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CITY · 2010 ACS

Watauga

Texas · 23,497 residents · 4.159 sq mi
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The short version

Watauga is wealthier than most US places, with a median household income of $61,556. Population has held roughly steady since 2000. Median home value is $102,100.

At a glance
Wealthier
above the US median
US median: $52,703
Younger
median age 33.5
US median: 37.2
Less educated
19% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
23,497
+7%since 2000
from 21,908 in 2000
1990 – 2025
Population density
5,650 / sq mi
+7%since 2000
from 5,268 / sq mi in 2000
US average: 261
Median age
33.5
+6%since 2000
from 31.6 in 2000
US average: 37.2
Population, 1990 – 2024
20K21K22K24K25K1990201020202024Watauga
202423K
1990201020202024
Section 02

Income & economy

Median household income
$61,556
−14%inflation adjusted, since 2000
from $56,751 in 2000
US average: $52,703
1990 – 2024
Per capita income
$22,530
+13%since 2000
from $19,872 in 2000
US average: $27,286
Households earning $100K+
34.6%
−2.2 ptssince 2009
from 36.8% in 2009
US average: 33.3%
Poverty rate
8.5%
+4.6 ptssince 2000
from 3.9% in 2000
US average: 13.8%
Income inequality (Gini)
0.310
US average: 0.461
Workforce by industry, 2010
Information11.4%
US avg: 11.5%
Finance & insurance10.4%
US avg: 5.1%
Professional, scientific, technical9.7%
US avg: 4.2%
Retail trade9.5%
US avg: 10.9%
Wholesale trade8.1%
US avg: 7.2%
Other services7.9%
US avg: 7%
Public administration7.6%
US avg: 4.9%
Transportation & warehousing3.6%
US avg: 3.1%
Arts, entertainment, food3.2%
US avg: 2.4%
Agriculture, forestry, fishing0.8%
US avg: 1.9%
Manufacturing0.8%
US avg: 0.5%
Education & health services0.7%
US avg: 0.9%
Construction0%
US avg: 1.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$102,100
+3%inflation adjusted, since 2000
from $78,600 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$1,102
−8%inflation adjusted, since 2000
from $941 in 2000
US average: $853
Owner-occupied
65.5%
−20.0 ptssince 2000
from 85.5% in 2000
20.2% rent
Vacancy rate
4.0%
−0.4 ptssince 2009
from 4.4% in 2009
US average: 12.1%
Owner cost-burdened
25.8%
+1.2 ptssince 2009
from 24.6% in 2009
US average: 30.9%
Renter cost-burdened
51.7%
+2.0 ptssince 2009
from 49.8% in 2009
US average: 46.8%
Afford Score
1.7
+20%since 2000
from 1.4 in 2000
1990 – 2024
RELATED:See current rent listings in Watauga on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic81%(17,752)
Black2.2%(483)
Hispanic / Latino10.7%(2,335)
Asian3.7%(801)
Other0%
Diversity Score37%(8,110)
2010
White, non-Hispanic66.4%(15,609)
Black5.6%(1,309)
Hispanic / Latino20.1%(4,717)
Asian5%(1,169)
Other2.7%(642)
Diversity Score63.7%(14,978)
Diversity Score
64
+72%since 2000
from 37 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
18.9%
+4.1 ptssince 2000
from 14.8% in 2000
US average: 27.9%
High school or higher
86.6%
+0.5 ptssince 2000
from 86.1% in 2000
US average: 84.9%
Graduate degree
4.1%
+0.9 ptssince 2000
from 3.2% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
28.3 min
+33%since 2000
from 21.3 min in 2000
US average: 25.2
Drive alone to work
85.4%
−0.7 ptssince 2009
from 86.1% in 2009
US average: 76.2%
Carpooled to work
9.8%
+0.9 ptssince 2009
from 8.9% in 2009
US average: 10.4%
Public transit
0.2%
+0.1 ptssince 2009
from 0.1% in 2009
US average: 4.7%
Worked from home
2.7%
−0.4 ptssince 2009
from 3.1% in 2009
US average: 4.1%
Walked to work
0.5%
Unchangedsince 2009
from 0.4% in 2009
US average: 2.8%
Biked to work
0.2%
−0.1 ptssince 2009
from 0.3% in 2009
US average: 0.5%
No vehicle available
1.1%
−0.4 ptssince 2009
from 1.5% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
9.7%
−1.5 ptssince 2009
from 11.2% in 2009
US average: 12.9%
Management & professional
27.9%
−32.0 ptssince 2009
from 59.9% in 2009
US average: 35.2%
Section 08

People & community

Male
48.8%
−1.3 ptssince 2009
from 50.0% in 2009
Female
51.2%
+1.3 ptssince 2009
from 50.0% in 2009
Foreign born
9.8%
+0.9 ptssince 2009
from 8.9% in 2009
US average: 12.8%
Veterans
11.0%
−37.6 ptssince 2009
from 48.6% in 2009
US average: 9.9%
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Compare Watauga to nearby cities

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WATAUGA VS
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WATAUGA VS
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WATAUGA VS
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Frequently asked

How many people live in Watauga, Texas?

Watauga, Texas has about 23,497 residents according to the 2010 American Community Survey.

What is the median household income in Watauga, Texas?

The typical household in Watauga, Texas earns about $61,556 a year. Half of households make more than that, and half make less.

Is Watauga, Texas expensive?

In Watauga, Texas, the median home is worth about $102,100, and the typical rent is about $1,102 a month.

How educated are people in Watauga, Texas?

About 18.9% of adults age 25 and over in Watauga, Texas hold a bachelor's degree or higher.

What is the poverty rate in Watauga, Texas?

About 8.5% of people in Watauga, Texas live below the federal poverty line.

Has Watauga, Texas grown since 1990?

Yes, Watauga, Texas has grown since 1990. The population has added about 3,488 residents, a change of about 17 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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