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CITY · 2010 ACS

Laguna Beach

California · 22,723 residents · 8.895 sq mi
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The short version

Laguna Beach is significantly wealthier than the US average, with a median household income of $98,634. Population has declined 4% since 2000. 63% of adults hold a bachelor's degree or higher, well above the national rate of 28%. Median home value has risen by half since 2000, reaching $1,000,001. With a median age of 48.3, the population is older than the US median of 37.2. Households here earn about 62% more than the California median.

At a glance
Wealthier
above the US median
US median: $52,703
Older
median age 48.3
US median: 37.2
More educated
63% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
22,723
−4%since 2000
from 23,727 in 2000
1990 – 2025
Population density
2,555 / sq mi
−4%since 2000
from 2,667 / sq mi in 2000
US average: 261
Median age
48.3
+11%since 2000
from 43.4 in 2000
US average: 37.2
Population, 1990 – 2024
23K23K23K24K24K1990201020202024Laguna Beach
202423K
1990201020202024
Section 02

Income & economy

Median household income
$98,634
+3%inflation adjusted, since 2000
from $75,808 in 2000
US average: $52,703
1990 – 2024
Per capita income
$83,998
+43%since 2000
from $58,732 in 2000
US average: $27,286
Households earning $100K+
59.3%
−1.0 ptssince 2009
from 60.3% in 2009
US average: 33.3%
Poverty rate
7.5%
+2.4 ptssince 2000
from 5.1% in 2000
US average: 13.8%
Income inequality (Gini)
0.574
US average: 0.461
Workforce by industry, 2010
Other services14.6%
US avg: 7%
Retail trade8.3%
US avg: 10.9%
Public administration8.3%
US avg: 4.9%
Information7.4%
US avg: 11.5%
Wholesale trade5.8%
US avg: 7.2%
Transportation & warehousing4.7%
US avg: 3.1%
Arts, entertainment, food3.3%
US avg: 2.4%
Finance & insurance2.5%
US avg: 5.1%
Professional, scientific, technical2.1%
US avg: 4.2%
Education & health services0.4%
US avg: 0.9%
Agriculture, forestry, fishing0.3%
US avg: 1.9%
Construction0.3%
US avg: 1.4%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$1,000,001
+23%inflation adjusted, since 2000
from $639,900 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$1,771
+28%inflation adjusted, since 2000
from $1,096 in 2000
US average: $853
Owner-occupied
44.4%
−15.7 ptssince 2000
from 60.1% in 2000
40.0% rent
Vacancy rate
16.6%
−0.3 ptssince 2009
from 16.9% in 2009
US average: 12.1%
Owner cost-burdened
41.4%
+2.3 ptssince 2009
from 39.1% in 2009
US average: 30.9%
Renter cost-burdened
46.9%
+2.4 ptssince 2009
from 44.5% in 2009
US average: 46.8%
Afford Score
10.1
+20%since 2000
from 8.4 in 2000
1990 – 2024
RELATED:See current rent listings in Laguna Beach on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic88.2%(20,921)
Black0.8%(183)
Hispanic / Latino6.6%(1,570)
Asian2%(486)
Other0%
Diversity Score22.4%(5,306)
2010
White, non-Hispanic85.7%(19,472)
Black0.7%(158)
Hispanic / Latino7.3%(1,650)
Asian3.5%(797)
Other1.9%(432)
Diversity Score30.6%(6,947)
Diversity Score
31
+37%since 2000
from 22 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
63.0%
+6.9 ptssince 2000
from 56.1% in 2000
US average: 27.9%
High school or higher
97.3%
+1.2 ptssince 2000
from 96.2% in 2000
US average: 84.9%
Graduate degree
27.8%
+5.0 ptssince 2000
from 22.8% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
29.8 min
+59%since 2000
from 18.8 min in 2000
US average: 25.2
Drive alone to work
80.1%
Unchangedsince 2009
from 80.1% in 2009
US average: 76.2%
Carpooled to work
3.6%
−0.2 ptssince 2009
from 3.8% in 2009
US average: 10.4%
Public transit
1.0%
+0.1 ptssince 2009
from 0.9% in 2009
US average: 4.7%
Worked from home
11.8%
+0.6 ptssince 2009
from 11.2% in 2009
US average: 4.1%
Walked to work
2.2%
Unchangedsince 2009
from 2.2% in 2009
US average: 2.8%
Biked to work
0.3%
−0.7 ptssince 2009
from 1.0% in 2009
US average: 0.5%
No vehicle available
3.8%
+0.8 ptssince 2009
from 3.0% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
9.1%
+0.1 ptssince 2009
from 9.0% in 2009
US average: 12.9%
Management & professional
60.4%
−17.2 ptssince 2009
from 77.6% in 2009
US average: 35.2%
Section 08

People & community

Male
52.1%
−1.3 ptssince 2009
from 53.4% in 2009
Female
47.9%
+1.3 ptssince 2009
from 46.6% in 2009
Foreign born
13.0%
−0.7 ptssince 2009
from 13.7% in 2009
US average: 12.8%
Veterans
7.8%
−44.1 ptssince 2009
from 51.9% in 2009
US average: 9.9%
Drill deeper

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Compare Laguna Beach to nearby cities

LAGUNA BEACH VS
Aliso Viejo
Income$142,439+44%
Home value$917,900−8%
Population49,844+123%
SEE FULL COMPARISON →
LAGUNA BEACH VS
Laguna Niguel
Income$140,452+42%
Home value$1,190,900+19%
Population64,107+186%
SEE FULL COMPARISON →
LAGUNA BEACH VS
Laguna Hills
Income$128,851+31%
Home value$1,012,300+1%
Population30,020+34%
SEE FULL COMPARISON →
LAGUNA BEACH VS
Laguna Woods
Income$59,269−40%
Home value$394,600−61%
Population16,844−25%
SEE FULL COMPARISON →
Frequently asked

How many people live in Laguna Beach, California?

Laguna Beach, California has about 22,723 residents according to the 2010 American Community Survey.

What is the median household income in Laguna Beach, California?

The typical household in Laguna Beach, California earns about $98,634 a year. Half of households make more than that, and half make less.

Is Laguna Beach, California expensive?

In Laguna Beach, California, the median home is worth about $1,000,001, and the typical rent is about $1,771 a month.

How educated are people in Laguna Beach, California?

About 63.0% of adults age 25 and over in Laguna Beach, California hold a bachelor's degree or higher.

What is the poverty rate in Laguna Beach, California?

About 7.5% of people in Laguna Beach, California live below the federal poverty line.

Has Laguna Beach, California grown since 1990?

Yes, Laguna Beach, California has shrunk since 1990. The population has lost about 447 residents, a change of about -2 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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