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CITY

Southlake

Texas · 31,175 residents (2025 est.) · 21.834 sq mi
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Part of the Dallas metro area
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Notable rankings
#3Highest median household incomeof 6,818$250,001#6Highest median rentof 6,764$3,501#84Lowest poverty rateof 6,8231.5%#171Highest homeownership rateof 6,82394.6%
The short version

Southlake is significantly wealthier than the US average, with a median household income of $250,001. Population has grown 45% since 2000. 75% of adults hold a bachelor's degree or higher, well above the national rate of 36%. Median home value has roughly tripled since 2000, reaching $1,014,500. Poverty is rare here, at 1.5% of residents. It ranks in the top 1% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 43.1
US median: 38.9
More educated
75% hold a bachelor's degree
US average: 36%
Less affordable
home values up 65%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
31,137
+45%since 2000
from 21,519 in 2000
1990 – 2025
Population density
1,426 / sq mi
+20%since 2009
from 1,193 / sq mi in 2009
US average: 281
Median age
43.1
+17%since 2000
from 36.7 in 2000
US average: 38.9

PEP 2025 EST:31,175 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
5K12K19K26K34K1990201020202024Southlake
202431K
1990201020202024
Age distribution, 2024
Under 53.7%(1,162)
US avg: 5.6%
5 to 97.5%(2,338)
US avg: 6%
10 to 1413.1%(4,086)
US avg: 6.4%
15 to 199.7%(3,023)
US avg: 6.6%
20 to 243.3%(1,016)
US avg: 6.5%
25 to 343.7%(1,139)
US avg: 13.7%
35 to 4411.4%(3,538)
US avg: 13.2%
45 to 5419%(5,914)
US avg: 12.2%
55 to 6414.4%(4,482)
US avg: 12.7%
65 to 749.2%(2,860)
US avg: 10.2%
75 to 843.3%(1,039)
US avg: 5.1%
85 and over1.7%(540)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$250,001
+4%inflation adjusted, since 2000
from $131,549 in 2000
US average: $82,259
1990 – 2024
Per capita income
$116,135
+144%since 2000
from $47,597 in 2000
US average: $44,673
Households earning $100K+
89.3%
+3.0 ptssince 2009
from 86.3% in 2009
US average: 53.3%
Poverty rate
1.5%
−0.3 ptssince 2000
from 1.8% in 2000
US average: 12.5%
Income inequality (Gini)
0.459
+17%since 2010
from 0.394 in 2010
US average: 0.476
Workforce by industry, 2024
Other services15.6%
US avg: 6.7%
Public administration12.4%
US avg: 4.8%
Retail trade9.9%
US avg: 9.9%
Information8.2%
US avg: 10.8%
Finance & insurance4.7%
US avg: 5.9%
Professional, scientific, technical4.1%
US avg: 5.1%
Wholesale trade4%
US avg: 6.9%
Arts, entertainment, food2.2%
US avg: 1.9%
Transportation & warehousing2.1%
US avg: 2.2%
Agriculture, forestry, fishing1.8%
US avg: 1.6%
Manufacturing1.1%
US avg: 0.4%
Construction0.7%
US avg: 1.2%
Education & health services0.5%
US avg: 0.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$1,014,500
+65%inflation adjusted, since 2000
from $337,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$3,501
+146%inflation adjusted, since 2000
from $781 in 2000
US average: $1,442
Owner-occupied
94.6%
−1.2 ptssince 2000
from 95.8% in 2000
5.4% rent
Vacancy rate
4.0%
−0.1 ptssince 2009
from 4.1% in 2009
US average: 10.0%
Owner cost-burdened
18.8%
−5.7 ptssince 2009
from 24.4% in 2009
US average: 22.9%
Renter cost-burdened
37.3%
−7.8 ptssince 2009
from 45.0% in 2009
US average: 47.4%
Afford Score
4.1
+63%since 2009
from 2.5 in 2009
2009 – 2024
Our index: median home value divided by median household income. Lower is more affordable.
Gentrification Score
57
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
RELATED:See current rent listings in Southlake on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92%(19,789)
Black1.4%(296)
Hispanic / Latino3.7%(789)
Asian1.8%(385)
Other0%
2024
White, non-Hispanic68.9%(21,452)
Black1.7%(529)
Hispanic / Latino8.9%(2,781)
Asian15.5%(4,835)
Other4.9%(1,540)
Diversity Score
61
+146%since 2009
from 25 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican3.9%(1,223)
Spaniard1.2%(367)
Puerto Rican0.6%(185)
Colombian0.2%(64)
Peruvian0.2%(62)
Venezuelan0.1%(42)
Guatemalan0.1%(29)
Argentine0.1%(27)
Cuban0%(13)
Honduran0%(13)
+ 2 more hispanic origin groups with data
Asian origin
Asian Indian6.9%(2,158)
Chinese3.5%(1,087)
Vietnamese2.6%(809)
Korean0.7%(228)
Taiwanese0.6%(192)
Pakistani0.5%(156)
Filipino0.2%(62)
Nepalese0.1%(28)
Malaysian0.1%(19)
Japanese0.1%(17)
Kazakh0.1%(17)
Thai0.1%(16)
Pacific Islander origin
Fijian0%(11)
Ancestry
English18.2%(5,675)
German17.2%(5,349)
Irish12.9%(4,013)
Italian5.8%(1,804)
American3.8%(1,177)
Polish2.6%(816)
Scottish1.6%(504)
French1.4%(436)
Arab1.4%(430)
Dutch1%(309)
British0.9%(291)
+ 32 more ancestry groups with data
Greek0.9%(282)
Swedish0.9%(277)
Canadian0.8%(264)
Norwegian0.8%(252)
Syrian0.6%(188)
Czech0.6%(176)
Nigerian0.5%(167)
Lithuanian0.4%(139)
Russian0.4%(138)
Iranian0.4%(136)
Welsh0.4%(136)
Scotch-Irish0.4%(129)
Austrian0.4%(119)
Brazilian0.4%(115)
Lebanese0.4%(111)
Hungarian0.3%(105)
Danish0.3%(86)
Croatian0.3%(79)
Ukrainian0.3%(79)
Finnish0.2%(53)
Romanian0.2%(52)
Slovene0.1%(46)
Swiss0.1%(41)
West Indian0.1%(36)
Portuguese0.1%(31)
Haitian0.1%(27)
Belgian0.1%(23)
Moroccan0.1%(18)
Jamaican0%(14)
Slovak0%(7)
RANKED:Largest English population · Largest German population · Largest Irish population · Largest Asian Indian population · Largest Italian population
Section 05

Education

Bachelor's degree or higher
74.6%
+15.4 ptssince 2000
from 59.2% in 2000
US average: 35.6%
High school or higher
98.4%
+1.8 ptssince 2000
from 96.6% in 2000
US average: 89.6%
Graduate degree
34.9%
+15.8 ptssince 2000
from 19.1% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
25.6 min
+26%since 2000
from 20.2 min in 2000
US average: 26.5
Drive alone to work
63.7%
−17.1 ptssince 2009
from 80.8% in 2009
US average: 68.9%
Carpooled to work
5.2%
Unchangedsince 2009
from 5.2% in 2009
US average: 8.5%
Public transit
0.0%
−0.1 ptssince 2009
from 0.1% in 2009
US average: 3.2%
Worked from home
29.2%
+17.7 ptssince 2009
from 11.5% in 2009
US average: 15.0%
Walked to work
0.5%
−0.5 ptssince 2009
from 1.1% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
1.9%
+1.3 ptssince 2009
from 0.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.7%
−2.1 ptssince 2011
from 4.9% in 2011
US average: 5.2%
Labor force participation
61.5%
−6.0 ptssince 2011
from 67.5% in 2011
US average: 63.5%
Self-employed
9.0%
+1.7 ptssince 2009
from 7.2% in 2009
US average: 13.1%
Management & professional
73.8%
−3.5 ptssince 2009
from 77.3% in 2009
US average: 42.5%
Section 08

People & community

Male
48.6%
−2.0 ptssince 2009
from 50.6% in 2009
Female
51.4%
+2.0 ptssince 2009
from 49.4% in 2009
Foreign born
16.1%
+8.7 ptssince 2009
from 7.4% in 2009
US average: 14.1%
Veterans
5.4%
−45.2 ptssince 2009
from 50.6% in 2009
US average: 6.2%
With a disability
7.7%
+2.3 ptssince 2012
from 5.4% in 2012
US average: 13.3%
Uninsured
1.8%
−94.5 ptssince 2013
from 96.3% in 2013
US average: 8.4%
Broadband at home
99.0%
+3.3 ptssince 2017
from 95.7% in 2017
US average: 91.0%
English only at home
80.5%
−8.1 ptssince 2016
from 88.6% in 2016
US average: 77.7%
Spanish at home
5.4%
+1.5 ptssince 2016
from 3.9% in 2016
US average: 13.6%
Marital status
Men 15+
Never married18.3%(2,073)
Married75.2%(8,497)
Widowed2.5%(277)
Divorced4%(451)
Women 15+
Never married22.3%(2,737)
Married68%(8,330)
Widowed6.5%(796)
Divorced3.2%(390)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
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Frequently asked

How many people live in Southlake, Texas?

Southlake, Texas has about 31,137 residents according to the 2024 American Community Survey.

What is the median household income in Southlake, Texas?

The typical household in Southlake, Texas earns about $250,001 a year. Half of households make more than that, and half make less.

Is Southlake, Texas expensive?

In Southlake, Texas, the median home is worth about $1,014,500, and the typical rent is about $3,501 a month.

How educated are people in Southlake, Texas?

About 74.6% of adults age 25 and over in Southlake, Texas hold a bachelor's degree or higher.

What is the poverty rate in Southlake, Texas?

About 1.5% of people in Southlake, Texas live below the federal poverty line.

Has Southlake, Texas grown since 1990?

Yes, Southlake, Texas has grown since 1990. The population has added about 24,071 residents, a change of about 341 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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