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CITY · 2020 ACS

Taunton

Massachusetts · 59,408 residents · 46.708 sq mi
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The short version

Taunton has roughly average household income, with a median household income of $63,433. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $291,100.

At a glance
Average income
near the US median
US median: $66,278
Older
median age 41.2
US median: 38.8
Less educated
23% hold a bachelor's degree
US average: 33%
Less affordable
home values up 37%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
59,408
+6%since 2000
from 55,976 in 2000
1990 – 2025
Population density
1,272 / sq mi
+6%since 2000
from 1,198 / sq mi in 2000
US average: 280
Median age
41.2
+15%since 2000
from 35.7 in 2000
US average: 38.8
Population, 1990 – 2024
49K52K55K58K61K1990201020202024Taunton
202460K
1990201020202024
Section 02

Income & economy

Median household income
$63,433
−2%inflation adjusted, since 2000
from $42,932 in 2000
US average: $66,278
1990 – 2024
Per capita income
$31,952
+61%since 2000
from $19,899 in 2000
US average: $35,364
Households earning $100K+
43.7%
+8.4 ptssince 2009
from 35.3% in 2009
US average: 43.9%
Poverty rate
13.9%
+3.9 ptssince 2000
from 10.0% in 2000
US average: 12.8%
Workforce by industry, 2020
Information13.7%
US avg: 11.1%
Retail trade9.7%
US avg: 10%
Wholesale trade8.8%
US avg: 6.7%
Finance & insurance5.6%
US avg: 5.5%
Other services5.6%
US avg: 6.6%
Professional, scientific, technical4.7%
US avg: 4.7%
Transportation & warehousing4.2%
US avg: 2.5%
Public administration3.8%
US avg: 4.7%
Arts, entertainment, food1.3%
US avg: 2%
Education & health services0.9%
US avg: 0.8%
Agriculture, forestry, fishing0.3%
US avg: 1.7%
Construction0.3%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$291,100
+37%inflation adjusted, since 2000
from $141,300 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$1,024
+18%inflation adjusted, since 2000
from $575 in 2000
US average: $1,124
Owner-occupied
61.5%
+0.3 ptssince 2000
from 61.2% in 2000
38.5% rent
Afford Score
4.6
+39%since 2000
from 3.3 in 2000
1990 – 2024
RELATED:See current rent listings in Taunton on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic89.8%(50,272)
Black2.4%(1,366)
Hispanic / Latino3.9%(2,198)
Asian0.6%(322)
Other0%
Diversity Score17%(9,519)
2020
White, non-Hispanic72.9%(43,328)
Black8.1%(4,807)
Hispanic / Latino7.9%(4,717)
Asian1.2%(730)
Other8%(4,740)
Diversity Score53.5%(31,782)
Diversity Score
53
+215%since 2000
from 17 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
22.7%
+7.5 ptssince 2000
from 15.1% in 2000
US average: 32.9%
High school or higher
84.5%
+9.7 ptssince 2000
from 74.8% in 2000
US average: 88.5%
Graduate degree
6.5%
+2.1 ptssince 2000
from 4.4% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
29.5 min
+51%since 2000
from 19.6 min in 2000
US average: 26.9
Drive alone to work
82.2%
+1.1 ptssince 2009
from 81.2% in 2009
US average: 75.1%
No vehicle available
9.2%
+1.9 ptssince 2009
from 7.4% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
5.8%
−3.5 ptssince 2011
from 9.3% in 2011
US average: 5.4%
Labor force participation
66.3%
−4.3 ptssince 2011
from 70.6% in 2011
US average: 63.4%
Management & professional
32.7%
−30.1 ptssince 2009
from 62.9% in 2009
US average: 39.3%
Section 08

People & community

Male
47.4%
−0.7 ptssince 2009
from 48.1% in 2009
Female
52.6%
+0.7 ptssince 2009
from 51.9% in 2009
Foreign born
12.0%
+0.4 ptssince 2009
from 11.6% in 2009
US average: 13.5%
Uninsured
2.4%
−93.2 ptssince 2013
from 95.6% in 2013
US average: 8.8%
Drill deeper

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Head to head

Compare Taunton to nearby cities

TAUNTON VS
Bridgewater
Income$112,651+78%
Home value$533,100+83%
Population29,309−53%
SEE FULL COMPARISON →
TAUNTON VS
Middleborough Center
Income$97,616+54%
Home value$424,900+46%
Population8,155−87%
SEE FULL COMPARISON →
TAUNTON VS
Attleboro
Income$98,954+56%
Home value$448,100+54%
Population47,447−24%
SEE FULL COMPARISON →
TAUNTON VS
Somerset
Income$112,677+78%
Home value$418,800+44%
Population18,298−71%
SEE FULL COMPARISON →
Frequently asked

How many people live in Taunton, Massachusetts?

Taunton, Massachusetts has about 59,408 residents according to the 2020 American Community Survey.

What is the median household income in Taunton, Massachusetts?

The typical household in Taunton, Massachusetts earns about $63,433 a year. Half of households make more than that, and half make less.

Is Taunton, Massachusetts expensive?

In Taunton, Massachusetts, the median home is worth about $291,100, and the typical rent is about $1,024 a month.

How educated are people in Taunton, Massachusetts?

About 22.7% of adults age 25 and over in Taunton, Massachusetts hold a bachelor's degree or higher.

What is the poverty rate in Taunton, Massachusetts?

About 13.9% of people in Taunton, Massachusetts live below the federal poverty line.

Has Taunton, Massachusetts grown since 1990?

Yes, Taunton, Massachusetts has grown since 1990. The population has added about 9,576 residents, a change of about 19 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →