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CITY · 2000 CENSUS

Wisconsin Rapids

Wisconsin · 18,435 residents · 13.9 sq mi
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The short version

Wisconsin Rapids is a city of 18,435 people in Wisconsin. 15% of adults hold a bachelor's degree or higher. Home values have risen by half since 1990, reaching $67,700. Households here earn about 20% less than in Wisconsin as a whole. Getting to work takes 12 minutes on average. The median household earns $34,956, about 18% below the national median.

At a glance
Lower income
below the US median
US median: $42,589
Older
median age 37.6
US median: 35.2
Less educated
15% hold a bachelor's degree
US average: 24%
Stable housing
home values roughly flat, inflation adjusted
US median home: $120,530
Section 01

Population & growth

18,435
+1%since 1990
from 18,260 in 1990
1990 – 2025
37.6
+9%since 1990
from 34.4 in 1990
US average: 35.2
Land area
13.9 sq mi
Population, 19902024
17K18K18K19K19K19902000201020202024Wisconsin Rapids
202419K
1990201020202024
Age distribution, 2000
Under 56.7%(1,238)
US avg: 6.8%
5 to 97%(1,288)
US avg: 7.3%
10 to 146.9%(1,269)
US avg: 7.3%
15 to 196.6%(1,225)
US avg: 7.2%
20 to 246%(1,111)
US avg: 6.7%
25 to 3413.1%(2,417)
US avg: 14.2%
35 to 4414.4%(2,653)
US avg: 16%
45 to 5411.8%(2,176)
US avg: 13.4%
55 to 648%(1,482)
US avg: 8.6%
65 to 748.8%(1,617)
US avg: 6.5%
75 to 847.5%(1,375)
US avg: 4.4%
85 and over3.2%(584)
US avg: 1.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$34,956
+3%inflation adjusted, since 1990
from $25,759 in 1990
US average: $42,589
1990 – 2024
$17,723
+35%since 1990
from $13,106 in 1990
US average: $21,522
9.1%
−2.1 ptssince 1990
from 11.3% in 1990
US average: 12.4%
Section 03

Housing

$67,700
+15%inflation adjusted, since 1990
from $44,600 in 1990
US average: $120,530
1990 – 2024
$466
Unchangedinflation adjusted, since 1990
from $354 in 1990
US average: $602
64.4%
−0.1 ptssince 1990
from 64.5% in 1990
35.6% rent
Section 04

Race & ethnicity

1990
White, non-Hispanic97.8%(17,853)
Black0.1%(14)
Hispanic / Latino0.7%(119)
Asian1.1%(199)
2000
White, non-Hispanic93.3%(17,195)
Black0.3%(63)
Hispanic / Latino1.3%(242)
Asian3.5%(638)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin
Mexican2.7%(505)
Puerto Rican0.5%(97)
Guatemalan0.1%(24)
Venezuelan0.1%(14)
Colombian0.1%(11)
Asian origin
Hmong1.6%(303)
Filipino0.3%(56)
Asian Indian0.2%(41)
Thai0.2%(31)
Laotian0%(7)
Pacific Islander origin
Guamanian0.1%(24)
Ancestry
German38.4%(7,196)
Polish11.3%(2,114)
Irish9.3%(1,736)
English7.7%(1,435)
American7.2%(1,340)
Norwegian4.4%(820)
Italian4.3%(811)
French3.5%(652)
Dutch2.7%(502)
Swedish1.9%(349)
Czech0.7%(134)
+ 21 more ancestry groups with data
Danish0.6%(107)
British0.5%(88)
Greek0.5%(85)
Scottish0.4%(72)
Swiss0.4%(67)
Arab0.3%(51)
Welsh0.2%(46)
Lebanese0.2%(41)
Finnish0.2%(36)
Belgian0.2%(32)
Canadian0.2%(30)
Austrian0.1%(28)
Slovak0.1%(26)
Hungarian0.1%(16)
Scotch-Irish0.1%(15)
West Indian0.1%(15)
Haitian0.1%(15)
Moroccan0.1%(10)
Russian0.1%(10)
Section 05

Education

15.0%
+2.6 ptssince 1990
from 12.4% in 1990
US average: 24.4%
High school or higher
82.5%
+4.1 ptssince 1990
from 78.4% in 1990
US average: 80.3%
3.6%
−0.5 ptssince 1990
from 4.1% in 1990
US average: 8.8%
Section 06

Commute & transportation

11.9 min
−9%since 1990
from 13.1 min in 1990
US average: 17.6
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status
Men 15+
Never married24.9%(1,666)
Married63.6%(4,257)
Widowed3.2%(217)
Divorced8.3%(553)
Women 15+
Never married20.1%(1,591)
Married51.8%(4,100)
Widowed16.1%(1,272)
Divorced12%(952)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2000
Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

6.0%
−1.5 ptssince 2013
from 7.5% in 2013
US average: 8.4%
43.6%
−0.7 ptssince 2020
from 44.3% in 2020
US average: 54.8%
Direct-purchase
17.0%
Unchangedsince 2020
from 17.0% in 2020
US average: 13.8%
23.4%
−1.1 ptssince 2020
from 24.5% in 2020
US average: 18.4%
34.2%
+1.0 ptssince 2020
from 33.2% in 2020
US average: 20.9%
VA health care
4.7%
+0.2 ptssince 2020
from 4.5% in 2020
US average: 2.2%
Any private
60.3%
+0.9 ptssince 2020
from 59.4% in 2020
US average: 67.1%
Any public
51.9%
−1.1 ptssince 2020
from 53.0% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)27.4%(331)
US avg: 26.4%
Gulf War (1990s)14.3%(172)
US avg: 24.3%
Vietnam era30.9%(373)
US avg: 33.1%
Korean War16%(193)
US avg: 4.5%
World War II2.2%(27)
US avg: 1%

Share of the 1,207 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Wisconsin Rapids, Wisconsin?

Wisconsin Rapids, Wisconsin has about 18,435 residents according to the 2000 Census.

What is the median household income in Wisconsin Rapids, Wisconsin?

The typical household in Wisconsin Rapids, Wisconsin earns about $34,956 a year. Half of households make more than that, and half make less.

Is Wisconsin Rapids, Wisconsin expensive?

In Wisconsin Rapids, Wisconsin, the median home is worth about $67,700, and the typical rent is about $466 a month.

How educated are people in Wisconsin Rapids, Wisconsin?

About 15.0% of adults age 25 and over in Wisconsin Rapids, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Wisconsin Rapids, Wisconsin?

About 9.1% of people in Wisconsin Rapids, Wisconsin live below the federal poverty line.

Has Wisconsin Rapids, Wisconsin grown since 1990?

Yes, Wisconsin Rapids, Wisconsin has grown since 1990. The population has added about 175 residents, a change of about 1 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →