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CITY

Madera

California · 69,017 residents (2025 est.) · 19.707 sq mi
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The short version

Madera has lower-than-average household income, with a median household income of $63,933. The city has grown rapidly, with population up 57% since 2000. 11% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than tripled since 2000, reaching $359,900. At a median age of 30.4, residents skew younger than the country as a whole. Households here earn about 36% less than the California median.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 30.4
US median: 38.9
Less educated
11% hold a bachelor's degree
US average: 36%
Less affordable
home values up 114%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
67,831
+57%since 2000
from 43,207 in 2000
1990 – 2025
Population density
3,442 / sq mi
+57%since 2000
from 2,192 / sq mi in 2000
US average: 281
Median age
30.4
+16%since 2000
from 26.2 in 2000
US average: 38.9

PEP 2025 EST:69,017 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
25K37K49K60K72K1990201020202024Madera
202468K
1990201020202024
Section 02

Income & economy

Median household income
$63,933
+13%inflation adjusted, since 2000
from $31,033 in 2000
US average: $82,259
1990 – 2024
Per capita income
$24,200
+107%since 2000
from $11,674 in 2000
US average: $44,673
Households earning $100K+
42.1%
+21.9 ptssince 2009
from 20.1% in 2009
US average: 53.3%
Poverty rate
25.6%
−6.9 ptssince 2000
from 32.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.475
+13%since 2010
from 0.420 in 2010
US average: 0.476
Workforce by industry, 2024
Agriculture, forestry, fishing17.6%
US avg: 1.6%
Construction17.5%
US avg: 1.2%
Retail trade11.8%
US avg: 9.9%
Information8.5%
US avg: 10.8%
Wholesale trade7%
US avg: 6.9%
Finance & insurance6.2%
US avg: 5.9%
Professional, scientific, technical5.9%
US avg: 5.1%
Other services3.2%
US avg: 6.7%
Public administration1.8%
US avg: 4.8%
Transportation & warehousing1.5%
US avg: 2.2%
Arts, entertainment, food1%
US avg: 1.9%
Education & health services0.4%
US avg: 0.9%
Manufacturing0.1%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$359,900
+114%inflation adjusted, since 2000
from $92,300 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,353
+41%inflation adjusted, since 2000
from $527 in 2000
US average: $1,442
Owner-occupied
54.7%
+2.0 ptssince 2000
from 52.7% in 2000
45.3% rent
Vacancy rate
5.6%
−4.2 ptssince 2009
from 9.8% in 2009
US average: 10.0%
Owner cost-burdened
29.5%
−13.9 ptssince 2009
from 43.4% in 2009
US average: 22.9%
Renter cost-burdened
57.2%
+4.5 ptssince 2009
from 52.7% in 2009
US average: 47.4%
Afford Score
5.6
+89%since 2000
from 3.0 in 2000
1990 – 2024
Gentrification Score
44
RELATED:See current rent listings in Madera on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic25.1%(10,859)
Black3.3%(1,426)
Hispanic / Latino67.8%(29,274)
Asian1.3%(582)
Other0%
Diversity Score56.2%(24,288)
2024
White, non-Hispanic12.2%(8,304)
Black2.9%(1,989)
Hispanic / Latino81.1%(55,024)
Asian1.3%(885)
Other2.4%(1,629)
Diversity Score40.7%(27,588)
Diversity Score
41
−28%since 2000
from 56 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
10.9%
+1.7 ptssince 2000
from 9.3% in 2000
US average: 35.6%
High school or higher
62.7%
+10.0 ptssince 2000
from 52.8% in 2000
US average: 89.6%
Graduate degree
3.6%
+1.0 ptssince 2000
from 2.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
25.7 min
+42%since 2000
from 18.1 min in 2000
US average: 26.5
Drive alone to work
70.7%
+1.1 ptssince 2009
from 69.6% in 2009
US average: 68.9%
Carpooled to work
13.1%
−9.3 ptssince 2009
from 22.4% in 2009
US average: 8.5%
Public transit
0.6%
Unchangedsince 2009
from 0.6% in 2009
US average: 3.2%
Worked from home
6.9%
+3.1 ptssince 2009
from 3.8% in 2009
US average: 15.0%
Walked to work
1.0%
−0.7 ptssince 2009
from 1.7% in 2009
US average: 2.4%
Biked to work
0.3%
−0.3 ptssince 2009
from 0.5% in 2009
US average: 0.4%
No vehicle available
7.8%
−1.3 ptssince 2009
from 9.1% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
12.6%
+1.7 ptssince 2011
from 10.9% in 2011
US average: 5.2%
Labor force participation
60.8%
+1.4 ptssince 2011
from 59.4% in 2011
US average: 63.5%
Self-employed
14.3%
+0.5 ptssince 2009
from 13.8% in 2009
US average: 13.1%
Management & professional
22.4%
−26.0 ptssince 2009
from 48.5% in 2009
US average: 42.5%
Section 08

People & community

Male
49.2%
−2.8 ptssince 2009
from 52.0% in 2009
Female
50.8%
+2.8 ptssince 2009
from 48.0% in 2009
Foreign born
25.6%
−4.1 ptssince 2009
from 29.7% in 2009
US average: 14.1%
Veterans
3.1%
−48.0 ptssince 2009
from 51.1% in 2009
US average: 6.2%
With a disability
13.5%
+3.5 ptssince 2012
from 10.0% in 2012
US average: 13.3%
Uninsured
8.5%
−68.4 ptssince 2013
from 76.9% in 2013
US average: 8.4%
Broadband at home
90.7%
+24.6 ptssince 2017
from 66.1% in 2017
US average: 91.0%
English only at home
39.8%
+2.9 ptssince 2016
from 36.9% in 2016
US average: 77.7%
Spanish at home
58.3%
−1.3 ptssince 2016
from 59.6% in 2016
US average: 13.6%
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Frequently asked

How many people live in Madera, California?

Madera, California has about 67,831 residents according to the 2024 American Community Survey.

What is the median household income in Madera, California?

The typical household in Madera, California earns about $63,933 a year. Half of households make more than that, and half make less.

Is Madera, California expensive?

In Madera, California, the median home is worth about $359,900, and the typical rent is about $1,353 a month.

How educated are people in Madera, California?

About 10.9% of adults age 25 and over in Madera, California hold a bachelor's degree or higher.

What is the poverty rate in Madera, California?

About 25.6% of people in Madera, California live below the federal poverty line.

Has Madera, California grown since 1990?

Yes, Madera, California has grown since 1990. The population has added about 38,526 residents, a change of about 131 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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