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COUNTY · 2010 ACS

Winnebago County

Wisconsin · 166,994 residents · 434.697 sq mi
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The short version

Winnebago County has roughly average household income, with a median household income of $50,974. Population has held roughly steady since 2000. Median home value is $140,500.

At a glance
Average income
near the US median
US median: $52,703
Mid-age
median age 37.9
US median: 37.2
Average education
24% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

166,994
+7%since 2000
from 156,763 in 2000
1990 – 2025
384 / sq mi
+7%since 2000
from 361 / sq mi in 2000
US average: 261
37.9
+7%since 2000
from 35.4 in 2000
US average: 37.2
Population, 19902024
137K147K156K165K175K1990201020202024Winnebago County
2024172K
1990201020202024
Section 02

Income & economy

$50,974
−9%inflation adjusted, since 2000
from $44,445 in 2000
US average: $52,703
1990 – 2024
$26,383
+22%since 2000
from $21,706 in 2000
US average: $27,286
Households earning $100K+
29.0%
Unchangedsince 2009
from 28.9% in 2009
US average: 33.3%
10.5%
+3.8 ptssince 2000
from 6.7% in 2000
US average: 13.8%
0.429
US average: 0.461
Workforce by industry, 2010
Retail trade23.9%
US avg: 10.9%
Information12.5%
US avg: 11.5%
Other services5.2%
US avg: 7%
Wholesale trade4.4%
US avg: 7.2%
Finance & insurance4.1%
US avg: 5.1%
Public administration3.9%
US avg: 4.9%
Professional, scientific, technical3.7%
US avg: 4.2%
Transportation & warehousing3%
US avg: 3.1%
Arts, entertainment, food1.4%
US avg: 2.4%
Agriculture, forestry, fishing1.2%
US avg: 1.9%
Construction1.1%
US avg: 1.4%
Education & health services0.4%
US avg: 0.9%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

$140,500
+14%inflation adjusted, since 2000
from $97,000 in 2000
US average: $225,659
1990 – 2024
$623
−2%inflation adjusted, since 2000
from $500 in 2000
US average: $853
46.9%
−21.1 ptssince 2000
from 68.0% in 2000
33.6% rent
7.9%
+0.3 ptssince 2009
from 7.7% in 2009
US average: 12.1%
24.3%
−0.9 ptssince 2009
from 25.2% in 2009
US average: 30.9%
40.9%
+0.8 ptssince 2009
from 40.2% in 2009
US average: 46.8%
2.8
+26%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Winnebago County on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic93.9%(147,160)
Black1.1%(1,725)
Hispanic / Latino2%(3,065)
Asian1.8%(2,849)
Other0%
Diversity Score11.9%(18,695)
2010
White, non-Hispanic90.7%(151,509)
Black1.7%(2,856)
Hispanic / Latino3.5%(5,784)
Asian2.3%(3,795)
Other1.6%(2,635)
Diversity Score21.3%(35,587)
21
+79%since 2000
from 12 in 2000
1990 – 2024
Section 05

Education

23.7%
+0.9 ptssince 2000
from 22.8% in 2000
US average: 27.9%
High school or higher
89.8%
+3.5 ptssince 2000
from 86.3% in 2000
US average: 84.9%
7.3%
+0.8 ptssince 2000
from 6.5% in 2000
US average: 10.2%
Section 06

Commute & transportation

17.7 min
+54%since 2000
from 11.5 min in 2000
US average: 25.2
83.4%
−0.9 ptssince 2009
from 84.2% in 2009
US average: 76.2%
8.3%
+0.6 ptssince 2009
from 7.7% in 2009
US average: 10.4%
0.7%
Unchangedsince 2009
from 0.7% in 2009
US average: 4.7%
3.0%
Unchangedsince 2009
from 2.9% in 2009
US average: 4.1%
2.7%
+0.1 ptssince 2009
from 2.6% in 2009
US average: 2.8%
0.9%
Unchangedsince 2009
from 0.9% in 2009
US average: 0.5%
5.7%
−0.2 ptssince 2009
from 5.9% in 2009
US average: 8.7%
Section 07

Work & employment

10.7%
−0.5 ptssince 2009
from 11.2% in 2009
US average: 12.9%
29.5%
−33.3 ptssince 2009
from 62.8% in 2009
US average: 35.2%
Section 08

People & community

50.3%
Unchangedsince 2009
from 50.3% in 2009
49.7%
Unchangedsince 2009
from 49.7% in 2009
3.4%
+0.2 ptssince 2009
from 3.3% in 2009
US average: 12.8%
10.9%
−39.1 ptssince 2009
from 50.0% in 2009
US average: 9.9%
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Frequently asked

How many people live in Winnebago County, Wisconsin?

Winnebago County, Wisconsin has about 166,994 residents according to the 2010 American Community Survey.

What is the median household income in Winnebago County, Wisconsin?

The typical household in Winnebago County, Wisconsin earns about $50,974 a year. Half of households make more than that, and half make less.

Is Winnebago County, Wisconsin expensive?

In Winnebago County, Wisconsin, the median home is worth about $140,500, and the typical rent is about $623 a month.

How educated are people in Winnebago County, Wisconsin?

About 23.7% of adults age 25 and over in Winnebago County, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Winnebago County, Wisconsin?

About 10.5% of people in Winnebago County, Wisconsin live below the federal poverty line.

Has Winnebago County, Wisconsin grown since 1990?

Yes, Winnebago County, Wisconsin has grown since 1990. The population has added about 26,674 residents, a change of about 19 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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