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CITY

Westborough

Massachusetts · 4,699 residents · 1.888 sq mi
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The short version

Westborough is wealthier than most US places, with a median household income of $106,200. Population has grown 18% since 2000. 55% of adults hold a bachelor's degree or higher, well above the national rate of 36%. Median home value has roughly tripled since 2000, reaching $584,900. It sits in the top 10% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Mid-age
median age 37.5
US median: 38.9
More educated
55% hold a bachelor's degree
US average: 36%
Less affordable
home values up 60%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
4,699
+18%since 2000
from 3,983 in 2000
1990 – 2024
Population density
2,489 / sq mi
+18%since 2000
from 2,110 / sq mi in 2000
US average: 281
Median age
37.5
−1%since 2000
from 37.9 in 2000
US average: 38.9
Population, 1990 – 2024
4K4K4K5K5K1990201020202024Westborough
20245K
1990201020202024
Section 02

Income & economy

Median household income
$106,200
+22%inflation adjusted, since 2000
from $47,708 in 2000
US average: $82,259
1990 – 2024
Per capita income
$56,541
+108%since 2000
from $27,119 in 2000
US average: $44,673
Households earning $100K+
63.4%
+20.1 ptssince 2009
from 43.3% in 2009
US average: 53.3%
Poverty rate
9.7%
+3.2 ptssince 2000
from 6.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.416
−6%since 2010
from 0.445 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade11.6%
US avg: 9.9%
Information10.8%
US avg: 10.8%
Wholesale trade8.2%
US avg: 6.9%
Other services8%
US avg: 6.7%
Public administration6.3%
US avg: 4.8%
Finance & insurance3.5%
US avg: 5.9%
Arts, entertainment, food2.1%
US avg: 1.9%
Professional, scientific, technical1.9%
US avg: 5.1%
Education & health services1.6%
US avg: 0.9%
Agriculture, forestry, fishing1.6%
US avg: 1.6%
Construction1.6%
US avg: 1.2%
Transportation & warehousing0.6%
US avg: 2.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$584,900
+60%inflation adjusted, since 2000
from $201,300 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,627
+33%inflation adjusted, since 2000
from $674 in 2000
US average: $1,442
Owner-occupied
53.1%
+0.7 ptssince 2000
from 52.4% in 2000
46.9% rent
Vacancy rate
3.3%
−8.3 ptssince 2009
from 11.6% in 2009
US average: 10.0%
Owner cost-burdened
21.7%
−18.9 ptssince 2009
from 40.6% in 2009
US average: 22.9%
Renter cost-burdened
29.5%
−12.8 ptssince 2009
from 42.3% in 2009
US average: 47.4%
Afford Score
5.5
+31%since 2000
from 4.2 in 2000
1990 – 2024
Gentrification Score
62
RELATED:See current rent listings in Westborough on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.1%(3,667)
Black1.5%(58)
Hispanic / Latino3.1%(125)
Asian2%(78)
Other0%
Diversity Score15.9%(632)
2024
White, non-Hispanic76.1%(3,575)
Black1.1%(53)
Hispanic / Latino8.4%(394)
Asian5.7%(267)
Other8.7%(410)
Diversity Score50.4%(2,368)
Diversity Score
50
+218%since 2000
from 16 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
54.9%
+19.5 ptssince 2000
from 35.4% in 2000
US average: 35.6%
High school or higher
97.2%
+9.7 ptssince 2000
from 87.5% in 2000
US average: 89.6%
Graduate degree
24.5%
+11.1 ptssince 2000
from 13.4% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
29.1 min
+51%since 2000
from 19.2 min in 2000
US average: 26.5
Drive alone to work
68.9%
−7.7 ptssince 2009
from 76.5% in 2009
US average: 68.9%
Carpooled to work
5.4%
−4.0 ptssince 2009
from 9.4% in 2009
US average: 8.5%
Public transit
1.4%
−2.5 ptssince 2009
from 3.9% in 2009
US average: 3.2%
Worked from home
22.8%
+17.3 ptssince 2009
from 5.4% in 2009
US average: 15.0%
Walked to work
1.2%
−1.4 ptssince 2009
from 2.7% in 2009
US average: 2.4%
Biked to work
0.0%
−0.7 ptssince 2009
from 0.7% in 2009
US average: 0.4%
No vehicle available
5.0%
−4.6 ptssince 2009
from 9.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.5%
−0.1 ptssince 2011
from 2.6% in 2011
US average: 5.2%
Labor force participation
68.8%
−0.7 ptssince 2011
from 69.5% in 2011
US average: 63.5%
Self-employed
10.1%
−1.5 ptssince 2009
from 11.6% in 2009
US average: 13.1%
Management & professional
57.7%
−6.2 ptssince 2009
from 63.9% in 2009
US average: 42.5%
Section 08

People & community

Male
45.7%
−1.1 ptssince 2009
from 46.8% in 2009
Female
54.3%
+1.1 ptssince 2009
from 53.2% in 2009
Foreign born
17.8%
−1.2 ptssince 2009
from 19.0% in 2009
US average: 14.1%
Veterans
3.8%
−43.8 ptssince 2009
from 47.6% in 2009
US average: 6.2%
With a disability
10.1%
+0.6 ptssince 2012
from 9.5% in 2012
US average: 13.3%
Uninsured
3.1%
−93.8 ptssince 2013
from 96.9% in 2013
US average: 8.4%
Broadband at home
92.4%
+6.1 ptssince 2017
from 86.3% in 2017
US average: 91.0%
English only at home
79.5%
−1.1 ptssince 2016
from 80.6% in 2016
US average: 77.7%
Spanish at home
4.5%
+1.7 ptssince 2016
from 2.9% in 2016
US average: 13.6%
Drill deeper

Places similar to Westborough

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Pop 4,527
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Pop 4,258
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Pop 4,631
Places similar to Westborough
Head to head

Compare Westborough to nearby cities

WESTBOROUGH VS
Marlborough
Income$91,968−13%
Home value$513,100−12%
Population42,772+810%
SEE FULL COMPARISON →
WESTBOROUGH VS
Hudson
Income$90,524−15%
Home value$473,300−19%
Population15,719+235%
SEE FULL COMPARISON →
WESTBOROUGH VS
Milford
Income$93,310−12%
Home value$464,700−21%
Population27,731+490%
SEE FULL COMPARISON →
WESTBOROUGH VS
Framingham
Income$107,419+1%
Home value$627,300+7%
Population73,021+1454%
SEE FULL COMPARISON →
Frequently asked

How many people live in Westborough, Massachusetts?

Westborough, Massachusetts has about 4,699 residents according to the 2024 American Community Survey.

What is the median household income in Westborough, Massachusetts?

The typical household in Westborough, Massachusetts earns about $106,200 a year. Half of households make more than that, and half make less.

Is Westborough, Massachusetts expensive?

In Westborough, Massachusetts, the median home is worth about $584,900, and the typical rent is about $1,627 a month.

How educated are people in Westborough, Massachusetts?

About 54.9% of adults age 25 and over in Westborough, Massachusetts hold a bachelor's degree or higher.

What is the poverty rate in Westborough, Massachusetts?

About 9.7% of people in Westborough, Massachusetts live below the federal poverty line.

Has Westborough, Massachusetts grown since 1990?

Yes, Westborough, Massachusetts has grown since 1990. The population has added about 762 residents, a change of about 19 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Westborough, Massachusetts: demographics, income & housing data · CensusEasy