw, Georgia earns about $83,356 a year. Half of households make more than that, and half make less.

Is Kennesaw, Georgia expensive?

In Kennesaw, Georgia, the median home is worth about $335,400, and the typical rent is about $1,845 a month.

How educated are people in Kennesaw, Georgia?

About 47.3% of adults age 25 and over in Kennesaw, Georgia hold a bachelor's degree or higher.

What is the poverty rate in Kennesaw, Georgia?

About 10.3% of people in Kennesaw, Georgia live below the federal poverty line.

Has Kennesaw, Georgia grown since 1990?

Yes, Kennesaw, Georgia has grown since 1990. The population has added about 25,669 residents, a change of about 287 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →